WHAT IS A WEBSITE AND HOW TO GET YOUR BUSINESS ONLINE

Anna Gabali – 30/07/2010 - MKLC

Lesson Objectives:Basic understanding of websitesBasic understanding of what is

needed to get a business online

By the end of this session:

• Learner will know the basic requirements to get a business online

This session will last 15 minutes Health & Safety: make sure your

bags are out of the way and not on the floor,

Make sure you mobile phones are switch off

In case of a fire alarm make sure you follow your tutor instructions.

Before we start Take a few second to tell us:

Who you areWhat you doDo you use the Internet?If yes tell which website you like and why

If not tell us why

Task 1

What is a Website? a website is a collection of documents known as webpages that contain:

images, words, digital media, Interactive forms

The main page in a website is called a homepage, and other pages in a website are called subpages.

These are connected by hyperlinks, which are spots on a page (usually text or images) that, when clicked, take the user to different location.

Answer the following

Identify 3 different reasons why people or businesses might want a website for :

Task 2 –

Common reasons for having a web site

Personal For sharing, portfolio www.gabali.co.uk

Business For catalogue, information, recruiting staff

E-Commerce For selling goods and services www.amazon.co.uk

Educational Training and education www.lynda.com

News and Entertainment

News and entertainment www.bbc.co.uk

Social Socialising www.facebook.com

Service www.google.com

What You Need to Get Online

Group exercise Task 3

Scenario 1 -Miss Balajo, your best friend, an artist need an online presence what do you think would be the best web site for her portfolio – E-Business – News Site Why?

Scenario 2- JoJo bar/night club is planning for a website what would be the best domain name for their online presence; www.jojobar.com or www.barnightclub.com Why?

Conclusion

They are many reasons why you could have a website

To get your business online you need A domain name A web hosting company SSL certificate – online security for data

transmissio A designed website with content (e-

commerce, portfolio) Search engine optimization

Next step to this lesson

What is a website made of? Planning a website Design a website

Resources

http://www.youtube.com/watch?v=frUcZx3YQ9o&feature=related How do you choose a domain name

http://www.youtube.com/user/solutionsarepower#p/u/21/8nFao4s4Mp0 On line learning

Glossary Encryption

To convert data from its original form to a form that can only be read by someone that can reverse the encryption. The purpose of encryption is to prevent unauthorized reading of the data.

FTP (File Transfer Protocol)One of the most common methods for sending files between two computers.

FTP ServerA web server you can logon to, and download files from (or upload files to). Anonymous FTP is a method for downloading files from an FTP server without using a logon account.

HitsThe number of times a web object (page or picture) has been viewed or downloaded. (See also Page Hits).

Home PageThe top-level (main) page of a web site. The default page displayed when you visit a web site.

HostSee Web Host.

HostingSee Web Hosting.

HotlinkSee Hyperlink.

HTML (Hypertext Markup Language)HTML is the language of the web. HTML is a set of tags that are used to define the content, layout and the formatting of the web document. Web browsers use the HTML tags to define how to display the text.

HTML DocumentA document written in HTML.

HTML DOM (HTML Document Object Model)A programming interface for HTML documents. 

HTML EditorA software program for editing HTML pages. With an HTML editor you can add elements like lists, tables, layout, font size, and colors to a HTML document like using a word processor. An HTML editor will display the page being edited exactly the same way it will be displayed on the web (See WYSIWYG).

HTML FormA form that passes user input back to the server.

HTML PageThe same as an HTML Document.

HTML TagsCode to identify the different parts of a document so that a web browser will know how to display it.

HTTP (Hyper Text Transfer Protocol)The standard set of rules for sending text files across the Internet. It requires an HTTP client program at one end, and an HTTP server program at the other end.

HTTP ClientA computer program that requests a service from a web server.

HTTP ServerA computer program providing services from a web server.

HTTPS (Hyper Text Transfer Protocol Secure)Same as HTTP but provides secure Internet communication using SSL. (see also SSL)

HyperlinkA pointer to another document. Most often a pointer to another web page. A hyperlink is a synonym for a hotlink or a link, and sometimes called a hypertext connection to another document or web page.

InternetA world wide network connecting millions of computers. (See also WWW)

Internet BrowserSee Web Browser.

Internet ExplorerA browser by Microsoft. The most commonly used browser today.Learn more about browsers in our browser section

Internet ServerSee Web Server

IntranetA private (closed) Internet, running inside a LAN (Local Area Network).