what you need to know about successful social media marketing
TRANSCRIPT
WHAT YOU NEED TO KNOW ABOUT SUCCESSFUL SOCIAL MEDIA MARKETING
SOCIAL MEDIA
Has Completely changed how business is done!
IN THIS PRESENTATION
YOU ARE ABOUT TO DISCOVER
Why that change means its EASIER, not harder for any business or government to succeed, even small ones!
How Most people fail at Social Media or get only mediocre results!
Exactly HOW to make social media work for you
FACTS ABOUT SOCIAL MEDIA WEBSITES
FACTS ABOUT SOCIAL MEDIA WEBSITES
FACEBOOK now has 1.49 BILLION ACTIVE USERS
and more than half of those login each day
FACTS ABOUT SOCIAL MEDIA WEBSITES
Twitter is now has about 304 Million ACTIVE users and growing each day.
FACTS ABOUT SOCIAL MEDIA WEBSITES
Has more Members than the populations of Russia, Mexico, Turkey, France, Korea, Spain, Greece, Hungary, Switzerland, Indonesia, Costa Rica, and the United States
COMBINED
FACTS ABOUT SOCIAL MEDIA WEBSITES
Currently at 364 Million users
SOCIAL MEDIA HAS BECOME CENTER STAGE
For finding, engaging, and capturing the attention of customers!
WHAT I AM GOING TO SHOW YOU:
What the successes DO?
What the failures are NOT DOING?
PEOPLE FAIL AT SOCIAL MEDIA FOR THREE PRIMARY REASONS:1) They don’t use the right networks
Every Government/Business needs to establish a social media presence where they are reaching their most likely customers.
2) They don’t engage their followers
Most people treat social media as a task to be completed, and make posting their “work” for the day not realizing
3) They don’t have a clear goal:
People FAIL because they view it as an end in itself –
“We need to have a Facebook Page”
rather than a part of an overall strategy
THREE SIMPLE STEPS TO SUCCESS WITH SOCIAL MEDIA
1 Utilize the right networks
You need to know exactly what networks to use to accomplish your goals
THREE SIMPLE STEPS TO SUCCESS WITH SOCIAL MEDIA
2 Engage Followers
Clear and Simple Routine
Pictures generate more interest and “Likes”
Than any other type of content.
THREE SIMPLE STEPS TO SUCCESS WITH SOCIAL MEDIA
3 Have a Clear Goal
Example: To Establish A Relationship
(people buy and listen to those
they know and trust)
