Best practices of cash flow in lotteries  

With the help of LocusPlay’s state-of-the-art technology like management console (back office system) you can manage cash efficiently. It provides precise result for the amount to be collected as well keeps the check on your agents, cash, no. of tickets sold etc.

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Importance of demographic and cultural study during lotto game design

What makes other lottery entrepreneurs flourish their businesses? And one of the reasons has to be their precise understanding of demographic and cultural study in terms of lottery.

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Tips to earn loyal players in lottery industry

Loyal consumers are to be earned. The lottery players can either make or break the business. One just cannot start a

lottery and make money overnight. Lottery’s first and foremost priority is to attract players and turn them loyal.

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NEWSLETTER Take your lottery to the next level

November 2015 www.LocusPlay.com

When should you launch Mobile Lottery?

MOBILE LOTTERY…… it seems everyone thinks they can have

one.  Let me clarify in the beginning itself that this is not a

promotion article, but my sincere efforts to make you aware

about the realities of Mobile Lottery in the emerging markets.

When we first launched mobile lottery feature we started

receiving some interests mostly from startup lotteries.  This

increased multi-fold after we launched SMS and USSD based

lottery features. After personally exploring the opportunity with

prospective customers, I soon realised that they are

hallucinating.  This way, I discovered certain myths about mobile

lottery; let’s visit them briefly.

1. One can start a lottery on mobile with very little money or

investment.

2. 80% of the country’s population has mobile phones so the

market is big and everybody will play lottery on the mobile. 

We will be millionaires in few months…..Wow!

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Go social Ready to give LocusPlay a test drive?

www.LocusPlay.com

LocusPlay’s innovative lottery solution

LocusPlay eliminates the need for players to visit a physical lottery terminal to buy a ticket. Players can now download the app on their Smartphones or Tablets and play lottery at their convenience. LocusPlay also offers SMS & USSD lottery for players who do not have Smartphones and Internet.

Click to watch

Watch the video to know how Smartphones, Tablet and Mobile POS terminals can transform your lottery business.

From CEO’s desk