why i wake up early and 3 reasons you should too _ linkedin

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Why I Wake Up Early and 3 Reasons You Should Too _ LinkedIn

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8/2/13 Why I Wake Up Early and 3 Reasons You Should Too | LinkedIn

www.linkedin.com/today/post/article/20130802095912-270738-why-i-wake-up-early-and-3-reasons-you-should-too?trk=tod-home-art-large_0 1/6

Julia Boorstin CNBC Correspondent, covering the business of media and entertainment

Follow 3,606 followersTotal Posts: 1

TweetTweet 374 83

I’ve never been a morning person. But, I love my job as a reporter for CNBC, and it requires

waking up REALLY early. I'm based in Los Angeles where I cover media, entertainment, and

Internet companies. After years of battling the pitch-dark alarm clock ring, I’ve come to

embrace an early wake-up as a key to success. Should I ever have a job that did not require a

pre-dawn wake up, I’m convinced I’d wake up well before 6 a.m. to get a head start on my

day.

My alarm goes off at 4:30 a.m., and after a few

brief snoozes, I power through emails in bed. If I’m

not traveling for work, I start my day on a

conference call at 5:15 a.m. Pacific. If I’m on the

road for work, which is often, or if I’m reporting a

story for Squawk Box, it’s not unusual for that

alarm to go off in the 3 a.m. hour — or earlier.

My two year old son can’t be blamed for my crazy schedule. I’m lucky he’s a solid 7-to-7

sleeper. But I do have him to thank for prompting me to wake up earlier. When I returned from

maternity leave, I decided to start my day just an hour earlier so I could spend more time at

home in the afternoon. Once I made that shift, I realized my previous schedule had me

constantly playing catch-up. By 6 a.m. Pacific, when I used to arrive in the office, the East

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Why I Wake Up Early and 3 Reasons You ShouldToo

August 02, 2013 120,728 1,262 479

Like 896 ShareShare 4,741

Today This Week All

See more

More Influencers

John C Abell

Senior Editor at LinkedIn | Ex-Wired | Found…

Follow

Home Profile Network Jobs Interests Business ToolsAdvanced

1Search for people, jobs, companies, and more...

8/2/13 Why I Wake Up Early and 3 Reasons You Should Too | LinkedIn

www.linkedin.com/today/post/article/20130802095912-270738-why-i-wake-up-early-and-3-reasons-you-should-too?trk=tod-home-art-large_0 2/6

Posted by: Julia Boorstin

Follow (3,606) See all Julia's posts

Coast work day was well underway, so I’d race to keep up with emails while calling sources

and writing scripts. Then, I’d stick around hours after my colleagues on the East Coast had

left to catch up before shifting gears to the next day.

[Check out Julia's latest reporting on the "Media Money" Blog]

Obviously, my job has some unique constraints. I’m based on the West Coast but work with,

and report on, a lot of people in New York. Plus, CNBC news coverage starts at 6 a.m.

Eastern time. That said, setting that alarm clock even a half hour earlier can give anyone, in

any career, a professional boost.

1) Play Offense, Not Defense

Get a head start on your "to-do list" to ensure you can accomplish your goals before you’re

pulled in a million directions. I like to make calls early -- to reach people before they’re

distracted, or so I’m the first person they call once they sit down. I love calling sources as they

drive into work. I’m not taking up valuable time and invading their work day. Get what you want

accomplished before you’re too busy to remember what you wanted to do.

2) Form Your Own Opinions

Whether it’s news analysis, blogs, tweets, or colleagues and rivals, we’re all bombarded with

opinions. Give yourself enough time to evaluate whatever information is on your plate by

yourself before you read or hear any analysis. It’s so easy to get swept into a herd mentality

by the Twittersphere and water cooler commentary. You’re more likely to come up with an

outside-the-box analysis or an unexpected solution given some extra time to think before

joining a brainstorm meeting.

3) Your Boss Wakes Up Earlier Than You Do

Of the dozens of CEOs I interview every year, I can only think of only one or two who doesn’t

wake up very early. Though I only occasionally poll them on their alarm clocks, CEOs

inevitably bring up something they saw on Squawk Box at 6 a.m., and sometimes even

Worldwide Exchange, which precedes it.

West Coasters work to stay ahead of the East Coast. A number of heavy hitters, like Disney’s

Bob Iger and WME’s Ari Emanuel, have a morning routine of treadmills, Squawk Box, and

iPads with newspapers. As revealed by his tweets and Vine posts, Jack Dorsey, of Twitter

and Square, takes runs around San Francisco in the early morning twilight. Apple’s Tim Cook

has been known to send emails to employees before dawn.

It’s not just the time difference. Some of the most powerful CEOs across industries and

geography, wake up to exercise and read before their day begins: PepsiCo’s Indra Nooyi,

Virgin's Richard Branson, General Motors’ Dan Akerson, and Xerox's Ursula Burns. One top

media executive notoriously shot off e-mails in the pre-dawn hours until he realized it was off-

putting to his staff, and started waiting to hit ‘send’ until the sun was up.

Chances are, your boss wakes up before you do. If you want to reach him or her, strike before

the rest of the day piles up. If you don’t want to be caught off-guard with a tough request, as

little as 15 minutes can make a difference between being unprepared and poised.

Photo: Julia prepping for a CNBC live shot before the sun rises at around 4 a.m. CT in Sun

Valley, Idaho.

Featured on: Your Career

People who read this post also read: 1-4 of 20

8/2/13 Why I Wake Up Early and 3 Reasons You Should Too | LinkedIn

www.linkedin.com/today/post/article/20130802095912-270738-why-i-wake-up-early-and-3-reasons-you-should-too?trk=tod-home-art-large_0 3/6

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Cara L.Cara L.

Licensed Real Estate Professional Licensed Real Estate Professional at Realty Directat Realty Direct

Im up at 5AM during the week and head to the gym for 6AM classes and typically go to bedIm up at 5AM during the week and head to the gym for 6AM classes and typically go to bed

closer to 11. During the weekends Im up at 6:00 or 6:30. If I sleep until 8 Im either exhausted orcloser to 11. During the weekends Im up at 6:00 or 6:30. If I sleep until 8 Im either exhausted or

sicksick

LikeLike ReplyReply 1 minute ago1 minute ago

Casey L.Casey L.

Independent Media Production ProfessionalIndependent Media Production Professional

The most important part of this article isn't the timing, but the part about exercising, readingThe most important part of this article isn't the timing, but the part about exercising, reading

and warming up before getting into the work day. That gives you a chance to go in refreshedand warming up before getting into the work day. That gives you a chance to go in refreshed

and ready no matter what time you start. Call times are always different for me, so the hoursand ready no matter what time you start. Call times are always different for me, so the hours

don't work here, but a morning jog does. Stay rested and wake up before you need to bedon't work here, but a morning jog does. Stay rested and wake up before you need to be

awake; that's a pretty good, simple take away from this. The thing about waking up to catch upawake; that's a pretty good, simple take away from this. The thing about waking up to catch up

with East Coast happenings and whatever her boss is doing is pretty specific to certainwith East Coast happenings and whatever her boss is doing is pretty specific to certain

industries, but those specifics can be ignored for the broader point.industries, but those specifics can be ignored for the broader point.

LikeLike ReplyReply 2 minutes ago2 minutes ago

C. Anderson R.C. Anderson R.

Candidate for the U.S. House of Representatives, 1st District of AlabamaCandidate for the U.S. House of Representatives, 1st District of Alabama

The most successful folks are those who wake up early and go to sleep lateThe most successful folks are those who wake up early and go to sleep late

LikeLike(1)(1) ReplyReply 4 minutes ago4 minutes ago

Catherine Y.Catherine Y.

Dave T.Dave T.

Visual MerchandisingVisual Merchandising

What time do you get to bed so you can wake up @ 4a.m.?What time do you get to bed so you can wake up @ 4a.m.?

LikeLike(1)(1) ReplyReply(1)(1) 9 minutes ago9 minutes ago

Jacqueline K.Jacqueline K.

11 Reply Reply

Cara L.Cara L.

Licensed Real Estate Professional Licensed Real Estate Professional at Realty Directat Realty Direct

When I had to wake up at 3:50 I went to bed around 9:30When I had to wake up at 3:50 I went to bed around 9:30

LikeLike 1 minute ago1 minute ago

Rachita J.Rachita J.

Program Analyst at CubicProgram Analyst at Cubic

Excellent and informative article. I've always been a late riser, and am used to rushing throughExcellent and informative article. I've always been a late riser, and am used to rushing through

the mornings to get to work on time. What works well for me is taking 15 minutes the previousthe mornings to get to work on time. What works well for me is taking 15 minutes the previous

8/2/13 Why I Wake Up Early and 3 Reasons You Should Too | LinkedIn

www.linkedin.com/today/post/article/20130802095912-270738-why-i-wake-up-early-and-3-reasons-you-should-too?trk=tod-home-art-large_0 4/6

night to ensure I have everything I need for the next day. And recently, I've set my alarm clocknight to ensure I have everything I need for the next day. And recently, I've set my alarm clock

to wake me up 15 minutes earlier every morning. I am in complete agreement with you - thisto wake me up 15 minutes earlier every morning. I am in complete agreement with you - this

makes a HUGE difference in being prepared for whatever obstacles the day presents me with.makes a HUGE difference in being prepared for whatever obstacles the day presents me with.

LikeLike ReplyReply 11 minutes ago11 minutes ago

Piyush C.Piyush C.

Freelance Graphic DesignerFreelance Graphic Designer

My schedule was far more craziest than yours. I belong to a very small city of India. I moved toMy schedule was far more craziest than yours. I belong to a very small city of India. I moved to

a metro city of India for a better career. For surviving in this competitive world once I've workeda metro city of India for a better career. For surviving in this competitive world once I've worked

for Samsung AT as Chat support agent and my timings was 8:00 PM night to 5:00 Am earlyfor Samsung AT as Chat support agent and my timings was 8:00 PM night to 5:00 Am early

morning my local time! I've not slept in nights for around 6 months.morning my local time! I've not slept in nights for around 6 months.

LikeLike ReplyReply 19 minutes ago19 minutes ago

Craig S.Craig S.

Senior Account Executive at Acorn Paper Products, Co.Senior Account Executive at Acorn Paper Products, Co.

Great article! very motivating, I always been an early riser, but now I will have a better attitudeGreat article! very motivating, I always been an early riser, but now I will have a better attitude

when the alarm goes off.when the alarm goes off.

LikeLike ReplyReply 21 minutes ago21 minutes ago

Francesca P.Francesca P.

Blogger at SaucySiciliana/Mother of Blogger at SaucySiciliana/Mother of Sayaka AlessandraSayaka Alessandra

These days we are having a tropical heat wave in Sicily so I wake up at around 6AM and startThese days we are having a tropical heat wave in Sicily so I wake up at around 6AM and start

cooking before it gets too hot to stay in the kitchen.cooking before it gets too hot to stay in the kitchen.

LikeLike ReplyReply 26 minutes ago26 minutes ago

Peter J.Peter J.

Director of Enterprise ArchitectureDirector of Enterprise Architecture

Each situation demands its own solution. Each situation demands its own solution. As a Director for my company, I need to respond toAs a Director for my company, I need to respond to

the demands of the current day and set solutions in place for the next day. the demands of the current day and set solutions in place for the next day. Respoding to whatRespoding to what

happened the day before in the moring is too late. happened the day before in the moring is too late. I get my work done, let others react to it andI get my work done, let others react to it and

then respond to new issues as they arise or tackle new challenges that others don't know existthen respond to new issues as they arise or tackle new challenges that others don't know exist

yet. yet. Julia is in a different situation since she needs to know what just happened in the world 3Julia is in a different situation since she needs to know what just happened in the world 3

hours before her world starts. hours before her world starts. If I am going to get up early, I'll enjoy a good breakfast, sunriseIf I am going to get up early, I'll enjoy a good breakfast, sunrise

and some excercise. and some excercise. I'll I'll take living life on the East Coast over the West Coast any day.take living life on the East Coast over the West Coast any day.

LikeLike ReplyReply 28 minutes ago28 minutes ago

Yana L.Yana L.

Engineering Tech at EQT CorporationEngineering Tech at EQT Corporation

I wonder if we were all starting work at 4:30AM, would you start to wake up at 2:00AM in orderI wonder if we were all starting work at 4:30AM, would you start to wake up at 2:00AM in order

to be ahead of us?to be ahead of us?

LikeLike(9)(9) ReplyReply 29 minutes ago29 minutes ago

Tony Z.Tony Z., , Ananth R.Ananth R., , Robert T.Robert T., +6, +6

iaroslav L.iaroslav L.

EP America Group EP America Group Business Development Phone 1.312.2528206 Business Development Phone 1.312.2528206 emailemail

[email protected]@europartners.com.mx

This article is great .I like it. Iaroslav This article is great .I like it. Iaroslav LevchenkoLevchenkoLevchenkoLevchenkoLogistics SolutionsLogistics SolutionsLogisticsLogistics

SolutionsSolutionsBank of AmericaBank of America6 Skype iaroslavep [email protected] Skype iaroslavep [email protected]

LikeLike ReplyReply 31 minutes ago31 minutes ago

Joseph P.Joseph P.

Processing at TJ MaxxProcessing at TJ Maxx

This is a very interesting story. This is a very interesting story. I wake up very early on a regular basis myself. I wake up very early on a regular basis myself. I wake up atI wake up at

around 5am on most mornings.around 5am on most mornings.

LikeLike ReplyReply 32 minutes ago32 minutes ago

8/2/13 Why I Wake Up Early and 3 Reasons You Should Too | LinkedIn

www.linkedin.com/today/post/article/20130802095912-270738-why-i-wake-up-early-and-3-reasons-you-should-too?trk=tod-home-art-large_0 5/6

Bobby Ray B.Bobby Ray B.

EMyth Business Coach, Speaker, Writer and Blogger at Real Serious StuffEMyth Business Coach, Speaker, Writer and Blogger at Real Serious Stuff

Actually, my boss wakes up when I do. But, yes - earlier is better. Benjamin Franklin really did know whatActually, my boss wakes up when I do. But, yes - earlier is better. Benjamin Franklin really did know what

he was talking about...he was talking about...

LikeLike ReplyReply 32 minutes ago32 minutes ago

Deepak N.Deepak N.

Project Enginner at Wipro TechnologiesProject Enginner at Wipro Technologies

Motivating. .Motivating. .

LikeLike ReplyReply 33 minutes ago33 minutes ago

Jennifer G.Jennifer G.

Administration AssistantAdministration Assistant

Great articleGreat article

LikeLike ReplyReply 35 minutes ago35 minutes ago

Ali R. KhanAli R. Khan 22ndnd

International Business DevelopmentInternational Business Development

and when do you sleep julia?and when do you sleep julia?

LikeLike(1)(1) ReplyReply 35 minutes ago35 minutes ago

Jacob S.Jacob S.

Bertina T.Bertina T.

Realtor at Prudential East Coast Real EstateRealtor at Prudential East Coast Real Estate

This was a very motivating article... thank youThis was a very motivating article... thank you

LikeLike ReplyReply 39 minutes ago39 minutes ago

Dan S.Dan S.

The Guy @ Red Chip VenturesThe Guy @ Red Chip Ventures

What a surprisingly meaningful article.What a surprisingly meaningful article.

LikeLike ReplyReply 42 minutes ago42 minutes ago

James O.James O.

Owner, James Owen Design & Product Development / Change Your PerspectiveOwner, James Owen Design & Product Development / Change Your Perspective

Terrible recommendation from Julia. This may work well for her but "one size doesn't fit all".Terrible recommendation from Julia. This may work well for her but "one size doesn't fit all".

Different people have different sleep cycles. And no, you can't "catch up" on sleep. It doesn'tDifferent people have different sleep cycles. And no, you can't "catch up" on sleep. It doesn't

work.work.

LikeLike(5)(5) ReplyReply(1)(1) 44 minutes ago44 minutes ago

Gerardo R.Gerardo R., , Clea A.Clea A., , Glenn S.Glenn S., +2, +2

11 Reply Reply

Clea A.Clea A.

Sales Manager at A&B HomeSales Manager at A&B Home

I totally agree...its all about being productive regardless how it fits to your schedule.I totally agree...its all about being productive regardless how it fits to your schedule.

You can be a morning person and still be unproductive.You can be a morning person and still be unproductive.

LikeLike(2)(2) 23 minutes ago23 minutes ago

James O.James O. and and Gerardo R.Gerardo R.

8/2/13 Why I Wake Up Early and 3 Reasons You Should Too | LinkedIn

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Janene L.Janene L.

Contract Recruiting Director at Barnes ElectricContract Recruiting Director at Barnes Electric

Fantastic article!Fantastic article!

LikeLike(1)(1) ReplyReply 48 minutes ago48 minutes ago

Jaki B.Jaki B.

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