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Why is Blog Commenting Important?

The greatest thing about blogs are blog comments. Leaving comments on other blogs provides a range ofbenefits and allows relationships with other bloggers and readers to be established. It is part of the wholeblogging process, giving insight into what other people think, stimulating new ideas and important in achievingother goals. Some of the main benefits of blog commenting include:

Establish Relationships

Commenting on a blog can help create relationships with the author or other people commenting on the blog, asthe main focal point of interaction would be based on a topic you are both familiar with and have insight into.

Increase Awareness and Online Presence

Your name and comments are visible to the blogs authors and all their readers, which can potentially be a verywide audience. It can be a good way to promote yourself and your blog, creating awareness and adding to youronline footprint.

Bigger scope to share ideas

The audience blog comments can reach is endless and makes it a good way to share ideas. Engaging withdifferent types of people from different cultures and backgrounds can make you think beyond your normalboundaries and can harness innovation and creativity.

Provide and Gain Additional Information on the Topic

Blog commenting can spark new discussions, both with Authors and Readers, giving a deeper understanding on

the content and providing new insights that might not have been distinguished otherwise.

SEO Benefits

Blog comments can help SEO strategy by building authority – measured by the link profile of your site. Externallinks from other sites are the single most powerful ranking tool amongst major search engines and commentingon other blogs is a good form of manual link building.

Getting Traffic

Partnered with all the above benefits of blog commenting is increasing traffic. Increasing the amount of peoplevisiting a site is a good way to fulfill many goals and strategies set by individuals and businesses. Good qualitycomments can drive substantial traffic to your site when partnered with a sound social media strategy.

Is blog commenting a part of your social media strategy?

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