wil philipsen - fresh idea factory presentation

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CONSUMER HEALTH CARE

CONSUMER HEALTHCARECONSUMER HEALTHCARECONSUMERS want more HEALTH and less CARE

Fresh Idea Factory BV 2015

PREVENTION & HEALTHY LIFESTYLE

Healthy Innovations!

Fresh Idea Factory BV 2015

Ffresh Idea Factory Bv 2015

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Obli - A healthy lifestyle leads to self-reliance

Fresh Idea Factory BV 2015

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Fresh Idea Factory BV 2015

Obli is all about persuasion and healthBJ Fogg. Stanford Universityinternet of thingschanging behaviorimproving compliance

Fresh Idea Factory BV 2015

How does it work?Active stimulation and remembering by colours and soundsMeasuring and registration of total fluid intakeDirect feedbackOnline app to monitor fluid intake and change personal settingsData integration with third party health platformsMobile app for active patients and offline monitoring and support (under construction)

Fresh Idea Factory BV 2015

2012: Initial development (Germany)2013-2015: RCT-study; p