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WILDWEST CREDENTIALS

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Page 1: WILDWEST CREDENTIALS

WILDWEST CREDENTIALS

Page 2: WILDWEST CREDENTIALS

FINANCE AND INVESTMENT

AIRPLUS INTERNATIONAL

TRAVEL MANAGEMENTCorporate communications, digital and print marketing

ALCENTRA

DEBT MANAGEMENTIdentity, corporate communications, digital and print marketing, website

ARGONAUT CAPITAL

INVESTMENT MANAGEMENTIdentity, corporate communications, digital and print marketing, website

AZURE ASSET MANAGEMENT

ASSET MANAGEMENTIdentity, corporate communications, digital and print marketing

BABSON CAPITAL

DEBT MANAGEMENTMarketing communications, signage

BTG PACTUAL INVESTMENT MANAGEMENTStationery, investor communications, signage and promotional items

DUKE STREETPRIVATE EQUITYWebsite management, investor communications

KESTER CAPITAL PRIVATE EQUITYIdentity, corporate communications, email communications, website

BUSINESS SERVICES

BRANDS2LIFE PR AGENCYIdentity, website, literature

HARDWICKE BUILDING BARRISTERSEmail communications, direct marketing

HATTON GRANGE EXECUTIVE RECRUITMENTIdentity, website

HITACHI SOLUTIONS GLOBAL IT SOLUTIONSIdentity, corporate communications, digital and print marketing, exhibition graphics

INCO SALES DEVELOPMENTWebsite, web enhancement

NEW BRIDGE STREET CONSULTANTS REMUNERATION CONSULTANTS Website management

PENSION INSURANCE CORPORATION PENSION SCHEME MANAGERSIdentity, corporate communications, digital and print marketing, promotional items

PEPCO SERVICES CORPORATE PURCHASINGCorporate communications, website

TERBELL EVENT COURSES MANAGEMENT TRAININGWebsite

SPORT SPONSORSHIP ACTIVATION

BARCLAYS/BARCLAYCARD BANK AND CREDIT CARDBranding, brand engagement, brand activation campaigns, digital and print marketing, microsites, experiential, events

CITROEN SPORT MOTOR RACINGMarketing pack

NIKESPORT RETAILEREvent, advertising

OTHER

NATIONAL SKILLS ACADEMY FOR FINANCIAL SERVICES EDUCATIONAnnual Review, campaigns

EWELL CASTLE SCHOOL EDUCATIONIdentity, website

SOURCE FOODSCORPORATE CATERINGWebsite, display signage, marketing

VINTAGE WINE GIFTSWEB WINEEcommerce website, identity

YMCA ENGLAND CHARITABLE ORGANISATIONBe Real Campaign website

OUR CLIENTS

INFLEXION PRIVATE EQUITYIdentity, corporate communications, digital and print marketing, website

INTERNATIONAL GROUP OF P+I CLUBS MARINE INSURANCE TRADE BODYIdentity, annual review

LONDON & CAPITAL INVESTMENT MANAGEMENTWebsite

OAKLEY CAPITAL

FINANCIAL ADVICECorporate communications, digital and print marketing, events

SATYA CAPITAL

PRIVATE EQUITYWebsite, corporate literature

SILVERFLEET CAPITALPRIVATE EQUITYIdentity, corporate communications,

digital and print marketing, website

SILVERLAKE

PRIVATE EQUITYCorporate literature

PALAMON CAPITAL PARTNERS

PRIVATE EQUITYCorporate communications, email communications

QUEST FUND PLACEMENT

FUND PLACEMENTIdentity, corporate communications, digital and print marketing, website

Page 3: WILDWEST CREDENTIALS

OUR WORK

Page 4: WILDWEST CREDENTIALS

CORPORATE IDENTITY

Page 5: WILDWEST CREDENTIALS

THE STANDARDANNUAL REPORT

CORPORATE COMMUNICATIONS

IGP&IANNUAL REPORT

IGP&IANNUAL REPORT

SILVERFLEETBUY & BUILD REPORT

INFLEXIONCORPORATE BROCHURE

Page 6: WILDWEST CREDENTIALS

CORPORATE COMMUNICATIONS

PENSION INSURANCE CORPORATION REPORTS

PALAMON CAPITAL PARTNERS PRIVATE PLACEMENT MEMORANDUM

IGP&I ANNUAL REVIEW

Page 7: WILDWEST CREDENTIALS

Exit planning is a key component of Silverfleet’s pre-acquisition due diligence process. All investment cases proposed to the Investment Committee include an analysis of potential exit strategies. Throughout the ownership period, the Firm continually reviews all exit options and seeks to identify and establish relationships with potential acquirers at an early stage. As a part of the monitoring process, Silverfleet ensures that key milestones are achieved by the investee company to maximise value at exit.

Silverfleet builds strategic assets which the Firm believes will be highly desirable to a wide range of potential acquirers. Silverfleet utilises multiple exit routes when realising investments, including trade sales, secondary buyouts and IPOs and has a proven track record of successful exits. Since 1990, Silverfleet has achieved a total of XX realisations of XX investments executed. Notably, the Firm has exited all investments made prior to 2007. Since 2004, Silverfleet has generated a XX multiple of cost and XX% gross IRR on the nine realised investments32. The table below provides a breakdown of recently exited investments by exit type33:

Identifying clear exit routes

IV. Silverfleet Capital Partners II LP

Silverfleet breakdown of exits by type of investments made since 2004

32. Past performance of any investment described herein are provided for illustrative purposes only and are not indicative of future results. There can be no assurance that investments with an unrealised value will be realised at the valuation shown. See notes to investment performance on page 25 for more detail.

33. For illustrative purposes only. These transactions represent a selection of Silverfleet’s investments.

Note: Azzurri and Paramount were written off in December 2011 and July 2009, respectively.

Company Exit date Exit type Exit multiple of cost

June 2011 Trade sale XX

March 2011Sale to

private equityXX

October2010Sale to

private equityXX

September 2008Sale to

private equityXX

August 2008Sale to

private equityXX

January 2007Sale to

private equityXX

December 2006 Trade sale XX

12

V. Market opportunity

Silverfleet’s longstanding experience and reputation in the European mid-market enables the Firm, with its network of local offices, to operate with management in a way that is well suited to the Firm’s Target Markets

London ParisMunich

Silverfleet Capital Partners II LPPrivate Placement Memorandum

Strictly private and confidential

AZURE WEALTHCORPORATE BROCHURE

SILVERFLEET CAPITALPRIVATE PLACEMENT MEMORANDUM

CORPORATE COMMUNICATIONS

MSKMONTHLY REPORT

MSK seeks to deliver stable, uncorrelated returns to investors. Through our cashflow-based analysis we look to identify changes in the terminal value of mega and large cap stocks in the US and Europe.

OVERVIEW

(%) Jan Feb Mar April May Jun Jul Aug Sep Oct Nov Dec Year

2010 0.00 0.00 0.00 0.00 0.00

2011 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00

2012 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00

2013 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00

2014 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00

2015 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00

2016 0.00 0.00 0.00 0.00 0.00 0.00

Total Return Sharpe Ratio Ann. Return Ann. Volatility

Since inception (9 September 2010 to 31 May 2016) 00.00% 0.00 0.00% 0.00%

Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l. 1st Jan to 31st May 2016 not yet audited.

Please note that in addition to managing the MSK UCITS fund, MSK manages other products with the same investment strategy. Whilst variations in product performance may arise due to differences in product design and operation, the underlying investment thesis remains consistent across portfolios. Please contact MSK for more details, but note that other products may not be appropriate or suitable to all investors and disclosure by MSK may be subject to regulatory, legal and eligibility requirements.

STRATEGY PERFORMANCE

(%) Jan Feb Mar April May Jun Jul Aug Sep Oct Nov Dec Year

2014 0.00 0.00

2015 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00

2016 0.00 0.00 0.00 0.00 0.00 0.00

Source: State Street Fund Services Limited. Due to differences in fund weekly valuation and monthly reporting cycles, MSK estimates may be used. 1st Jan to 31st May 2016 not yet audited.

UCITS

mskC A P I T A L P A R T N E R S

MONTHLY NEWSLETTERMay 2016

Page 1 of 3Copyright© 2016 MSK Capital Partners.

Email: [email protected] Please note the “Important Information” set out at the end of this document.

For professional investors only.

Since Sep 10

Volatility (ann.) (%) 0.00

Correlation with STOXX 600 0.00

Correlation with S&P 500 0.00

Sharpe Ratio 0.00

Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l. 1st Jan to 31st May 2016 not yet audited.

RISK MEASURES & EXPOSURE SUMMARY

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l. 1st Jan to 31st May 2016 not yet audited.

TOP 10 LONG POSITIONS (% NAV)

Gross Long 0.00

Gross Short 0.00

Total Gross 0.00

Total Net 0.00

Beta-adjusted Net 0.00

Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l. 1st Jan to 31st May 2016 not yet audited.

EXPOSURES (%)

Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l. 1st Jan to 31st May 2016 not yet audited. Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l. 1st Jan to 31st May 2016 not yet audited.

NET/GROSS EXPOSURE (%)NAV MSK STRATEGY

Strategy UCITS

Sep 10

Dec 10

Mar 11

Jun 1

1

Sep 11

Dec 11

Mar 12

Jun 1

2

Sep 12

Dec 12

Mar 13

Jun 1

3

Sep 13

Dec 13

Mar 14

Jun 1

4

Sep 14

Dec 14

Mar 15

Jun 1

5

Sep 15

Dec 15

Mar 16

0

0

0

0

0

0

0

0

0

0

0

0

0

Sep 10

Dec 10

Mar 11

Jun 1

1

Sep 11

Dec 11

Mar 12

Jun 1

2

Sep 12

Dec 12

Mar 13

Jun 1

3

Sep 13

Dec 13

Mar 14

Jun 1

4

Sep 14

Dec 14

Mar 15

Jun 1

5

Sep 15

Dec 15

0

0

0

0

0

0

0

Mar 16

Source: Internal unaudited figures.

0 000 000 0 000

Source: Internal unaudited figures.

MARKET CAPITALISATION (%)

Small Cap

Mid Cap

Large Cap

0 00 00 00 00 0

Short Long Net

0

Page 2 of 3Copyright© 2016 MSK Capital Partners.

Email: [email protected] Please note the “Important Information” set out at the end of this document.

mskC A P I T A L P A R T N E R S

MONTHLY NEWSLETTERMay 2016

Source: Internal unaudited figures.

QUADRANT EXPOSURE (%)

0

0

0

0

0

0

0

0A B C D

For professional investors only.

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l.

TOP 5 SHORT EXPOSURES (% NAV)

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l.

TOP 5 CONTRIBUTORS (%)

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l.

TOP 5 LONG EXPOSURES (% NAV)

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

inullantem 0.00

Source: MSK Estimate; SS&C GlobeOp (Luxembourg) S.á r.l.

BOTTOM 5 CONTRIBUTORS (%)

0

0

0

0

Source: Internal unaudited figures.

0 0 000 0

SECTOR EXPOSURE (%)

Short Long Net

COUNTRY EXPOSURE (%)

Short Long Net

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

inullantem

00

inullantem

inullantem

INFLEXIONCORPORATE BROCHURE

AIRPLUSHANDOUT BROCHURE

Page 8: WILDWEST CREDENTIALS

BARCLAYS PREMIER LEAGUE FOOTBALL WRITERS ASSOCIATION EVENTS

ATP WORLD TOUR FINALS AT THE O2 FAN ZONE

CORPORATE EVENTS

Page 9: WILDWEST CREDENTIALS

AIRPLUS CUSTOMER FEEDBACK EVENTWINDOW GRAPHICS

ROYAL PAGEANT, SPONSORED BY BARCLAYS, FREE ENTRY TO STAFF MEMBERS WALL AND WINDOW GRAPHICS

CORPORATE EVENTS

BARCLAYS INTERNAL COMMUNICATIONSInternal Campaigns

Win £10,000

If Van Gogh’s hometown had been in theBarclays Premiership…

We’re trying to find the mostpassionate and creative footballfans. Become our ‘Fan Gogh’and you could win £10,000!Simply show us “what footballmeans to you”.

…he mighthave paintedmore stars

To enter turn over…

barc_van_gogh_tray_cover_v12.qxd 22/1/07 15:10 Page 2

If Van Gogh’s hometown had been in theBarclays Premiership…

We’re trying to find the mostpassionate and creative footballfans. Become our ‘Fan Gogh’and you could win £10,000!Simply show us “what footballmeans to you”.

…he mighthave paintedmore stars

To enter turn over…

Win £10,000

barc_van_gogh_tray_cover_v12.qxd 22/1/07 15:10 Page 1

Two-nil up,and we lose three-two

If Van Gogh’s home town hadbeen in the Barclays Premiership…

We’re trying to find the most passionate andcreative football fans. Become our ‘Fan Gogh’and you could win £10,000! Simply show us“what football means to you”.

“Ear we Gogh”might have beena popular chant

To enter turn over…

Win £10,000

barc_van_gogh_tray_cover_v12.qxd 22/1/07 15:10 Page 3

BARCLAYS PREMIER LEAGUE FINDING FAN GOGH COMPETITION TRAY COVERS

ROYAL PAGEANT, SPONSORED BY BARCLAYS, FREE ENTRY TO STAFF MEMBERS WALL AND WINDOW GRAPHICS

Win £10,000

Pop your entriesin here

Pop your entriesin here

Win £10,000 Win £10,000

Page 10: WILDWEST CREDENTIALS

ATP WORLD TOUR FINALS AT THE O2 FAN ZONE

CORPORATE EVENTS

Page 11: WILDWEST CREDENTIALS

CORPORATE EVENTS

BRANDS 2 LIFE EVENT INVITATION EMAILER

ALCENTRA EVENT INVITATION EMAILER

DUKE STREET ANNUAL INVESTORS MEETING PRINTED INVITATION

SILVERFLEET ANNUAL INVESTORS MEETING PRINTED INVITATION

A breakfast briefing to hear 2016 Digital & Technology trends and predictions from expert commentators from the BBC, Channel 4 News and The Financial Times.

Rory Cellan-Jones Technology Correspondent

BBC

Geoff White Technology Producer

Channel 4 News

Murad Ahmed European Technology Correspondent

Financial Times

Dan Chappell, Managing Director, Business & Technology, Brands2Life will chair our expert panel that includes:

Date: Thursday 14 January 2016

Time: Guests welcome for breakfast from 8.30am for a 9.00am start and will conclude by 10.30am

Location: PictureHouse Central, 20-24 Shaftesbury Ave, Piccadilly, London W1D 7DH

Please RSVP here

Brands2Life invites you to:

Page 12: WILDWEST CREDENTIALS

AIRPLUS INTERNATIONALTRADESHOW DISPLAY ANIMATION

ARGONAUT MONTHLY UPDATE INTERVIEW

COMPANY VIDEOS

Page 13: WILDWEST CREDENTIALS

BRANDED ITEMS

BARCLAYS‘PREPARE FOR WORK’ BRANDED EARPHONES

NORTHAMPTONSHIRE COUNTY CRICKET CLUBBRANDED LANYARD

BARCLAYS BARCLAYS MONEY SKILLS BRANDED ITEMS

INFLEXION BRANDED MOLESKIN NOTEBOOK

SILVERFLEET BRANDED PENS

BARCLAYS BRANDED POLO SHIRTS

PENSION CORPORATION BRANDED SOFT TOYS

PENSION CORPORATION BRANDED PENS

Page 14: WILDWEST CREDENTIALS

OFFICE BRANDING, SIGNAGE & WAYFINDING

SILVERFLEET CAPITAL 3D PRINT TECHNOLOGY SIGNAGE

BARCLAYS WAYFINDING

BARCLAYS WALL GRAPHICS

BARCLAYS OFFICE BRANDING

BARCLAYS SIGNAGE

BARCLAYS PROMOTIONAL GRAPHICS

Page 15: WILDWEST CREDENTIALS

RESPONSIVE WEBSITE DESIGN

DUKE STREET CORPORATE WEBSITE

LOUIS DE SOISSON WEBSITE

BARCLAYS BARCLAYS FOOTBALL APP WEBSITE

WOMEN IN FOOTBALL WEBSITE

Page 16: WILDWEST CREDENTIALS

SOCIAL MEDIA

WOMEN IN FOOTBALLTWITTER, YOUTUBE, FACEBOOK

SILVERFLEET LINKEDIN

Page 17: WILDWEST CREDENTIALS

MICROSITES

BARCLAYS FOOTBALL MOBILE APP DOWNLOAD SITE

BARCLAYS FOOTBALL‘FAN OF HONG KONG’ MICROSITE

BARCLAYS FOOTBALL‘BARCLAYS GLOBAL FANS SURVEY’ MICROSITE

Page 18: WILDWEST CREDENTIALS

EMAIL COMMUNICATIONS

INFLEXION ‘ANNUAL HIGHLIGHTS’ EMAILER

SILVERFLEET CAPITAL PRESS RELEASE

INFLEXION ‘WE ARE MOVING’ EMAILER

OAKLEY CAPITAL LIMITED CONFERENCE INVITATION EMAILER

Silverfleet completes buyout of Coventya

Silverfleet is pleased to announce the completion of the buyout of Coventya, an international

specialty chemicals business, headquartered in France. Coventya develops, manufactures

and supplies specialty chemicals used for surface treatments; offering a wide range of

products used across a broad range of industry sectors such as: automotive, luxury and

consumer goods, construction, aviation and data storage. Operating in 58 countries on four

continents, Coventya has 570 employees working out of eleven production sites and seven

R&D centres.

Working with Coventya’s ambitious management team, we shall build on the company’s

leading market position through:

Supporting commercial efforts in growing automotive sector and other industrial markets

Replicate Chinese success in other Asian

Build upon Coventya’s leading position in the nasent ‘Plating on Plastics’ market

Pursue buy & build opportunities to grow into new geographies and adjacent technologies

“We are delighted to welcome Silverfleet as our new shareholder. They are ideal partners to continue our international development and to strengthen our position as a market leader”

– Thomas Costa, CEO

Silverfleet Capital Partners LLP is a limited liability partnership registered in England number OC321508; authorised and regulated by the Financial Conduct Authority. A list of the members of Silverfleet Capital Partners LLP is open to inspection at 5 Fleet Place, London EC4M 7RD, its principal place of business and registered office. Copyright © 2016 Silverfleet Capital Partners. All rights reserved.

Having problems reading this email? View it in your browser.

Click here to unsubscribe

silverfleetcapital.com

United Kingdom5 Fleet PlaceLondon EC4M 7RDT +44 20 7822 1000

Silverfleet Capital offices

GermanyTürkenstrasse 580333 MunichT +49 89 238896-0

France14-16 rue Montalivet75008 ParisT +33 1 56 89 14 14

Follow us on

Sector

Manufacturing Main location

France Deal size

n/d

Investment date

May 2016 Website

coventya.com

Silverfleet Capital contact

Alexandre Lefebvre

23 May 2016Investment

Page 19: WILDWEST CREDENTIALS

DIGITAL MARKETING

OFFICIAL WEEKLY PODCASTBrought to you by

BARCLAYS PREMIER LEAGUE PODCASTONLINE ADVERTISING

BARCLAYS ATP WORLD TOUR FINALS 2012ONLINE ADVERTISING

BARCLAYS PREMIER LEAGUEONLINE ADVERTISING

BARCLAYCARD BRITISH SUMMER AT HYDE PARKONLINE ADVERTISING

BARCLAYS PREMIER LEAGUEONLINE ADVERTISING

Page 20: WILDWEST CREDENTIALS

CAMPAIGNS

BARCLAYS PREMIER LEAGUE FINDING FAN GOGHCOMPETITION TRAY COVERS

BARCLAYS INTERNAL COMMUNICATIONSInternal Campaigns

Win £10,000

If Van Gogh’s hometown had been in theBarclays Premiership…

We’re trying to find the mostpassionate and creative footballfans. Become our ‘Fan Gogh’and you could win £10,000!Simply show us “what footballmeans to you”.

…he mighthave paintedmore stars

To enter turn over…

barc_van_gogh_tray_cover_v12.qxd 22/1/07 15:10 Page 2

If Van Gogh’s hometown had been in theBarclays Premiership…

We’re trying to find the mostpassionate and creative footballfans. Become our ‘Fan Gogh’and you could win £10,000!Simply show us “what footballmeans to you”.

…he mighthave paintedmore stars

To enter turn over…

Win £10,000

barc_van_gogh_tray_cover_v12.qxd 22/1/07 15:10 Page 1

Two-nil up,and we lose three-two

If Van Gogh’s home town hadbeen in the Barclays Premiership…

We’re trying to find the most passionate andcreative football fans. Become our ‘Fan Gogh’and you could win £10,000! Simply show us“what football means to you”.

“Ear we Gogh”might have beena popular chant

To enter turn over…

Win £10,000

barc_van_gogh_tray_cover_v12.qxd 22/1/07 15:10 Page 3

BARCLAYS PREMIER LEAGUE FINDING FAN GOGH COMPETITION TRAY COVERS

ROYAL PAGEANT, SPONSORED BY BARCLAYS, FREE ENTRY TO STAFF MEMBERS WALL AND WINDOW GRAPHICS

Win £10,000

Pop your entriesin here

Pop your entriesin here

Win £10,000 Win £10,000

Page 21: WILDWEST CREDENTIALS

ADVERTISING

NIKENIKE+ ‘RUNNING CLINIC’ CAMPAIGN

BARCLAYS SPACES FOR SPORTS

AIRPLUS INTERNATIONAL TRANSPARENCY AD

BARCLAYS PREMIER LEAGUE ‘250 MILLIONTH FAN’ CAMPAIGN

Page 22: WILDWEST CREDENTIALS

SPONSORSHIP

BARCLAYS PREMIER LEAGUEBRANDING OF THE TROPHY

BARCLAYS PREMIER LEAGUETROPHY RIBBONS, MEDAL RIBBONS, WINNERS FLAGS

Page 23: WILDWEST CREDENTIALS

SPONSORSHIP

BARCLAYS PREMIER LEAGUEGOLDEN BOOT, GOLDEN GLOVE, MONTHLY AND SEASON AWARDS

SILVERFLEETTOMBSTONE

BARCLAYSCHURCHILL CUP

Page 24: WILDWEST CREDENTIALS

SPONSORSHIP

PREMIER LEAGUEMAN OF THE MATCH, MONTHLY AND SEASON AWARDS 2016 - 2017

Page 25: WILDWEST CREDENTIALS

BARCLAYS PHOTOGRAPHIC AWARDS ANNUAL PHOTOGRAPHY COMPETITION BOOK

BARCLAYS PREMIER LEAGUE MASCOT KIDSBRANDED SPORTSWEAR KIT

SPONSORSHIP

Page 26: WILDWEST CREDENTIALS

CASE STUDY

SILVERFLEET CAPITAL PRIVATE EQUITY

Page 27: WILDWEST CREDENTIALS

SILVERFLEET CAPITAL PRIVATE EQUITY WEBSITE DESIGNComplex content delivered in a simple way. Silverfleet Capital is a leading independent private equity firm specialising in mid-market investment, having completed more than 100 buyouts in companies across Europe.

The website contains a mix of information about the company, portfolio companies, strategy, financial news and links to external sites. To make it easy to navigate the content is accessed through the main navigation and through a separate menu that creates a path for each different type of customer.

All the content is available in English, German and French, and can be updated regularly by the client through a content management system.

www.silverfleetcapital.com

Page 28: WILDWEST CREDENTIALS

Layout optimised for a touch-screen experience. The way we access the internet has changed dramatically in recent years. With mobile devices and tablets taking over laptops and desktop computers, touch-screens have become a very common way of navigating a website.

Today websites have to be designed with this in mind to take advantage of the technology. That means adapting the sizes and the layout, and incorporating ‘gestures’ such as ‘swiping’ or ‘scrolling’ to make the experience more natural.

• CLEAR PORTFOLIO COMPANIES AREA

• USER CENTRED DESIGN

• INTUITIVE NAVIGATION

• IN-DEPTH CASE STUDIES

• EASY TO FIND KEY FACTS & FIGURES

• USE OF TOUCH SCREEN NAVIGATION

• EXPANDABLE TABS WITH KEY INFORMATION

• QUICK LINKS TO KEY INFORMATION AND MOST VISITED AREAS OF THE SITE

• SUGGESTED LINKS RELATED TO THE CONTENT DISPLAYED ON THE PAGE

SILVERFLEET CAPITAL PRIVATE EQUITY WEBSITE DESIGN

www.silverfleetcapital.com

Page 29: WILDWEST CREDENTIALS

CASE STUDY

BE REAL CAMPAIGN – YMCA

Page 30: WILDWEST CREDENTIALS

BE REAL CAMPAIGN – YMCA WEBSITE DESIGNBold design with a bold message. The Be Real Campaign was formed to build on the findings of the Reflections on Body Image report from the All Party Parliamentary Group for Body Image. WildWest was appointed to design and build the campaign website, which was officially launched in October 2014.

The Be Real website was designed to be the definitive source of information for all things body image, with news, features and comment, all of which are regularly updated. The website not only focuses on the campaign, but also reflects the latest initiatives and activity, and serves as a network for the various organisations involved in body image education, especially schools. We designed the website to match the bold aesthetic of the campaign, and keep users engaged and coming back for regular updates.

www.berealcampaign.co.uk

Page 31: WILDWEST CREDENTIALS

BE REAL CAMPAIGN – YMCA WEBSITE DESIGNCreating a magazine-style website. The website was designed to be easily updated in order to keep it fresh and encourage users back to the site. The website also functions as a portal, with many external links to newspaper and magazine articles, as well as blog posts and research studies.

Social media links are featured on every page and at the end of each article in order to encourage the sharing of content. There is also a dedicated page to all the social media comments it generates to emphasise the role of the ‘body confidence community’ the campaign is aiming to build.

• CLEAR ADAPTIVE LAYOUT

• FREQUENTLY AND EASILY UPDATED CONTENT

• HOMEPAGE FILTER TO DIRECT YOU TO THE CORRECT AREA OF THE WEBSITE

• BOLD CALL TO ACTION FOR PEOPLE TO GET INVOLVED

• SIDE BAR NAVIGATION FOR EASY ACCESS TO OTHER AREAS OF THE SITE

• HELP & RESOURCES PAGE

• FULL RANGE OF ARTICLES AND ACTIVITIES

• LATEST FEATURES, ARTICLES, SURVEYS AND PETITIONS

www.berealcampaign.co.uk

Page 32: WILDWEST CREDENTIALS

CASE STUDY

EWELL CASTLE SCHOOL

Page 33: WILDWEST CREDENTIALS

Effective design that says what it means and makes each brand unique. Ewell Castle School is an independent Junior and Senior school located in the village of Ewell, Surrey. The school caters for pupils from Nursery to Sixth Form; the Senior School is housed in a castellated mansion built in 1815 from which the school takes its name, and the Junior School has two sites, Chessington Lodge and Glyn House.

We were asked to design a new website which reflected the heritage of the school, and also combined the three schools under one single site, focusing on the high educational standards and outstanding facilities of each school.

At the same time the website had to communicate the fact that the school was to become fully co-educational by September 2015.

EWELL CASTLE SCHOOL WEBSITE DESIGN

www.ewellcastle.co.uk

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EWELL CASTLE SCHOOL WEBSITE DESIGNResponsive design that works on every device, on every platform, every time. Given the range of options available when accessing the internet, it is important that a website is able to fully adapt to different screen sizes and work well on all available browsers.

For Ewell Castle’s website, we were able to create an engaging layout that works on every device and adapts appropriately to the content (edited directly by the school through the content management system) without losing impact or visual appeal.

www.ewellcastle.co.uk

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EWELL CASTLE SCHOOL WEBSITE DESIGNIntuitive design that puts the user in control.The Ewell Castle School website is not only accessed by students, teachers and parents, but also by prospective members of these groups making it a vital marketing tool. Each of them uses the site in a unique way, and our design takes that into account by making the experience of navigating the website easy and intuitive for everyone.

• CLEAR NAVIGATION

• ACCESSIBLE LAYOUT

• DEDICATED AREAS FOR STUDENTS, PARENTS AND TEACHERS

• RELEVANT IMAGERY

• QUICK LINKS TO KEY INFORMATION AND MOST VISITED AREAS OF THE SITE

• EASY TO FIND PRACTICAL INFORMATION

• CALENDAR

• NEWS AND EVENTS SECTION

www.ewellcastle.co.uk

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