Sachit Kamat  Senior Product Manager

Winning Talent on Mobile with LinkedIn

  Vaibhav Goel  Associate Product Manager

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Every day we are moving closer to

having almost as many mobile

cellular subscriptions as people

on earth.”– Brahima Sanou, The United Nations

Mobile Jobs Engagement is Exploding

Oct '10 Oct '11 Oct '12 Oct '130%

5%

10%

15%

20%

25%

30%

35%

% Job Views from Mobile Devices

Oct '10 Oct '11 Oct '12 Oct '13 Oct '14*0%

10%

20%

30%

40%

50%

60%

% Job Views from Mobile Devices

Of employers offer a mobile optimized career

site for job seekers

20%of these employers allow

seekers to submit a mobile optimized job application

<1%

Most employers are not prepared

Who is engaging with Mobile Jobs?

Of mobile job viewersare passive candidates not

actively looking for a job

82%

of these candidates don’t search for jobs using a

desktop computer

59%

I have stopped applying if their

technology isn’t up to par.

That alone tells you something

about the company’s priorities”– Millennial Job Seeker

Typical Mobile Experience

Three Steps to Success with Mobile Jobs

Empower

your team

Re-think how candidates respond

Optimizing Candidate Touch Points for Mobile1

2

3

Optimizing Candidate Touch Points

1 Mobile Optimize your Career Site

2 Less is More: Use Concise Job Descriptions

3 Mobile Optimize Email Communication

Mobile Optimize Email

• Short Sentences• Short Paragraphs• Eye catching subjects• Make every word count

Of emails LinkedIn sends out are opened on a

mobile device

45%

Re-think how candidates respond

1

Allow candidates to “Raise their hand”

2 Automate with tools that pre-fill candidate data

3

Reduce data fields for mobile applications

Of your competition for talent currently supports a mobile

application workflow

<1%

Empower your team

1

Lobby your org and partners to support the cause

2 Re-train your team on mobile best practices

3

Transform your recruiting culture

Text Messages: Engage your candidates

Day of Interview

How LinkedIn Can Help

Three Steps to Success with Mobile Jobs

Empower

your team

Re-think how candidates respond

Optimize Candidate Touch Points for Mobile

With LinkedIn, your brand comes mobile optimized

…where candidates can discover your open jobs

10mCompany page views / month

We have mobile optimized your jobs..

.. added them to the homepage feed

30%of total

25mmobile job views / month

Jobs also appear on your employee profiles

200mmobile profile views / month

Jobs are now searchable on your phone

5mMobile job searches / month

Three Steps to Success with Mobile Jobs

Empower

your team

Re-think how candidates respond

Optimize Candidate Touch Points for Mobile

Candidates can apply to your jobs in 3 simple steps

1. Attach their LinkedIn profile

2. Confirm their contact information

3. Submit!

400kJob applications / month

Three Steps to Success with Mobile Jobs

Empower

your team

Re-think how candidates respond

Optimize Candidate Touch Points for Mobile

Join us for the keynote tomorrow!

How much does it cost?

Thank you!