客戶付款辦法 (一)簽約時，預付廣告費總額的30% (二)看稿完成時，預付廣告費總額的30% (三)出書後，付清40%餘款

Advertorial Page 原價$2,500 優惠價(50%off) $1,250資料頁

注意事項：1.凡刊登特殊頁或加付20%之廣告，請預先確認版位，所有廣告合約需經客戶簽名繳交，依序編排。

2.刊登9單位或9單位以上之廣告客戶，可加付廣告費的20%為指定費。小於9單位的廣告，不得指定。

3.社方不接受任何廣告版面上、下、左、右頁之指定。凡加付指定費20%者，依繳交合約之順序訂版。

4.標籤廣告；

•每一大項類別欄僅接受一個標籤，但可接受大項中不同小項的標籤。

•標籤廣告編排在該類別欄的第一位。

•於簽約時收回30%的簽約金，才獲保障，否則僅保留7天時間即開放。

5.特殊頁廣告；凡新舊客戶，於簽約時即收回30%簽約金，才獲保障。否則僅保留7天時間即開放。

6.與客戶簽約時，即需簽定是否加20%指定費，以確保在行業類別的順序。後補追加20%指定費，亦需按先後順序排版。

7.廣告費合併計價方式之規定；

•為同一商家、企業名或企業主，如刊登2個9U，即可依全版的單位價計價，依此原則類推。

•超出全版18單位的部分，如3個9單位，超出部份依其單位價計之，依此原則類推。

8.資料頁；以一家行業類別為限，提供專業資訊為主要訴求，不得商業化，該文章需經社方審核，世界日報保留刊登

之權利。全版18單位中可保留3單位的呎吋作為廣告宣傳之用。

9.暫訂6月1日2012年截稿，10月2012年出刊。

特殊頁 Special Page 價格 Rate 優惠價 Discount (45% off)

封面1單位 Front Cover 1U $15,000 $8,250封面裡 Inside Front Cover $20,000 $11,000封面裡旁(P.3)Inside Front Cover-Right Page $20,000 $11,000封底 Back Cover $42,000 $23,100封底裡 Inside Back Cover $11,000 $6,050 封底裡旁 Inside Back Cover-Left Page $10,000 $5,500 書側(封面外側)Spine $18,000 $9,900 前後2頁 (2 Pages / Front & Back) $18,000 $9,900 左右2頁+1頁 (3 Pages / Double Spread+3rd page) $20,000 $11,000 P4、5 $9,800 $5,390 P.6、7 $9,200 $5,060 P.8~P.29 $7,800 $4,290總目錄旁 Facing Table of Contents (P.30) $9,800 $5,390英文索引頁旁 English Index直式9U Vertical 9U $6,000 $3,300中文索引頁旁 Chinese Index直式9U Vertical 9U $6,000 $3,300生活易查索引 Subject Index直式9U Vertical 9U $6,000 $3,300標籤後頁 Back of Tab $5,500 $3,025

總目錄前

標籤

Tab

Be

fore

Table

o

f Co

nte

nts

彩色廣告Color Ad

單位價Unit Rate

價格Rate

優惠價45% off

18U $139 $2,500 $1,375 12U $150 $1,800 $990 9U $165 $1,485 $816.75 8U $170 $1,360 $748 6U $180 $1,080 $594 4U $198 $790 $434.50 3U $218 $650 $357.50 2U $300 $600 $330 1U $300 $300 $165

Listing 加色 $50 $50

黑白廣告B/W Ad

單位價Unit Rate

價格Rate

優惠價Discount (45% off)

18U $120 $2,160 $1,188 12U $130 $1,560 $858 9U $140 $1,260 $693 8U $145 $1,160 $638 6U $150 $900 $495 4U $165 $660 $363 3U $181 $540 $297 2U $225 $450 $247.50 1U $250 $250 $137.50

Advertising Rate Chart / World Journal Business Directory(1)Payment: 30% of down payment at contract signing; (2)second 30% at finalizing ad layout; (3)remaining 40% at issuance of publication.Notes:1. For ad placement on special pages or ad with a 20% surcharge, must confirm space availability first. Ad page locations to be assigned in order of contract signing.2. For ad of 9 units or larger, page location assignment is accepted with 20% surcharge. Ad smaller than 9 units, no location assignment is accepted.3. World Journal does not accept ad spot location assignment on any given page. Ad with a 20% surcharge is assigned page location in order of contract signing.4. Tab ads:

• Only one tab ad placement is allowed in each general category; additional tab ads are accepted in each sub-category.• A tab ad is placed on lead page of each general or sub-category.• A tab ad placement is secured with 30% down payment at contract signing or is reserved for 7 days only.

5. Special page ads: placement is secured with 30% down payment at contract signing or is reserved for 7 days only.6. A 20% surcharge must be collected at contract signing to secure page order for ad within a category by profession or business. Surcharge of ad collected after contract signing, location is

assigned in order of signing.7. Package rates:

• Unit rate for 18U is applied for company or business placing two 9-unit ads.• For ad larger than 18U, portion above 18U is calculated by listed unit rate.

8. Advertorial page: Only one advertiser is accepted for each profession or business. Content must be information, not advertising and is subject to review by World Journal. World Journal reserves the right to print. Each 18U ad on an Advertorial page is given space of 3U for advertising.

9. Tentative date of last ad acceptance: 06/01/2012. Tentative month of issuance: 10/2012.

工商電話簿 廣告價格表

2 0 1 1年1 1月1日起生效

Advertising Rate Chart / World Journal Business Directory

特殊頁 Special Page

價格 Rate

優惠價 Discount(45% off)

免費贈送專刊版位 Supplements Free of Charge

封面1單位 Front Cover 1U $15,000 $8,250 前銅版紙B Coated paper B ( Front )

封面裡 Inside Front Cover $20,000 $11,000 封面裡(銅版紙A)Inside Front Cover (Coated paper A)

封面裡旁 (P.3)Inside Front Cover-Right Page $20,000 $11,000 封面裡旁(銅版紙B)Inside Front Cover-Right Page (Coated paper B)

封底 Back Cover $42,000 $23,100 封底 (銅版紙A)Back Cover (Coated paper A)

封底裡 Inside Back Cover $11,000 $6,050 後銅版紙B Coated paper B (Rear)

封底裡旁 Inside Back Cover-Left Page $10,000 $5,500 後銅版紙B Coated paper B (Rear)

書側(封面外側)Spine $18,000 $9,900 封底裡 (銅版紙A)Inside Back Cover (Coated paper A)

前後2頁 (2 Pages / Front & Back) $18,000 $9,900 前銅版紙B(一頁)One Coated paper B ( Front ) 左右2頁+1頁 (3 Pages / Double Spread+3rd page) $20,000 $11,000 封底裡旁(銅版紙B，一頁)Inside Back Cover-Left Page (One Coated paper B)

P.4、5 $9,800 $5,390 後銅版紙B Coated paper B (Rear)

P.6、7 $9,200 $5,060 後銅版紙B Coated paper B (Rear)

P.8 - 29 $7,800 $4,290 後銅版紙B Coated paper B (Rear)

總目錄旁p.30 Facing Table of Contents (P.30) $9,800 $5,390 後銅版紙B Coated paper B (Rear)

英文索引頁旁 English Index直式9U Vertical 9U $6,000 $3,300 後銅版紙B Coated paper B (Rear)

中文索引頁旁 Chinese Index直式9U Vertical 9U $6,000 $3,300 後銅版紙B Coated paper B (Rear)

生活易查索引頁旁 Subject Index直式9U Vertical 9U $6,000 $3,300 後銅版紙B Coated paper B (Rear)

標籤後頁 Back of Tab $5,500 $3,025 後銅版紙B Coated paper B (Rear)

工商電話簿+專刊優惠價格表

2 0 1 1年1 1月1日起生效

付款方式：◘♦簽約時，預付廣告費總額的30% ◘♦工商電話簿或專刊完稿後，需付廣告費總額的30% ♦工商電話簿出書後，付清餘款40%

注意事項:♦凡刊登世界日報工商電話簿廣告，除享特殊頁及內頁價優惠外，加刊任何一期專刊，則依專刊訂價可享30%優惠，加刊二期以上專刊可享50%優惠。

♦凡刊登世界日報工商電話簿廣告，除享特殊頁及內頁價優惠外，欲升級版位，均依專刊所訂之版位價格、尺寸等補足差價。

♦凡刊登世界日報工商電話簿特殊頁廣告，可獲贈專刋特殊頁廣告(如上表所列)。贈送專刋同等版位，以客户簽名合約及繳交順序排列。

♦刊登工商電話簿9U以上廣告，可享專刊合併優惠價，刊登工商電話簿9U以下廣告，若刊登專刊仍可享期數折扣優惠。

♦工商電話簿及專刊內頁廣告加付20%之廣告客戶,可享電話簿及專刊內頁廣告優先之編排順序。

♦任何廣告版位，如欲升級版位、尺寸，均需補足差價。

♦享有工商電話簿+專刊優惠價之客戶,若停刊工商電話簿廣告,則須依專刊價格計之。

♦法律專刊訂於三、五、七月出版，任何廣告版位將依合約順序，分別依序安排刊登不同月份。其它類別專刊則於同一期出版。

♦世界日報保留調整專刋版位及升級之權利，以及專刋出版、發行月份之權利。

總目錄前

標籤

版位Position

單位Unit

工商電話簿 內頁價格Business Directory Inside Page Rate

專刊價格Supplements

Rate

工商電話簿+專刊價格Business Directory Inside Page Rate

+ Supplements Rate

工商電話簿+專刊價格 優惠價Business Directory Inside Page Rate

+ Supplements Discount Rate內頁彩色

Inside Page (color)

18U $1,375 $1,500 $2,875 $1,500 12U $990 $1,000 $1,990 $1,150 9U $816.75 $800 $1,616.75 $1,000

內頁黑白Inside Page

(B/W)

18U $1,188 $1,300 $2,488 $1,300 12U $858 $900 $1,758 $1,000 9U $693 $700 $1,393 $850

Payment: ♦ 30% down payment at contract signing. ♦ Second 30% at finalizing business directory or supplement ad layout. ♦ Remaining 40% at issuance of business directory.Notes:♦ Advertisers of World Journal Business Directory (WJBD) are given 30% off World Journal Supplement (WJS) listed rate in placing one ad in it and 50% off in

placing second ad in WJS, in addition to given preferential WJBD special pages and inside pages rates.♦ Advertisers of World Journal Business Directory (WJBD) get ad location upgrade with payment made for rate difference in unit sizes, in addition to given

preferential rates of WJBD special pages and inside pages.♦ Advertisers placing ad on WJBD special pages are given same size free ad on WJS special pages (Please see rates in upper chart.) Free ads in WJS are placed

in order of contract signing.♦ Advertisers placing ad of 9U or larger in WJBD can apply Special Package Rate for placing ad in WJS. Advertisers placing ad smaller than 9U in WJBD uses

special rate in placing ad in WJS according to number of issues.♦ WJBD & WJS advertisers of ad in inside pages paying 20% surcharge are given priority for WJBD & WJS inside pages ad location.♦ For upgrading of ad location or unit size, advertisers must pay for rate difference.♦ Advertisers already given Special Package Rate of WJBD + WJS must go back to WJS rate chart when discontinuing ad placement in WJBD.♦ WJS of Legal Services are issued in March, May and July. Ads are carried in one of them in order of contract signing. Ads in other WJS are carried in same issue

in order of contract signing.♦ World Journal reserves the rights to assign and upgrade ad location in WJS, and determine the month(s) of its issuance.

Special Package Rate Chart / Business Directory + Supplements

Tab

Be

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ten

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專刊價格表

2 0 1 1年1 1月1日起生效

Advertising Rate Chart / World Journal Supplements

版位 Position 廣告單位 Ad. Unit 價格 Rate

封面裡 銅版紙A Inside Front Cover (Coated paper A) 18U $3,500封面裡旁 銅版紙B Inside Front Cover-Right Page (Coated paper B) 18U $3,000前銅版紙B Coated paper B ( Front ) 18U $2,500封底 銅版紙A Back Cover (Coated paper A) 18U $4,000封底裡 銅版紙A Inside Back Cover (Coated paper A) 18U $3,000封底裡旁 銅版紙B Inside Back Cover-Left Page (Coated paper B) 18U $2,500後銅版紙B Coated paper B (Rear) 18U $2,000

內頁彩色 Inside Page(Color)18U $1,50012U $1,0009U $800

內頁黑白 Inside Page(B/W)18U $1,30012U $9009U $700

廣告尺寸：18U (w 6.4”x h 8.9”) / 12U 橫(w 6.4”x h 5.9”) or 直(w 4.19”x h 8.9”) / 9U (w 6.4”x h 4.4”)

專刊發行月份：♦ 法律專刊：三、五、七月

♦ 稅務專刊：三月

♦ 保險理財專刊：四月(各類保險、金融、貸款)

♦ 家居專刊：五月(地產、裝修、搬家、園藝、安全防盜、殺蟲等)

♦ 生活休閒專刊：六月(航空公司、旅行社、餐廳、酒、珠寶、化妝品等)

♦ 醫療保健專刊：八月(醫生、整形美容、健康食品、健康器材等)

♦ 汽車專刊：九月(新車、租車、二手車等)

專刊排版順序：封面裡、封底、封底裡為銅版紙A，銅版紙B及其它內頁廣告，均以繳交合約依序編排。

截稿日期：各專刋均於出刊月份前一個月完稿

發行方式：隨世界日報附贈

注意事項：a.世界日報保留調整專刊出版及發行月份之權利。

b.特殊頁廣告，請先查詢確認版位。

Advertising Rate Chart / World Journal SupplementsDesignate month(s) for issuance of Supplements:♦ Supplement of Legal Services: March, May, July ♦ Supplement of Tax Services: March♦ Supplement of Insurance and Financing: April ( Insurance, Financing, loans & Mortgages etc.)♦ Supplement of Home and Garden: May (Real Estate, Interior Decoration, Moving, Gardening Security Control, Termite etc.) ♦ Supplement of Leisure and Vacation: June (Airlines, Travel Agencies, Restaurant, Wine, Jeweler, Cosmetics etc.)♦ Supplement of Health and Care: August (Doctor, Plastic Surgery, Health Food, Health Equipment etc.)♦ Supplement of Auto: September (Auto-Dealer, Auto-Rental, Used Cars etc.)Page order: Ads on inside front cover, back cover and inside back cover are printed in coated paper A. Ads on coated paper B and other inside pages are placed in order of contract signing.Deadline: One month before issuance date of each Supplement.Distribution: Inserted in World Journal daily issues.Notes: a. World Journal reserves the rights to determine the month of issuing Supplement.b. For ad placement in special pages, please confirm space availability first.

廣告尺寸表

出血廣告裁切後實際尺寸：Bleed Size : 7.44"(W)X10.1875"(H)索引頁旁尺寸(9單位)：Index page( 9U ) : 3.15"(W)X8.9"(H)

SIZES CHART

18 Units (3 X 6) 12 Units (3 X 4) 12 Units (2 X 6) 9 Units (3 X 3)

6 Units (3 X 2) 6 Units (2 X 3)

6 Units (1 X 6) 4 Units (1 X 4) 4 Units (2 X 2) 3 Units (3 X 1)

3 Units (1 X 3) 2 Units (2 X 1) 2 Units (1 X 2) 1 Units (1 X 1)

6.4"(W) X 8.9"(H) 6.4"(W) X 5.9"(H) 4.19"(W) X 8.9"(H) 6.4"(W) X 4.4"(H)

6.4"(W) X 2.95"(H) 4.19"(W) X 4.4"(H)

2"(W) X 8.9"(H) 2"(W) X 5.9"(H) 4.19"(W) X 2.95"(H) 6.4"(W) X 1.4"(H)

2"(W) X 4.4"(H) 4.19"(W) X 1.4"(H) 2"(W) X 2.95"(H) 2"(W) X 1.4"(H)

工商電話簿BUSINESS DIRECTORY

8 Units (2 X 4)

4.19"(W) X 5.9"(H)

9 Units (索引旁)

3.15"(W) X 8.9"(H)

WORLD JOURNAL