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    Workshop

    April 27, 2011

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    http://www.alteragroup.net/http://www.alteragroup.net/
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    Thanks for reading. When youre done, feel free to post this onyour blog or email it to whomever you believe would benefit.

    Get the latest articles on marketing, technology and revenue enhancement

    strategies by subscribing to the ALTERAtions blog:

    www.alteragroup.net/blog

    This publication is protected under the Creative Commons license. Nocommercial use, no changes.

    Feel free to share it, post it, print it, or copy it.

    http://creativecommons.org/licenses/by-nc-sa/3.0/us/http://creativecommons.org/licenses/by-nc-sa/3.0/us/http://www.alteragroup.net/bloghttp://www.alteragroup.net/blog
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    Why WordPress?

    Original source code is made freely availableand may be redistributed with

    or without modification.

    Open Source

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    http://www.alteragroup.net/http://www.alteragroup.net/
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    Proprietary platforms are developed bycompanies with a profit motive.These platforms are often too slow to keep up

    with the fast-pacednature of online innovation.

    Proprietary Platforms OPen Source Platforms

    Open Source platforms are driven bypeople who care about the platform.Thousands of people contribute value andimprovements to the platform for free.

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    Hint: Click for a great video about this.

    http://jayohare.com/2010/06/08/drive/http://jayohare.com/2010/06/08/drive/http://jayohare.com/2010/06/08/drive/http://jayohare.com/2010/06/08/drive/http://jayohare.com/2010/06/08/drive/http://jayohare.com/2010/06/08/drive/http://www.alteragroup.net/http://www.alteragroup.net/
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    20,000People develop on the

    WordPress platform full-time.

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    http://www.alteragroup.net/http://www.alteragroup.net/
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    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    Ease of Use

    Functionality

    Design

    Managing Content

    Adding & Updating Content

    Editorial Workflow

    User Interface

    Content Display

    Interaction & Communication

    Extensibility

    Code & Structure

    CSS Options

    Separate content & design

    Frameworks

    Themes

    Hint: Learn more about usability

    http://www.useit.com/http://www.useit.com/http://www.alteragroup.net/http://www.alteragroup.net/
  • 8/6/2019 Word Press Work Shop

    7/17Presented by Jay OHare: @jayohare www.AlteraGroup.net

    Source: Builtwith.comUpdated 42511

    http://www.alteragroup.net/http://www.alteragroup.net/
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    Who Uses WordPress?

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    http://www.alteragroup.net/http://www.alteragroup.net/
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    WordPress Design Examples

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    http://www.alteragroup.net/http://www.alteragroup.net/
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    There is no reason to have a crappy website.

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    Onlin

    ePlatfo

    rm

    http://www.alteragroup.net/http://www.alteragroup.net/
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    Basic Online Platform

    Elements

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    http://www.alteragroup.net/http://www.alteragroup.net/
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    WordPress Can help in all areas.

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    http://www.alteragroup.net/http://www.alteragroup.net/
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    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    WordPress PyramidWhat it Does Where to Get it

    http://www.alteragroup.net/http://www.alteragroup.net/
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    WordPress SandboxURL: yourname.webcamp.co

    Use this sandbox to experiment, try things & learn WordPress.Ideas to get started:Install a new themeCreate a pageCreate a photo galleryAdd your social activity to the siteCreate a contact form

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    Your sandbox will be available till Memorial Day - May 30, 2011Please note this is an unsupported tool for you to use. If you ned help, we can talk about paid support services.

    http://www.alteragroup.net/http://www.alteragroup.net/
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    Jays Setup:

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    Hint: Nice writeup of plugins here.

    http://www.sitesketch101.com/15-incredible-wordpress-plugins-you-needhttp://www.sitesketch101.com/15-incredible-wordpress-plugins-you-needhttp://www.alteragroup.net/http://www.alteragroup.net/
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    Learn more about WordPress

    Web Camp delivers a complete online solution where you re incontrol. No tricks, gimmicks or gotchas.Just great results at a price you can afford.

    Web Camp is a 4, 12-day hands-on camp (8:30am to 12:30pm)where you will produce not only a powerful online marketingplatform for your business but youll be empowered to create,grow and maintain the marketing platform yourself.

    At the end of the camp, you ll have a beautiful, web 2.0marketing platform thats search engine optimized, has socialintegration, newsletter capability and, best of all, you ll knowhow to use it, grow it and maintain it.

    Web Camp Includes:

    Web 2,0 WordPress based Website Social Media Integration

    Newsletter Engine

    Analytics

    CSS Based Design

    Training

    Support Systems

    Interested? Get in touch with Jay for more info & visitwww.webcamp.co

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

    Web Camp delivers a complete online

    MARKETING PLATFORM

    Create, learn & launch in 4 days!

    Web CampOnline Marketing Platform

    http://www.alteragroup.net/http://www.alteragroup.net/http://www.alteragroup.net/http://www.alteragroup.net/http://www.webcamp.co/http://www.webcamp.co/
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    WordPress Resources

    Presented by Jay OHare: @jayohare www.AlteraGroup.net

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