WordPress & Working with ClientsCovering all of the major stops when using WordPress to build websites

for your clients: Sales Pitch, Design & Function, Content, and Walkthrough

Who is Tammy Hart?

I am a self-taught, freelance designer who has leveraged trial, error, and observation to become a WordPress expert. I specialize in deep customization of WordPress content and templates. I also do all levels of Web Design and XHTML/CSS Coding. You can find out more or contact me through one of these means:

Website: www.TammyHartDesigns.comEmail: tammy@tammyhartdesigns.comTwitter: @tammyhart

Sales PitchHow do I sell WordPress to my clients?

Sales Pitch

What do they need? Low cost Content Management Good support Room for Growth Customizability Do it yourself maintenance Media Tools Keep in touch with the audience Scalability

What Would WordPress Do? It’s free! Easy to use admin interface Unmatched community Add content now & later Thousands of themes & plugins Easy as writing an email Built in tools and plugins Multiple subscription options Caching helps!

An Awesome Resume

Design & Function How do we decide what their website will look like and do?

Design and Function

Where do you start? Ask questions

Budget Timeline Examples and Models Current Design Resources

Start them with a list of functions Don’t be afraid to suggest a

better way Make sure they will have all the

essentials

What Can WordPress Do? Customize a ready theme Start from scratch All your essentials

Static content Blog/News Thousands of Widgets Contact Forms Social Media Integration Subscription Integration

Above and Beyond the Call of Duty

Portfolio Entries www.tammyhartdesigns.com

Paid Content Subscriptions www.nhpoliticalreport.com

Event Information and Calendars www.pasadenasymphony-pops.org

Custom Author Information Pages www.thecoachingassociation.com

Integrated Image Slideshows www.openhandremodeling.com

Multiple Languages www.march18.org

Content How do I get content from my clients and properly deploy it through WordPress?

Content

Get started off right Develop a site map first Set and enforce deadlines When you’re designing, they

should be writing Use the right tools

Set up their WordPress site before designing

Jumpchart www.jumpchart.com Use plugins to manage pages

▪ pageMash > Page Management▪ My Page Order

WalkthroughHow do I hand over the reigns and keep their learning curve to a minimum?

Walkthrough

A few steps: De-clutter the dashboard Set up their multiple user

accounts for them Install the essential plugins for

them Do a live walkthrough Advise them of upgrades Offer a list of resources

Remember: WordPress is easy! Give support after launch

Resources for Clients

WordPress.org http://codex.wordpress.org/Getting_Started_with_WordPress

WordPress.tv How to Videos http://wordpress.tv/category/how-to

WordChalk Classes www.wordchalk.com

Fresh Workshops Live Training www.freshworkshops.com

As their developer, you are your client’s best resource!

Thank YouWebsite: www.TammyHartDesigns.comEmail: tammy@tammyhartdesigns.com

Twitter: @tammyhart

WordChalk: Learn More About WordPress with Live Classes, In Person and via the Web

Next Class: Saturday, January 23rdWebsite: www.WordChalk.com

Twitter: @wordchalkAsk me for your 15% off discount code for WordCamp attendees only!