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    C H A P T E R:C H A P T E R: F O U RF O U R

    Workplace

    Emotions andAttitudes

    Workplace

    Emotions andAttitudes

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    Emotions and Attitudes at VanCity

    VanCity goes beyond the

    ordinary to maintain employee

    satisfaction and loyalty. Shown

    here, CEO Dave Mowat and happyemployees celebrate VanCity winning

    the best place to work in Canada award.

    Glen Baglo/Vancouver Sun

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    Emotions Defined

    Psychological, behavioural,

    and physiological episodes

    experienced toward an

    object, person, or event

    that create a state of

    readiness.

    Glen Baglo/Vancouver Sun

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    Types of Emotions

    Activation

    Evaluation

    Astonished

    Tranquil

    CheerfulSad

    Fearful Elated

    ContentBored

    Low activationLow activationPositive emotionsPositive emotions

    Low activationLow activationNegative emotionsNegative emotions

    High activationPositive emotions

    High activationHigh activationNegative emotionsNegative emotions

    PositiveNegative

    Low

    High

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    Attitudes versus Emotions

    AttitudesAttitudes EmotionsEmotions

    Judgments about anJudgments about an

    attitude objectattitude object

    Experiences toward anExperiences toward an

    attitude objectattitude object

    Usually stable for days orUsually stable for days or

    longerlonger

    Occur briefly, usuallyOccur briefly, usually

    lasting minuteslasting minutes

    Based mainly on rationalBased mainly on rational

    logiclogic

    Based on awareness ofBased on awareness of

    our sensesour senses

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    BehaviourBehaviour

    Emotions, Attitudes and Behaviour

    Perceived EnvironmentPerceived Environment

    Attitude FeelingsFeelings

    BeliefsBeliefs

    BehaviouralBehavioural

    IntentionsIntentions

    Cognitiveprocess

    Emotionalprocess

    EmotionalEpisodes

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    Cognitive Dissonance

    A state of anxiety that occurs when an

    individuals beliefs, feelings and behaviours

    are inconsistent with one another

    Most common when behaviour is

    known to others

    done voluntarily

    cant be undone

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    Emotional Labour

    Effort, planning and control needed to

    express organizationally desired emotions

    during interpersonal transactions.

    Emotional labour higher when job requires

    frequent and long duration display of emotions

    displaying a variety of emotions

    displaying more intense emotions

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    Emotional Labour at Four Seasons

    Four Seasons excels at consistently

    high customer service, yet it also

    adapts its legendary service to the

    local culture. This occurs becauseemotional labour expectations vary from one

    culture to the next. Employees are also

    more comfortable providing emotional labour

    that fits the culture.

    Courtesy of Four Seasons Hotels & Resorts

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    Emotional Labour Across Cultures

    Some cultures expect people to

    display a neutral emotional

    demeanour, with minimal emotional

    expression and monotonic voice

    (e.g., Korea, Japan, Austria).

    Other cultures allow or encourage

    emotional expression, where

    emotions are revealed through voice

    and gestures (e.g., Kuwait, Egypt,

    Spain, Russia).

    Courtesy of Four Seasons Hotels & Resorts

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    Emotional Labour Challenges

    Difficult to display expected emotions

    accurately, and to hide true emotions

    Emotional dissonance Conflict between true and required emotions

    Potentially stressful with surface acting

    Less stress through deep acting

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    Emotional Intelligence Defined

    Ability to perceive and express

    emotion, assimilate emotion in

    thought, understand and reason withemotion, and regulate emotion in

    oneself and others

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    Social AwarenessSocial Awareness

    SelfSelf--managementmanagement

    Understanding and sensitivity to the

    feelings, thoughts, and situation ofothers

    Controlling or redirecting our internal

    states, impulses, and resources

    SelfSelf--awarenessawarenessUnderstanding your own emotions,

    strengths, weaknesses, values, and

    motives

    RelationshipRelationship

    ManagementManagementManaging other peoples emotions

    Lowest

    Highest

    Model of Emotional Intelligence

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    Emotional Intelligence Competencies

    Self-awareness Social awareness

    Self-management Relationshipmanagement

    Self

    (personal competence)

    Other

    (social competence)

    Recognition

    of emotions

    Regulationof emotions

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    Improving Emotional Intelligence

    Emotional intelligence is a set of

    competencies (aptitudes, skills)

    Can be learned, especially through coachingEI increases with age -- maturity

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    Job Satisfaction

    A person's evaluation of

    his or her job and work

    context

    A collection of attitudesabout specific facets of

    the job

    Job

    Satisfaction

    SupervisorSupervisor

    JobJob

    ContentContent

    CoCo--workersworkers

    WorkingWorking

    ConditionsConditions

    CareerCareer

    ProgressProgress

    Pay andPay and

    BenefitsBenefits

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    LoyaltyLoyalty

    VoiceVoice

    ExitExit

    NeglectNeglect

    Leaving the situation

    Quitting, transferring

    Changing the situation Problem solving, complaining

    Patiently waiting for the situation

    to improve

    Reducing work effort/quality

    Increasing absenteeism

    EVLN: Responses to Dissatisfaction

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    Job Satisfaction and Performance

    Happy workers are somewhatmore

    productive workers, but

    1. General attitude is a poor predictor of specific

    behaviours.

    2. Job performance affects satisfaction only when

    rewarded.

    3. Job satisfaction and motivation have little effect

    in jobs with little employee control (e.g.,assembly lines).

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    Job Satisfaction and Customers

    Job satisfaction increases customer

    satisfaction and profitability because:

    Job satisfaction affects mood, leading topositive behaviours toward customers

    Less employee turnover, resulting in more

    consistent and familiar service

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    Organizational Commitment

    Affective commitment

    Emotional attachment to, identification with, and

    involvement in an organization

    Continuance commitment

    Belief that staying with the organization serves

    your personal interests

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    OrganizationalOrganizationalcomprehensioncomprehension

    TrustTrust

    Justice & supportJustice & support

    EmployeeEmployeeinvolvementinvolvement

    Apply humanitarian values

    Support employee wellbeing

    Employees trust org leaders

    Job security supports trust

    Know firms past/present/future

    Open and rapid communication

    Employees feel part of company

    Involvement demonstrates trust

    Building Organizational Commitment

    Shared valuesShared values Value congruence

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    Psychological Contract Defined

    Beliefs about the terms

    and conditions of a

    reciprocal exchangebetween that person and

    other party

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    Transactional vs Relational Contracts

    TransactionalContracts

    RelationalContracts

    Time-frame OpenOpen--endedendedand indefiniteand indefinite

    ClosedClosed--endedendedand shortand short--termterm

    Stability DynamicDynamicStaticStatic

    PervasivePervasiveNarrowNarrowScope

    More subjectiveMore subjectiveWellWell--defineddefinedTangibility

    Economic &Economic &socioemotionalsocioemotional

    EconomicEconomicFocus

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    Psychological Contract Issues

    Contracts vary across cultures

    Example: employees in Canada expect more

    involvement than do employees in high power

    distance cultures (e.g., Mexico)

    Contracts vary across generations

    Baby boomers: Assume more job security for

    loyalty

    Gen-X/ Gen-Y: Assume more employability

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    C H A P T E R:C H A P T E R: F O U RF O U R

    Workplace

    Emotions andAttitudes

    Workplace

    Emotions andAttitudes

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    C H A P T E R:C H A P T E R: F O U RF O U R

    Chapter Four

    Extras

    Chapter Four

    Extras

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    Employee-Customer-Profit Chain

    Company

    Practices

    Company

    Practices

    Satisfied

    Employees

    Satisfied

    Employees

    Lessturnover

    Consistentservice

    Lessturnover

    Consistentservice

    Customers

    Perceived

    Value

    Customers

    Perceived

    Value

    Satisfiedcustomers

    Customerreferrals

    Satisfiedcustomers

    Customerreferrals

    HigherRevenue

    Growth andProfits

    HigherRevenue

    Growth andProfits