The Winnipeg Symphony Orchestra (WSO) attracts over 100,000 attendees each year, including over 8,000 subscribers, to concerts that feature some of the world’s top talents. The majority of the audience is 50+, educated and seeking cultural experiences.

When you advertise in the Overture (concert program) you create a strong connection to this audience. Audience members consult the Overture repeatedly before, during and after a concert, many take it home as a memento, and repeat ticket buyers have multiple exposures to each Overture issue.

About OvertureOverture is the WSO’s in-house concert program that is free of charge for patrons and is produced six times a season, including a special edition issue for the internationally renowned Winnipeg New Music Festival. Overture includes detailed program information, artist biographies, upcoming WSO events, editorial and advertisements.

• Engaged, mature audiences with disposable income from Winnipeg’s most attractive postal codes

• Discerning audience who value quality experiences and are difficult to reach through other mediums

• Read cover-to-cover and taken home as a keepsake or reference

• Create local engagement at a great price

• High percent of return advertisers every season

Connect your brand to a great target!

WSO Advertising Opportunities

Interested in a deeper connection to WSO audiences? Ask us about concert sponsorship!

Book your ad today!Put your brand in front of

100,000 culture lovers

CONTACT

Sarah Panas Marketing & Communications Coordinator

p. 204-949-3970 e. spanas@wso.mb.ca

The Best of Rufus Wainwright

Quartetto Gelato

AndrianaChuchman

Mahlerfest

Ad Rates & Sizes

GENERALThe Winnipeg Symphony Orchestra assumes no responsibility for errors on submitted ads, or liability for failure to provide the WSO with any ads that have been committed to in the signed ad agreement.

Overture 2015/2016 Rates

CirculationEach issue of Overture is distributed to approximately 14,000 attendees. With an annual attendance of over 100,000, your message is delivered consistently in a program that is read cover-to-cover and taken home as a keepsake or used as a resource. Advertising in Overture ensures that your organization is seen as a leader in the marketplace, reaching an influential audience that ranges in age.

Winnipeg New Music Festival 25th Anniversary Edition Please note, the Winnipeg New Music Festival issue of Overture (Issue 4) will be a special 25th Anniversary edition and ad sizes will be determined at a later date. The audience that engages with this Issue is a unique sub-sect of the WSO audience who will be exposed to your ad all week-long at concerts featuring today’s leading composers. Book your ad now to save your spot!

Mechanical and Digital DataMagazines are Four Colour Process, 5.5”w x 8.5”h, saddle-stitched.

Preferred file type is a high resolution, press-optimized PDF file. Supported file types are: pdf, tif, jpg. Digital image resolution should be 300 dpi for colour and grey scale. All eps images should have fonts converted to outlines.

Please email artwork to communications@wso.mb.ca

2.4” wx

3.75” h

Quarter Page1x $745 2-4x $660 5-6x $610 2.4” w

x1.75” h

Eighth Page1x $475 2-4x $415 5-6x $390

5” wx

3.75” h

Half Page1x $945 2-4x $855 5-6x $770

Full Page - No Bleed1x $1,630 2-4x $1,470 5-6x $1,310

4.75” wx

7.75” h

Full Page - Includes Bleed1x $1,630 2-4x $1,470 5-6x $1,310(Bleed includes 0.125” on all sides for bleed, keep all live copy within 5”w x 8” h)

5.75” wx

8.75” h

Outside Back Cover1x $1,875 2-4x $1,650 5-6x $1,490

Inside Front Cover or Inside Back Cover1x $1,710 2-4x $1,600 5-6x $1,380

Please contact the marketing department at (204) 949-3970 for special incentives on multiple ad purchases.Prices do not include GST.

Book your ad today!CONTACT

Sarah Panas Marketing & Communications Coordinator

p. 204-949-3970 e. spanas@wso.mb.ca

1650-One Lombard PlaceWinnipeg, MB R3B 0X3

B – WSO in Brandon M – Special Condensed Matinee D – Dinner & Symphony

Issue 1

Issue 2

Issue 3

Issue 5

Issue 4

Issue 6

Tianwa Yang: Passion of the Violin Sep 18-20 BUmi Garrett: Piano Prodigy Sep 25-26 MQuartetto Gelato! Oct 16-18 Mahler’s 2nd: Resurrection Oct 23-24 DDan Kamin’s Haunted Orchestra Oct 25Mahler’s 10th: The Last Word Oct 30-31

BOOKING DEADLINE

Fri, Aug 7ARTWORK DEADLINE

Fri, Aug 14DISTRIBUTION DATE

Fri, Sep 18

James Morrison: Trumpet Master Nov 6-8Let the Trumpets Resound Nov 13-14 MThe Snowman & The Bear Nov 22Rainer Hersch Returns! Nov 28-29 D BHandel’s Glorious Messiah Dec 4-5 A Prairie Christmas Celebration Dec 6HOME ALONE The Movie: Live in Concert Dec 11-13

BOOKING DEADLINE

Fri, Sep 25ARTWORK DEADLINE

Fri, Oct 2 DISTRIBUTION DATE

Fri, Nov 6

La Bottine Souriante Live with the WSO Jan 8-10An Evening of Masters: Mozart, Brahms, Schumann Jan 15-16Around the World with Manny Tuba Jan 17Gwen Hoebig plays Symphonie espagnole Feb 5-7 M BThe Streisand Songbook with Ann Hampton Callaway Feb 12-14 D

BOOKING DEADLINE

Fri, Oct 30ARTWORK DEADLINE

Fri, Nov 6DISTRIBUTION DATE

Fri, Jan 9

Bruckner & Strauss: Nature, Love & Longing Feb 26-27Beyond the Score® - Elgar: Enigma Variations Mar 5The Best of Rufus Wainwright Mar 11-13Carmina Burana Mar 18-19Maximus Musicus Visits the Orchestra Mar 20

BOOKING DEADLINE

Fri, Jan 15ARTWORK DEADLINE

Fri, Jan 22 DISTRIBUTION DATE

Fri, Feb 26

Beethoven, Mendelssohn and a New Virtuoso Apr 1-3 BSgt. Pepper’s Lonely Hearts Club Band Apr 8-10 DRussian Fireworks: Tchaikovsky 5 & Rachmaninoff 4 Apr 15-16 M DDisney FANTASIA: Live in Concert Apr 30Disney FANTASIA: Live in Concert May 1Cirque Mechanics May 13-15

BOOKING DEADLINE

Fri, Feb 19ARTWORK DEADLINE

Fri, Feb 26 DISTRIBUTION DATE

Fri, Apr 1

Jan 23-29 BOOKING DEADLINE

Fri, Nov 13ARTWORK DEADLINE

Fri, Nov 20DISTRIBUTION DATE

Sat, Jan 23

Overture Publishing Schedules2015/2016 Season

25th Anniversary Edition