Contact: Jessy FofanaOffice: 908.393.1918

jessy@laruepr.comFOR IMMEDIATE RELEASE

CARA B Naturally®Celebs take the Pledge to Care Naturally™

CARA B Naturally is developing a huge celebrity fan base and is quickly becoming the “IT” product line for celeb moms focused on promoting healthy decisions and a natural lifestyle for their families.

With so many stars interested in natural products and healthy living, it’s no surprise that CARA B Naturally’s Pledge to Care, Naturally ™ (www.mycarab.com/pledge.asp) would gain such interest.

Holly Robinson Peete, Laila Ali, Kym Whitely, Constance Marie, Nicole Ari Parker and Reagan Gomez-Turrentine (pictured below) are just a few of the celeb fans who have signed on to take the Pledge.

Photos courtesy of party sponsor Good Carma Studio

In addition, CARA B Naturally provided its line of Certified Natural products to Leah Remini, Toni Braxton, Tia Mowry, Tamera Mowry, Beverley Mitchell, Denise Richards, Tiffani Thiessen, Marla Sokoloff, Shonda Rhimes, Chandra Wilson, Anika Noni Rose, Sarah Drew, Nia Long, Garcelle Beauvais and Erica Reid, who are also now some of their new celebrity fans.

Co-founded in 2009 by Landra Johnson, Chief Executive Officer, and her sister Kristi Booker, CMO, this minority-owned business is committed to creating premium quality products for ethnically diverse children and families. CARA B Naturally celebrates natural beauty, encourages healthier decisions in the care of children, and aims to help kids foster positive attitudes about how they view themselves.

Babies and children are most vulnerable to the potentially harmful side effects of toxic chemicals. Many chemicals and synthetic ingredients found in everyday baby and children’s products have been linked to developmental, learning and behavioral issues, as well as skin and respiratory problems such as eczema and asthma. CARA B Naturally invites everyone to sign the Pledge to eliminate toxic chemicals from the lives of loved ones.

About The Pledge to Care, Naturally™!

CARA B Natural Products, Inc., continues to make its mark in the ethnic personal care category with the launch of the Pledge to Care, Naturally™ - a national campaign designed to spark a movement focused on the wellness and development of babies and children.

The goal of the Pledge is to raise awareness about the potential negative impact of toxic chemicals in many of the products used by families every day, in addition to encouraging families to choose all-natural products. As Moms, Dads, caregivers and community members sign the Pledge to Care, Naturally, CARA B Naturally intends to inspire a true commitment to promoting healthy decision-making for kids and families as a whole.

When CARA B Naturally launched the Pledge to Care, Naturally it received immediate attention from blogosphere powerhouses and tastemakers like Black Girl Long Hair, Awesomely Luvvie, Tonya Lewis Lee and many more.

Famed blogger, Afrobella has also signed the Pledge saying, “I took the Pledge to Care, Naturally because I believe that it’s important to avoid chemicals whenever possible – it’s one thing if you’re an adult and are aware of your choices. It’s another thing entirely for young children. They are beautiful, brand new beings and keeping them healthy, untainted and chemical-free is so important. What you put on your body is as important as what you put in it.”

To take the Pledge to Care, Naturally and help spread the word visit www.mycarab.com/pledge.asp

About CARA B Natural Products, Inc.

CARA B Natural Products, Inc. was founded in 2009 and is headquartered in Charlotte, NC. From the Company mission and all-natural product formulations, to the high customer service standards and charitable giving program - everything at CARA B Natural Products, Inc. is based on the belief that Children Are Always Beautiful, Naturally®.

CARA B Naturally currently offers four Certified Natural personal care products for children of ethnically diverse backgrounds. These products include Shampoo /

Body Wash, Leave-In Conditioner / Daily Moisturizer, Moisturizing Hair Mist and Body Lotion. The Company plans to expand its product offerings in the coming months.

CARA B Naturally is available at the Company’s website, Walgreens stores, select Whole Foods Market locations and several independent natural retailers nationwide. To learn more about CARA B Natural Products, Inc. please visit www.mycarab.com