years - leisure opportunities · retail growth 194% 63% 33% compelling designs sustainable...
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C E L E B R A T I N G
Y E A R S
G L O B A L P R E S E N C E M A R K E T D R I V E N S PA S
Dubai UAESharjah UAE Dasman KuwaitAl Khobar Saudi ArabiaDhahran Saudi ArabiaAntalya TurkeySultanate of Oman Manama BahrainDead Sea Jordan Sharm El Sheik Egypt Toronto CanadaVictoria CanadaLake Louise CanadaJasper CanadaBanff CanadaAnguilla British West IndiesAntigua West Indies Barbados Punta Cana Dominican RepublicCap Cana Dominican RepublicMontego Bay Jamaica
Palm Beach ArubaGrand CaymanSt. Thomas US Virgin IslandsCastries St. LuciaPanama City Panama Cancun Mexico Los Cabos MexicoPunta Mita MexicoManuel Antonio Costa Rica St. Petersburg Russia Bucharest RomaniaPorto Cervo ItalyLondon EnglandShanghai ChinaHangzhou China Foshan ChinaBeijing ChinaMacao ChinaKunming China Sanya ChinaPhuket Thailand
Queensland AustraliaNew York New YorkMiami FloridaOrlando FloridaSt. Pete Beach FloridaMyrtle Beach South CarolinaNew Orleans LouisianaChicago IllinoisSan Francisco CaliforniaLos Angeles CaliforniaAtlanta GeorgiaHouston TexasDallas TexasPhoenix ArizonaLas Vegas NevadaBoston MassachusettsWashington District of ColumbiaPhiladelphia PennsylvaniaWoodstock VermontWaikiki Hawaii
WTS CURRENTLY MANAGES OVER 100 SITES WORLDWIDE
OVER 300 PROJECTS
30+ COUNTRIES
Examples of only some of the different areas of the world we have worked in.
FEATURED INTERNATIONAL CLIENTS
Al Habtoor Grand Palm Resort & Spa Palm Jumeirah, Dubai
Belek Golf Club & Residences Antalya, Turkey
Bulgari Hotel Beijing Beijing, China
Colony Club Hotel Barbados
Curtain Bluff Antigua, West Indies
Daofu Spa Kunming, China
Four-Seasons Hotel Spa Sharm El Sheik, Egypt
Four Seasons Lion Palace Hotel St. Petersburg, Russia
Jumeirah Bandar al Jissah Sultanate of Oman
JW Marriott Cancun Resort & Spa Cancun, Mexico
JW Marriott Hotel Shenzhen Shenzhen, China
Marriott Jordan Valley Dead Sea, Jordan
Le Meridien Huizhou Hotel Huizhou, China
Pullman Hotel Mall of the Emirates Dubai, UAE
Radisson Aruba Resort and Casino Palm Beach, Aruba
Ramada Plaza Sanya Sanya, China
The Ritz-Carlton Xi’an Xi’an, China
Spa at Resort Half Moon Bay Al Khobar, Saudi Arabia
The Landing St. Lucia Castries, Saint Lucia
Trump Ocean Club Hotel & Tower Panama City, Panama
Trump International Hotel & Tower Toronto Toronto, Ontario
The Venetian Macao Resort Hotel Macau, China
Wyndham Khao Lak Phuket, Thailand
FEATURED US CLIENTS
The Alluvian Greenwood, Mississippi
Belleview Biltmore Resort Clearwater, Florida
Blue Harmony Spa at Wyndham Grand Orlando Resort,
Bonnet Creek Orlando, Florida
Casa Munras Hotel & Spa Monterey, California
Chateau on the Lake Branson, Missouri
The Spa of Colonial Williamsburg Williamsburg, Virginia
Eau Spa at Eau Palm Beach Resort & Spa Palm Beach, Florida
Kapalua Spa Lahaina, Hawaii
Kingston Plantation Myrtle Beach, South Carolina
Loews Coronado Bay Resort & Spa Coronado, California
Loews Don CeSar Hotel St. Pete Beach, Florida
The Lorien Hotel & Spa Alexandria, Virginia
Miromar Lakes Beach & Golf Club Miromar Lakes, Florida
mySpa at The Fairmont Chicago Millennium Park Chicago, Illinois
mySpa Miami, Intercontinental, Miami Miami, Florida
New York Palace New York, New York
The Peabody Orlando, Orlando, Florida
The Ritz-Carlton Coconut Grove Miami, Florida
theSpa @ the Wit Chicago, Illinois
The Surrey Hotel & Spa New York, New York
Trump International Hotel & Tower New York, New York, Chicago,
Illinois, Waikiki, Hawaii and Las Vegas, Nevada
Turnberry Isle Resort & Spa Aventura, Florida
The Westin Mission Hills Resort & Spa Rancho Mirage, California
Woodstock Inn & Resort Woodstock, Vermont
TOTAL REVENUE GROWTH
TOTAL NOI
GROWTH
TOTAL RETAIL
GROWTH
194%63%
33%
C O M P E L L I N G D E S I G N S S U S T A I N A B L E F I N A N C I A L P E R F O R M A N C E
Data based on actual cumulative P&L Reports for 26 of WTS managed luxury hotel spa category properties 2009-2012
INSPIRED EXPERIENCES
ABOUT WTS INTERNATIONAL
INTERNATIONAL FULL SERVICE BUSINESS advisory, consulting, design, development and management company
40 YEARS OF EXPERIENCE in the leisure, wellness, spa, salon, fitness and club industries
EXPERIENCED senior management team and resource partners
CORPORATE HEADQUARTERS in Washington, DC with regional representation in mainland China, Hong Kong and France
Mr. Henkin is President and Founder of WTS International, one
of the world’s largest and fastest growing leisure advisory and
operating firms providing services to hotels, resorts, luxury
residential properties, exclusive golf and country clubs, day
spas and real estate developments throughout the United States
and overseas. Mr. Henkin has over three decades of experience
in the planning, design and management of health clubs, spas
and athletic facilities of all types. He has also coordinated and
developed numerous feasibility and needs assessment studies for
prospective spa and health club properties.
As WTS International‘s Chief Operating Officer, Alfredo brings
over 20 years of experience in domestic, international hotel and
spa operations, brand development, sales and marketing and
strategic planning. From cruise ship launchings to luxury hotel
and spa openings at multiple locations worldwide, Alfredo has
extensive experience in international management, global best
practices and creative strategic positioning in working with
some of the world’s most recognized hospitality and wellness
brands. Previously, he held management and executive positions
with Royal Caribbean Cruise Lines, The Walt Disney Company,
Ritz–Carlton Hotels and Canyon Ranch Health Resorts.
GARY HENKINP R E S I D E N T , F O U N D E R
ALFREDO CARVAJALC H I E F O P E R A T I N G O F F I C E R
OUR TEAM
Susie Hammer manages the WTS Spa Division ensuring
ongoing support for field staff and clients. Susie oversees
the pre-opening process, produces spa standards, manages
the WTS Preferred Vendor Program, revenue generation
classes, spa feasibility studies and operational audits.
Susie started as a marketing intern with WTS in 1996. After
receiving her Marketing and International Business degree,
Susie began working as a WTS Fitness Director within the
Hilton Corporation, while pursuing a master’s degree in Health
Fitness Management. In 2000, Susie become the WTS Fitness
and Spa Director for the Westin Resort St. John and then went
on to become the Spa Director at the Sanderling Spa in North
Carolina. Susie quickly became a Regional Account Executive
for WTS and easily made the transition to WTS’ Director of
Spa Operations.
SUSIE HAMMERV P S P A O P E R A T I O N S
With more than 20 years experience in cosmetics and luxury
spa Industries, Tracey offers in-depth expertise in business
development and operations strategy for the international
spa and fitness industries. Tracey provided strategic
leadership in the concept and business development of Spa
Chakra’s worldwide network of luxury spas holding various
senior positions. Tracey possesses an additional 10 years
experience in sales development and marketing for L’Oreal
cosmetics, majored in International Relations, attending the
University of Puget Sound and L’Institut d’Etudes Politiques
and is fluent in French and English.
TRACEY BARNESV P E M E A
OUR TEAM
A twenty year career spent in the world of five star hospitality,
including brands such as Ritz-Carlton and Orient Express, Jodie
has a diverse background covering Rooms Division and Finance,
after completing a Corporate Traineeship at The Sebel Townhouse.
Jodie realised the need for Spa Professionals, who could combine
the knowledge of therapies, without losing sight of the business
objectives, and so having already learned the business mechanics
of the hospitality industry, she enrolled for a Beauty Therapist
programme, and set about making inroads into the Spa Business.
Jodie has held both Group and Regional positions covering the
Middle East and Africa, and now her career extends into the Asia
Pacific.
Ann has over 15 years of experience in the hospitality industry,
primarily in management positions, service, revenue generation
and human resources, both in the United States and China.
Ann facilitated the openings and consultations of luxury spas
in Beijing, Shanghai, Guangzhou and Hong Kong and was
the National Manager for a full service luxury spa company
representing Guerlain Paris. She has also been instrumental in
design consultancy work across China, working with hotel flags
including Wyndham Worldwide, Regent Hotels and Resorts, Hilton
Worldwide, along with luxury boutique operators. She is fluent in
English and Chinese, holds a Bachelors Degree in Accounting and
Finance and is a candidate for an MBA in Accounting.
JODIE CHINS E N I O R O P E R A T I O N S D I R E C T O R , A S I A P A C I F I C
LEI ANN XUO P E R A T I O N S D I R E C T O R , A S I A
OUR TEAM
Mary-Lynn serves as the lead design associate for key accounts
with the WTS spa, fitness and recreation portfolio. Mary-Lynn
brings a wealth of knowledge within the field of hospitality
design. She comes to WTS from the H. Chambers Company in
Baltimore, MD where she was the Senior Interior Designer for
private country clubs. Additionally, Mary-Lynn’s background
extends into the health and wellness field, having worked with
several high-end Senior Living facilities throughout the country
to include Independent Living, Assisted Living, Skilled Nursing
units and Dementia Care. Mary-Lynn is a professionally licensed
interior designer, after passing the profession’s benchmark NCIDQ
exam for professional qualification, as well as LEED (Leadership in
Energy and Environmental Design) accredited.
As a member of the design team at WTS, Andrea works directly
with architecture and interior design firms, along with other
members of the design team, to provide WTS clients with well-
integrated planning and design development services. Andrea
assists in all phases of the design process, including consultation,
concept development, programming, schematic design, spa and
fitness equipment selections, design development, and graphic
presentation. Andrea received her BS in Interior Design from
Virginia Tech’s College of Architecture + Urban Studies and gained
experience in senior living, corporate, and healthcare design before
coming to WTS.
MARY LYNN MELLINGER D I R E C T O R O F P L A N N I N G & D E S I G N S E R V I C E S
ANDREA DUBOISS E N I O R D E S I G N A S S O C I A T E
OUR TEAM
WTS
DESIGN & PLANNING
PRE-OPENING
BRAND SOLUTIONS
WELLNESSSOLUTIONS
RECRUITING
VISION & CONCEPT
FEASIBILITY / BUSINESS ADVISORY
OPERATIONAL ASSESSMENT
MANAGEMENT
OPERATIONAL CONSULTING
WHAT WE DO
Studies which assist you in making the best decisions regarding the development of your spa, fitness center or leisure facility. Studies include:
Market and demographic evaluation
Competitive analysis
Space program recommendations
Marketing and programming recommendations
Complete financial analysis
FEASIBILITY /BUSINESS ADVISORY
VISION & CONCEPT
DESIGN & PLANNING
We believe that spas should be grounded in a vision / concept which is both authentic and unique to the particular site locale and is appealing to the user population. In vision / concept development, WTS:
Conducts extensive market research along with a study of regional influences, local customs, historical anthropological and cultural elements.
Analyzes the host property’s image and competitive strengths.
Develops a vision / concept that is comprised of unique design features, service protocols and standards, as well as “signature” elements.
We work extensively with architecture and interior design firms throughout the world to provide planning and design consultation services including:
Conceptual and strategic planning
Space program development
Equipment specifications
Millwork and cabinetry recommendations
Locker room design
Reception and retail layout
Data processing
Input in all areas pertaining to the design process
WHAT WE DO
Planning is crucial to the successful opening of any spa or leisure facility. During this phase, WTS provides:
Timeline development
Selection and training of all staff
Creation of spa menu
Retail product selection and merchandising plan
Financial projections
Standard Operating Procedures
Marketing plan
Preparation for Grand Opening
PRE-OPENING
MANAGEMENT
Full Review with a detailed report of our findings and recommendations within 30 days of the site visit. 2-3 days on-site to evaluate:
Spa/fitness concept
Reservation and reception service
Treatment offerings and service
Facility operations and presentation
Marketing initiatives
Membership, sales and programming
Staff management
Financial management
Direct competition
OPERATIONAL ASSESSMENT
Turn-key operations that includes complete, day to day supervision and oversight for the facility. We provide consistent input, direction and resources for the facility staff in order to offer an operation of the highest standards. This includes WTS’ ongoing involvement in:
Staff supervision and continuous training
Systems development and management
Retail merchandising
Marketing and sales
Creative promotions
Facility maintenance
Financial management
Delivery of memorable experiences
WHAT WE DO
Support and guidance for continued success in all areas of the spa operation:
Bi-weekly calls with key on-site spa team members
Access to the Online WTS knowledge network, support and training systems
Monthly site visits for the first 3 months
Quarterly site visits for the remaining 9 months
OPERATIONAL CONSULTING
RECRUITINGBRAND SOLUTIONS
We screen and interview over 1,000 applicants yearly for positions with our firm. We will connect your organization with the right talent to match your culture. Examples of positions we can help you fill:
Spa Director
Operations Manager
Fitness/Wellness Director
Assistant Director
Director of Membership Sales
Marketing and Sales Director
THIRD PARTY BRANDS / Identification and negotiation of relationship site management of licensed brands on behalf of owners and hotel brands
SIGNATURE BRANDS / Tailored to match your site’s culture and targeted demographic, distinguish your property from it’s competion, deliver memorable guest experiences, and maximize profitability
WHAT WE DO
Our team of over 2,000 employees includes a knowledgeable and experienced team compromised of PhDs, Masters and Exercise Physiologists. We have created and implemented the most advanced fitness and exercise programs worldwide. We invest time and resources on staying current with the latest routines, equipment and training.
FITNESS &EXERCISE
TREATMENTS &THERAPISTS LIFESTYLE
One half of WTS Team Members work specifically within the spa and wellness field including Massage Therapists, Estheticians, Dieticians and Exercise Physiologists. We cover all modalities to include: massage, assisted stretching, myofascial, thermal, meditation and mindfulness, hydrotherapy, etc.
Our goal is to add value in meaningful leisure programming at our over 100 facilities which include residential communities, hotels, country clubs and
recreational facilities. Examples of such programming include: Personal Training, Group Exercise, Wellness Events, Sports, Aquatics, Tennis, Outdoor Activities, Life Enrichment, Youth Programs, Camps and Social Programs.
WELLNESS SOLUTIONS
C O R P O R A T E H E A D Q U A R T E R S
3200 Tower Oaks Blvd., Suite 400 Rockville, MD 20852
United States of America+1 301 622 7800
A S I A P A C I F I C
6th FloorSt John’s Building33 Garden Road
Central Hong Kong +852 6573 0016
C H I N A
Room 101, No.60Lane 273, Jiaozhou Road
JingAn District 200040 ShanghaiPeople’s Republic of China
+86 (21) 6258 2507
E U R O P E
20 Chemin de la Rocaoudo13710 Fuveau
France+33 6 22 05 95 56
WORLDWIDE OFFICES
WWW.WTSINTERNATIONAL.COM