10 insights to put the power of disruptive innovation to work — whitney johnson

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This presentation consists of highlights from the interview with Moe Abdou,

founder & host of 33voices®.

Whitney Johnson is an investor, speaker, author, and leading thinker on driving innovation through personal disruption. Johnson is the co-founder of Rose Park Advisors, along with Clayton Christensen where they led the seed round for Korea’sCoupang, currently valued at $5+

billion. Having served as president from 2007-2012, Johnson was involved in fund formation, capital raising, and the development of the fund’s strategy. During her tenure, the CAGR of the Fund was 11.98%

Whitney Johnson@johnsonwhitney

Speaker, Author, Advisor, Investor

There’s no growth without disruptions. Remember these four principles:

Insight #1

There’s no growth without disruptions. Remember these four principles:

Target a need that can be met more effectively

Insight #1

There’s no growth without disruptions. Remember these four principles:

Identify your disruptive strengths

Insight #1

There’s no growth without disruptions. Remember these four principles:

Step back (or sideways) in order to grow

Insight #1

There’s no growth without disruptions. Remember these four principles:

Let your strategy emerge

Insight #1

Insight #2

There’s no progress without constraints: “The more constraints one imposes,

the more one frees one’s self.” - Igor Stravinsky

Insight #3

If you’re to get paid for something, you have to find a need that’s not being met. If you’re going to maximize your value to

the marketplace, you have to leverage your strengths. Nothing great will ever achieved without challenge and struggle - embrace it.

Insight #4

Failure sucks, but only if you don’t grow from it. Give yourself permission to grief, but

always separate yourself from the shame.

Insight #5

“Empathy’s the antidote to shame. The two most powerful words when we’re in struggle:

me too.” - Brene Brown on shame

Insight #6

If you want failure to be anything but emotionally catastrophic, you need

to plan to fail. Part of that plan, in addition to a focus on recovery time, is surrounding yourself

with an inner circle that’s always supportive.

Insight #7

Disruptors hardly fish where everyone else is fishing, for they discover their greatest

opportunities in unknown territories.

Insight #8

“Most people don’t form a self and then lead a life. They are called by a problem, and the self

is constructed gradually by their calling.” - David Brooks on discovery

Insight #9

Learning is not linear, but exponential: there is a cumulative and compounding effect. If you do something disruptive today, then the

probability that you can be disruptive tomorrow increases. Momentum creates momentum.

Insight #10

“For the past 33 years, I have looked in the mirror every morning and asked myself: ‘If today were the last day of my life, would I

want to do what I am about to do today?’ And whenever the answer has been

‘No’ for too many days in a row, I know I need to change something.”

- Steve Jobs

Reflect: What can you do to make your life really count?

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