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10 Strategies to Improve Client Accounting Services - LG Boomer 8/21/2013 AccountantsWorld 888-999-1366 1 Download the PDF slide deck at www.accountantsworld.com 10 Strategies to Improve Client Accounting Services Presented by: Gary Boomer CPA.CITP CEO, Boomer Consulting www.boomer.com Expert Webinar Series 2013 To register please visit www.accountantsworld.com This Is Your Once-in-a-Decade Opportunity. Don't Miss It Dr. Chandra Bhansali • May 15 Tax Practice Ethics & Quality Control •E. Lynn Nichols, CPA • June 5 The Rise of the Digital CPA •Erik Asgeirsson, CPA2Biz • June 27 (THU) How to Attract New Clients - 50 Tips in 50 Minutes •Rick Telberg, CPA • July 10 Technology Update 2013 •Randy Johnston • July 31 10 Strategies to Improve Client Accounting Services •L. Gary Boomer, CPA.CITP • August 21 How to Drop the Struggle & Thrive •Rick Solomon, CPA • September 18 Moving to the Collaborative Team Model: The New World of Productivity •Sandra Wiley • October 9 Profitable Payroll? It's NOT an Oxymoron Anymore! •Bob Torella, MBA • October 23 Marketing Means More Than You Think •Divya Bhansali MBA • November 13 ONE FREE CPE OFFERED FOR EACH EVENT (And a More Rewarding Practice!) Top 100 Top 100 Top 10! Top 100 Top 100 Top 100

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Page 1: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

10 Strategies to Improve Client Accounting Services - LG Boomer

8/21/2013

AccountantsWorld 888-999-1366 1

Download the PDF slide deck at

www.accountantsworld.com

10 Strategies to Improve Client Accounting Services

Presented by: Gary Boomer CPA.CITP

CEO, Boomer Consulting

www.boomer.com

Expert Webinar Series 2013

To register please visit www.accountantsworld.com

This Is Your Once-in-a-Decade Opportunity. Don't Miss It

•Dr. Chandra Bhansali •May 15

Tax Practice Ethics & Quality Control

•E. Lynn Nichols, CPA •June 5

The Rise of the Digital CPA

•Erik Asgeirsson, CPA2Biz •June 27 (THU)

How to Attract New Clients - 50 Tips in 50 Minutes

•Rick Telberg, CPA •July 10

Technology Update 2013

•Randy Johnston •July 31

10 Strategies to Improve Client Accounting Services

•L. Gary Boomer, CPA.CITP •August 21

How to Drop the Struggle & Thrive

•Rick Solomon, CPA •September 18

Moving to the Collaborative Team Model: The New World of Productivity

•Sandra Wiley •October 9

Profitable Payroll? It's NOT an Oxymoron Anymore!

•Bob Torella, MBA •October 23

Marketing Means More Than You Think

•Divya Bhansali MBA •November 13

ONE FREE CPE OFFERED

FOR EACH EVENT

(And a More Rewarding

Practice!)

Top 100

Top 100

Top 10! Top 100

Top 100

Top 100

Page 2: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

10 Strategies to Improve Client Accounting Services - LG Boomer

8/21/2013

AccountantsWorld 888-999-1366 2

Think, Plan, Grow!™

L. Gary Boomer, CPA.CITP, CGMA

www.boomer.com

[email protected]

Think, Plan, Grow! ™

• Challenge the way you think

• Identify two things you will change

• Provide you with tools to grow

Transform the accounting profession in order

to increase value and remain relevant.

Page 3: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

10 Strategies to Improve Client Accounting Services - LG Boomer

8/21/2013

AccountantsWorld 888-999-1366 3

Think, Plan, Grow!™

Think, Plan, Grow! ™

Page 4: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

10 Strategies to Improve Client Accounting Services - LG Boomer

8/21/2013

AccountantsWorld 888-999-1366 4

Think, Plan, Grow! ™

Think, Plan, Grow!™

Page 5: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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AccountantsWorld 888-999-1366 5

Think, Plan, Grow! ™

Innovation

requires…

Hindsight

Foresight Insight

Think, Plan, Grow! ™

Measure: Back, Current & Future

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AccountantsWorld 888-999-1366 6

Think, Plan, Grow! ™

They miss the weak signals of disruptive

change.

Think, Plan, Grow! ™

Globalization Technology

Diversity in the Workforce

E

C

O

N

O

M

Y

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AccountantsWorld 888-999-1366 7

Think, Plan, Grow! ™

Change

Complexity

Compliance

Convergence

Competition

Think, Plan, Grow! ™

• Collaborate

• Faster, better, cheaper & easier

Transformation

• Consolidate Virtualization

• Control Digitize

Page 8: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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8/21/2013

AccountantsWorld 888-999-1366 8

Think, Plan, Grow! ™

Think, Plan, Grow! ™

L-3 Strategic Planning

L-2 Budgets

L-2 CFO

L-2 Cash Flow

L-1 Financial Reporting

L-1 Payroll

L-1 Bill

Payment

L-1 Sales Tax

L-1 Income

Tax

Tier Price/Month

L-3 $ 2,000

L-2 $ 3,000

L-1 $ 2,000

Total $ 7,000

Appetizers

Soups & Salads

Entrees

Desserts

Beverages

Page 9: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

10 Strategies to Improve Client Accounting Services - LG Boomer

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AccountantsWorld 888-999-1366 9

Think, Plan, Grow! ™

Leader Champion – Partner Client Service Representative Business Analyst Bookkeeper Tax Other

Think, Plan, Grow! ™

Level 5 leader – purpose greater than self Team builder Politically connected Proven track record Passion

Page 10: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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Think, Plan, Grow! ™

Name Standardize Define-measure-analyze-improve-control Graphic

Think, Plan, Grow! ™

Cloud based Collaborative Value based billing Target clients Industry segments – niches What will it cost the client to provide internally?

Page 11: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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Think, Plan, Grow! ™

Innovation Risk reduction Management – serious, dull & bland Entrepreneurship – cool, innovative & exciting Success requires both

Think, Plan, Grow! ™

Matrix Define minimum Define increments Biggest impact on profits Proprietary model

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Think, Plan, Grow! ™

Take role seriously Focus on Level 2-3 services View value from client’s perspective Don’t be afraid to “mesh”

Think, Plan, Grow! ™

The Producer Circle Access to expertise Access to peers Personal growth Don’t reinvent the wheel

Page 13: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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AccountantsWorld 888-999-1366 13

Think, Plan, Grow! ™

Tax Processing Bill Payment

Billing & Collection Client

Relationships/Projects

Think, Plan, Grow! ™

Page 14: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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Think, Plan, Grow! ™

• Process Improvement Project Facilitation: • Tax

• Assurance

• Client Accounting Services

• Lean Training for CPA Firms

• Certified Lean Six Sigma Green Belt Training for CPAs

• Consulting / Value Added Services Niche Development Coaching

Twitter: @Flowtivity

Email: [email protected]

Think, Plan, Grow! ™

Firm Systems

Email - Calendars

Practice

Management

T/B Work Papers

Document Management

Knowledge Management

CRM - Sales Research

Tax Preparation

Client Accounting

Scheduling

MS Office

Page 15: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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Think, Plan, Grow! ™

Think, Plan, Grow! ™

• 78 million Baby Boomers approaching

retirement age

• Only 50 million in Generation X won’t

offer one-to-one replacement

• Leaves Gen Y & Millennials to fill the gap

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Think, Plan, Grow! ™ Source: AICPA 2013 Trends

Think, Plan, Grow! ™ Source: AICPA 2013 Trends

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Think, Plan, Grow! ™ Source: AICPA 2013 Trends

Think, Plan, Grow! ™ Source: AICPA 2013 Trends

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Think, Plan, Grow! ™ Source: AICPA 2013 Trends

X

X

Think, Plan, Grow! ™ Source: AICPA 2013 Trends

X

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Think, Plan, Grow! ™

• Adequate supply of entry level accountants

• Non-accounting hires will differentiate your firm

• Greatest opportunities are in Advisory Services – Business Performance

• Talent development will separate the best from the rest

• Technology is transforming the profession – faster, better, cheaper & easier

Think, Plan, Grow! ™

Page 20: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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Think, Plan, Grow! ™

• Client Service

• Management

• Leadership

Think, Plan, Grow! ™

Page 21: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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Think, Plan, Grow! ™

Think, Plan, Grow! ™

Page 22: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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Think, Plan, Grow! ™

Think, Plan, Grow! ™

• Strategic

• Succession

• Advisory Services

• Technology

• Accountability

• Retainers

Page 23: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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AccountantsWorld 888-999-1366 23

Think, Plan, Grow! ™

• Primarily focus on partners

• What about other functional areas? – Technology

– Training & Learning

– HR

• Would you be prepared to go on sabbatical for: – 3 months

– 6 months

Think, Plan, Grow! ™

Page 24: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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AccountantsWorld 888-999-1366 24

Think, Plan, Grow! ™

Think, Plan, Grow! ™

Level 1

Transactional

Tax & Accounting

Level 2

Business

Performance

Level 3

Strategy-

Planning

Value Proposition

Pay for what you need, when you need it

Fixed fee – pricing

Access to a professional team

Collaboration & convenience

Fanatic

Discipline

Productive

Paranoia

Level 5

Ambition

Empirical

Creativity

Level 5 Ambition

Jim Collins’

10X Leadership

Page 25: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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AccountantsWorld 888-999-1366 25

Think, Plan, Grow! ™

Think, Plan, Grow! ™

Performance3

Planning

People

Processes

Page 26: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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AccountantsWorld 888-999-1366 26

Think, Plan, Grow! ™

The Right

Team The Platform

The Business

Model - Pricing

The Menu

of Services

Advisory Services

Think, Plan, Grow! ™

L-3 Strategic Planning

L-2 Budgets

L-2 CFO

L-2 Cash Flow

L-1 Financial Reporting

L-1 Payroll

L-1 Bill

Payment

L-1 Sales Tax

L-1 Income

Tax

Tier Price/Month

L-3 $ 2,000

L-2 $ 3,000

L-1 $ 2,000

Total $ 7,000

Compliance

Advocacy

Page 27: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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AccountantsWorld 888-999-1366 27

Think, Plan, Grow! ™

• Enablers

– Technology/Cloud

– Integrated Solutions

– Value Pricing

– Niche Focus

– Entrepreneurial

Mindset

– Growth Focus

• Barriers

– Politics/ Leadership

Buy-in

– Change

Management

– Historic Perception

of Client Accounting

Resource

Commitment

Think, Plan, Grow! ™

Boomer

Tools

Project Filter

Strategy Worksheet

Economic Model

Menu of Services

Pricing Matrix

Value Creation

Letter Value Creation

Agreement

Kolbe Index

Team Synergy Report

Boomer Advantage

Guides

P3 Leadership Academy

The Producer

Circle

Page 28: 10 Strategies to Improve Client Accounting Servicesimages.accountantsworld.com/pdf/EWS/EWS-GBoomer-8-21-2013.pdf · 21/08/2013  · Think, Plan, Grow! ™ The Right Team The Platform

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8/21/2013

AccountantsWorld 888-999-1366 28

Think, Plan, Grow! ™

Complete a Strategy Worksheet

Join The Producer Circle

Hire a consultant

Build my team Business analyst

Client service representative

Evaluate & change my pricing

Expand my menu of services to Level 2-3

Enroll a manager(s) in P3 Leadership Academy

AccountantsWorld Sponsor Message

Accounting Relief

Accountant-centric cloud-

based collaborative

accounting solution

Full professional system for

you (WU, TB, Financials)

Customizable bookkeeping

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58

Visit www.accountantsworld.com or call us at 888-999-1366 for a free demo

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8/21/2013

AccountantsWorld 888-999-1366 29

Think, Plan, Grow!™

L. Gary Boomer, CPA.CITP, CGMA

www.boomer.com

[email protected]