10 strong tips to promote your website (Do It Yourself)

If you are reading this article, I may presume that you are well aware of the importance of having a website. But in this cut throat competitive market, only having a website does not change anything unless one tries to utilize benefits from it. I like to say that website is necessarily an investment which can give high ROI if utilized properly.

Here comes the very necessity of promoting the website. While there are countless ways to promote and gain market visibility, some unparallel and trusted methods never fails. Listing here are some of the easy and convenient tips which will increase visibility factor and enhance your position in the market.

Tip 1# Unique Article: Write unique article (original and not copied from some other website) and use it as your blog/resource. This increases the credibility both in the eyes of consumers and Search engine. It’s not always that you need to write keyword stuffed 100 SEO articles, but meaningful 10 articles can do wonders. Remember the quality above quantity axiom.

Tip 2 # Self SEO: There are countless ways to optimize for the result. You can submit your website to various directories like yahoo, DMOZ etc and listings according to your choice. However, I suggest submitting link only to high PR and traffic attracting sites.

Tip 3 # Forum Participation: Join discussion, debate and alike among peers and fellow marketers. This will enhance your foothold and increase the value of your brand. Moreover, forums let user to interact to a huge community, essentially acting as a strong platform of getting more audiences. So wherever possible leave your website trail in the forums.

Tip 4 # Right Keywords and meta-tagging: If you are not familiar with these terms, grab your designer and construct right targeted keywords and meta- tagging. This will ensure high result impact on search engine result.

Tip 5 # Network Matters: Join social networking sites like facebook, twitter, myspace etc and interact with people. Now there is even professional help for facebook marketing done by agencies like iMedia Disha and alike to give you a strong presence in the internet world. In fact study shows more and more people are spending 60 % of their time in social media platforms. So why not utilize the opportunity.

Tip 6 # Give to Get: Yes, another golden rule, write in other various blogs, forums which in turn will give a push to your visibility and consequently to your site’s. If you can attain a expert writer position in other site, you will gain a momentum success that is assured.

Tip 7 # Interest Generator: If possible interact with your audience/visitor of your site often; this proves that you care for your visitor.

Give them something new or exclusive which will make them return to your site often. For example you may arrange weekly giveaway contest or something related to your product/services.

Tip 8 # Email Marketing: A way to reach your customer effectively is email marketing. Send occasional news and interesting facts . But remember ‘occasionally’ or else your mail would find it’s place in SPAM.

Tip 9 # Accessibility: Ensure you have designed a user friendly site where people may freely navigate and access the content. Don’t make it cluttered with bombardments of colors and fonts. Easy readability is must to promote your website. Remember people will promote your page if they find it organized and useful.

Tip 10 # Run Campaigns online: A powerful method to increase your web presence is by advertising through paid sevices like adwords, Pay-per-click process. However I think, little knowledge is required to get maximum advantage out of these programs.

So go ahead and promote your website…let the world see your expertise!

About writer:

I am a communication specialist working in iMedia Disha Pvt Ltd . The division of Content Disha helped me in gaining insight on the branding subjects clearly. I hope the article proves helpful to the readers.

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