2011 brainerd dispatch rate card
DESCRIPTION
2011 Media Kit and Rate Card for the Brainerd Dispatch.TRANSCRIPT
print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print •
online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts •
magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment •
estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment • special products • print • online • inserts • magazine • real estate • auto • recruitment • entertainment •
506 James Street • PO Box 974 • Brainerd • MN • 56401218•829•4705 • 800•432•3703 • www.brainerddispatch.com
2011
YOUR MARKETING PARTNER
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Let’s Partner Together in 2011
Tim Bogenschutz Publisher
Kari Lake Human Resource Director
Sam SwansonVP of Revenue Department
Phil SeibelDigital Manager
Susie Eller Classified Manager
Nikki Lyter Marketing Coordinator
The Brainerd Dispatch continues to be the primary source for news and information in our area. Newspaper advertising is effective - 80% of U.S. adults report looking at advertising while reading the paper and 82% took some action as a result of a newspaper ad.
We offer a vast array of media products that combine continuous strong traditional newspaper readership with additional audiences through our web site, emails, a mobile app, TMC and many niche products such as monthly magazines, quarterly magazines, and guides. The diversity of products is why the Dispatch reaches all sectors in our market.
Our fresh new website provides affordable, effective products and pro-grams that will reach the right people with the right message for maximum effectiveness. More than 4,000 visitors go to our site every day, viewing over 60,000 pages per day. A mobile app that brings the Dispatch right to your smart phone or IPad will engage the tech savvy sector and provide an outstanding marketing platform.
Our experienced media consultants can help you make informed market-ing decisions to target your audience and grow your business. Contact us and let us be your marketing partner in 2011.
Med
ia
bringing you the hometown news since 1881
Every day the Dispatch reaches over 27,000 readers in print.
Our website is viewed by more than 120,000 per month.
The Dispatch reaches over 80 percent of our area residents.
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Testimonials
“I have received many comments from families and potential residents about seeing our ads in the Brainerd Dispatch. We utilize many pictures of our current residents who are involved with activities in our community. This is important to seniors because they can check with former neighbors and friends if this is the place to move. The daily paper remains an important part of our marketing effort and will continue to. The other added marketing exposure we have been involved with is the on-line advertising and have received many inquiries from sons and daughters looking for a place for their loved one. I feel that the Brainerd Dispatch continues to provide a variety of advertising opportunities that will effectively market our business not only today but in the future. It is exciting that the Brainerd Dispatch continues to explore other forms of media and then educates their clients as to how it will grow their business.”
Loree BesserDirector of Resident Services14211 Firewood DriveBaxter, MN 56425
“The Post-It our office ran on the front of the Brainerd Dispatch Weekend Edition was one of the most successful advertising strategies we have ever used. The entire process was very efficient. We were pleased with the creative efforts, delivery and response. We had over 300 Post-Its redeemed and filled a semi with disposed electronics, our most successful recycling campaign to date.
Hughes Technologies will definitely use the program again and we would like to thank your team for all their hard work.”
Wes & Elizabeth HughesHughes Technologies, Inc.13834 Cherrywood Drive Baxter, MN 56425www.HughesTechnologiesInc.com
“We appreciate what Health Watch has allowed us to do; from stories on our Level 1a Bariatric program to sharing breakthroughs in minimally invasive surgery to communicating patient success stories and information on our physicians and the type of cutting edge medical procedures and services they provide, Health Watch helps Cuyuna Regional Medical Center in Crosby deliver useful informa-tion on healthcare to the people of this region. Crosby Cares.
Thanks for giving us this opportunity.“
Todd BymarkDirector of Public Relations, CRMC306 E Main StCrosby, MN
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
On The Horizon: Future of Local Newspapers
In the past couple years we have witnessed the devastating effect the internet has had on the newspaper industry. In one large city after another, we have seen large daily newspapers declare bankruptcy, be sold for pennies on the dollar of their previous worth or close outright. There is no doubt the newspaper industry as we have known it has changed forever. Since newspapers have traditionally been one of the most effective means of advertising for small town businesses, what do these changes mean for small town, local newspapers? The answer may surprise you.
According to Professor Michael Ray Smith of Campbell University in North Carolina, small town local newspapers will survive and even prosper in the future because they will remain a single unifying voice for these communities. Smith goes on to say that because small-town newspapers are going hyper-local, they are stimulating their audiences. What was once looked down upon by the big city dailies in their hubris is now becoming the strength that will al-low small town newspapers to flourish: the chronicling of the achievements of local, ordinary people.
From a media standpoint, these small town weeklies will continue to provide a good return on invested advertising dollars because their penetration of the market and the readership on local weeklies tend to be very high. Starch Media and Advertising's research indicates that small town weeklies are read widely in the communities they serve and are even by people who otherwise do not read daily newspapers.
Although some adjustments and concessions will have to be made in their methods of delivery, their status as the source of local information will allow them to be successful. They will con-tinue to serve their communities for years to come regardless what the future holds for big-city dailies.
The Bottom Line: Small town newspapers will continue to be an effective advertising medium for small businesses in their local communities. These small papers are so much a part of their communities that local citizens can't imagine life without them.
- Mark Fyten, MAS
About Mark Fyten, MASMark has over 25 years experience in advertising & marketing, starting in broadcast and moving into promotional
products in 1995. He has spent those 25 years working with small businesses all over Central Minnesota. His focus is always on ideas that help tell your story to your target market with impact and provide satisfactory return
on investment.The Master Advertising Specialist (MAS) designation is awarded by Promotional Products Association Interna-
tional (PPAI) to promotional products professionals whom have completed education requirements demonstrating exemplary commitment to their profession. MAS’s are recognized for providing the highest standards of conduct,
integrity and professionalism to their customers.
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Brainerd Dispatch Market
Brainerd Dispatch (Morning & Sunday), Brainerd, MN, Page #2
CITY ZONE AND NEWSPAPER DESIGNATED MARKET / BRAINERD, MINNESOTA
Audit Bureau of CirculationsC1200-R07
LEGEND
BALANCE OF NEWSPAPER DESIGNATED MARKET
BALANCE OF ABC CITY ZONE
BRAINERD CORPORATE LIMITS
ZIP CODE BOUNDARY
COUNTY BOUNDARYBrainerd
10
Miles
0 5
Riverton
AitkinNisswa
Staples
Crosby
Nimrod
Fort Ripley
Baxter
Mississ
ippi R
iver
Pillager
Long Prairie
Browerville
Backus
Brainerd
Wadena
AitkinCass
Crow Wing
Todd
Hubbard
Morrison
Mille Lacs
56455 56431
56443
56465
56425
56401
5646856479
56479
56466
56466
56472
56481
56442
56441
56474 56456
56477
56469
56359
56338
56364
56345
5638256347
5647556438
5644856474
56447
56435
56472
56435
56467
5643556464
Chickamaw Beach
East Gull Lake
Lake Shore
Motley
Pine River
Breezy Point
Crosslake
Cuyuna
Deerwood
EmilyFifty Lakes
Garrison
Ironton
Jenkins
Manhattan Beach
Pequot Lakes
Trommald
Onamia
Vineland
Genola
Harding
Hillman
Lastrup
Little FallsPierz
Randall
40
56444
56449
56450
56473
56662
Brainerd Dispatch (Morning & Sunday), Brainerd, MN, Page #2
Twin Cities
55760 McGregor
56342 Isle
56345 Little Falls
58359 Onamia
56364 Pierz
56386 Wahkon
56401 Brainerd
56425 Baxter
56431 Aitkin
56435 Backus
56441 Crosby
56442 Crosslake
56443 Cushing
56444 Deerwood
56447 Emily
56449 Fort Ripley
56450 Garrison
56452 Hackensack
56465 Merrifield
56466 Motley
56468 Nisswa
56469 Palisade
56472 Pequot Lakes
56473 Pillager
56474 Pine River
56479 Staples
56481 Verndale
56482 Wadena
56655 Longville
56314 Bowlus
56318 Burtrum
56329 Foley
56336 Grey Eagle
56338 Hillman
56344 Lastrup
56347 Long Prairie
56373 Royalton
56382 Swanville
56384 Upsala
56437 Bertha
56438 Browerville
56440 Clarissa
56446 Eagle Bend
56475 Randall
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
SunMorning
(Mon.-Fri.)1. TOTAL AVERAGE PAID CIRCULATION 15,989 11,944
Core Newspaper with replica electronic 15,989 11,944
Core Newspaper 15,989 11,944Electronic Editions 0 0Other Unique Editions 0 0Total Average Paid Circulation 15,989 11,944
1A. AVERAGE PAID CIRCULATION - Core Newspaper Paid for by Individual Recipients
Home Delivery and Mail 10,526 9,817Single Copy Sales 5,212 1,243Total Average Paid by Individual Recipient Circulation - Core Newspaper 15,738 11,060Other Paid Circulation: (See Par. 6A)Single Copy Sales 0 0Educational Programs 36 518Employee/Independent Contractor 183 183Third Party Sales 32 183Third Party Sales - Payment made with barter 0 0
Subtotal 251 884Total Average Paid Circulation - Core Newspaper 15,989 11,944Total Paid Circulation - Electronic Editions 0 0Total Paid Circulation - Other Unique Editions 0 0TOTAL AVERAGE PAID CIRCULATION 15,989 11,944
Other Audited Distribution (Optional) 0 0Total Distribution (Optional) 0 0Days Omitted from Averages None of record None of record
AUDITED EVERY OTHER YEAR
BRAINERD DISPATCHBrainerd (Crow Wing County), Minnesota24 months ended September 30, 2009
01-2305-0
Audit Bureau of Circulations
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
2011 Display Rates The Brainerd Dispatch is not responsible for proof of publication 60 days after the ad is published.
per column inch
Guaranteed placement (when available) will have a 30% additional charge to ad rate.
$14.19 $11.52
$13.86 $11.26
$13.53 $10.99
$13.20 $10.72
$12.87 $10.45
$12.54 $10.18
$12.21 $9.92
$11.88 $9.65
$11.55 $9.38
$11.22 $9.11
$10.89 $8.84
$10.56 $8.58
$10.23 $8.31
$2,500 14%
$5,000 16%
$10,000 18%
$15,000 20%
$20,000 22%
$25,000 24%
$50,000 26%
$75,000 28%
$100,000 30%
$125,000 32%
$150,000 34%
$175,000 36%
$200,000 38%
$14.62 $11.95
$14.28 $11.68
$13.94 $11.40
$13.60 $11.12
$13.26 $10.84
$12.92 $10.56
$12.58 $10.29
$12.24 $10.01
$11.90 $9.73
$11.56 $9.45
$11.22 $9.17
$10.88 $8.90
$10.54 $8.62
$15.91 $12.90
$15.54 $12.60
$15.17 $12.30
$14.80 $12.00
$14.43 $11.70
$14.06 $11.40
$13.69 $11.10
$13.32 $10.80
$12.95 $10.50
$12.58 $10.20
$12.21 $9.90
$11.84 $9.60
$11.47 $9.30
(plus $80 media charge)
Ad Regular Display Classified Display Employment Type Sunday Daily Sunday Daily Sunday Daily
Open Rate $16.50 $13.40 $17.00 $13.90 $18.50 $15.00 $14.00
DVContract Disc
Neighbors& Wkd
$12.04
$11.76
$11.48
$11.20
$10.92
$10.64
$10.36
$10.08
$9.80
$9.52
$9.24
$8.96
$8.68
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
2011 Color RatesThe Brainerd Dispatch is not responsible for proof of publication 60 days after the ad is published.
per column inch
$51.60 $98.90 $184.90
$50.40 $96.60 $180.60
$49.20 $94.30 $176.30
$48.00 $92.00 $172.00
$46.80 $89.70 $167.70
$45.60 $87.40 $163.40
$44.40 $85.10 $159.10
$43.20 $82.80 $154.80
$42.00 $80.50 $150.50
$40.80 $78.20 $146.20
$39.60 $75.90 $141.90
$38.40 $73.60 $137.60
$37.20 $71.30 $133.30
$98.90 $184.90 $352.60
$96.60 $180.60 $344.40
$94.30 $176.30 $336.20
$92.00 $172.00 $328.00
$89.70 $167.70 $319.80
$87.40 $163.40 $311.60
$85.10 $159.10 $303.40
$82.80 $154.80 $295.20
$80.50 $150.50 $287.00
$78.20 $146.20 $278.80
$75.90 $141.90 $270.60
$73.60 $137.60 $262.40
$71.30 $133.30 $254.20
Guaranteed placement (when available) will have a 30% additional charge to ad rate.
$51.60 $98.90 $184.90 $98.90 $184.90 $352.60
$49.20 $94.30 $176.30 $94.30 $176.30 $336.20
$46.80 $89.70 $167.70 $89.70 $167.70 $319.80
$44.40 $85.10 $159.10 $85.10 $159.10 $303.40
$42.00 $80.50 $150.50 $80.50 $150.50 $287.00
$39.60 $75.90 $141.90 $75.90 $141.90 $270.60
$37.20 $71.30 $133.30 $71.30 $133.30 $254.20
$2,500 14%
$5,000 16%
$10,000 18%
$15,000 20%
$20,000 22%
$25,000 24%
$50,000 26%
$75,000 28%
$100,000 30%
$125,000 32%
$150,000 34%
$175,000 36%
$200,000 38%
Process Color Spot Color < 33” 33-65” Full Page < 33” 33-65” Full Page
Open Rate $115.00 $215.00 $410.00 $60.00 $115.00 $215.00
DVContract Disc
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
2011 Classified Rates
EMPLOYMENT OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $30.00 $37.50 $45.00 $67.50 $90.00 Per Word $0.67 $0.42 $0.25 $0.25 $0.23Employment Ads are charged an $80 Media fee in addition to per word rate. 15 word minimum.
NATiONAL/AGENCY EMPLOYMENT OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 50 word Ad $125.00 $150.00 $200.00 $300.00 $350.00 Per Word $0.83 $0.50 $0.33 $0.33 $0.27 Employment Ads are charged an $80 Media fee in addition to per word rate. 15 word minimum.
MERCHANDiSE & RECREATiON OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $15.00 $18.75 $22.50 $33.75 $45.00 Per Word $0.33 $0.21 $0.13 $0.13 $0.12 AUTOMOTiVE OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $18.75 $22.50 $26.25 $45.00 $52.50 Per Word $0.42 $0.25 $0.15 $0.17 $0.13 REAL ESTATE OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $22.50 $26.25 $30.00 $52.50 $60.00 Per Word $0.50 $0.29 $0.17 $0.19 $0.15 RENTAL OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $26.25 $30.00 $37.50 $60.00 $67.50 Per Word $0.58 $0.33 $0.21 $0.22 $0.17 SERViCE OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $30.00 $30.00 $45.00 $60.00 $75.00 Per Word $0.67 $0.33 $0.25 $0.22 $0.19
GARAGE SALE OPEN RATE
**Per Word over 40 words: $1.60. 40 word minimum charge.
Days 1-3 4 5 640 word ad** $25.00 $30.00 $35.00 $40.00
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
EMPLOYMENT OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $30.00 $37.50 $45.00 $67.50 $90.00 Per Word $0.67 $0.42 $0.25 $0.25 $0.23Employment Ads are charged an $80 Media fee in addition to per word rate. 15 word minimum.
NATiONAL/AGENCY EMPLOYMENT OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 50 word Ad $125.00 $150.00 $200.00 $300.00 $350.00 Per Word $0.83 $0.50 $0.33 $0.33 $0.27 Employment Ads are charged an $80 Media fee in addition to per word rate. 15 word minimum.
MERCHANDiSE & RECREATiON OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $15.00 $18.75 $22.50 $33.75 $45.00 Per Word $0.33 $0.21 $0.13 $0.13 $0.12 AUTOMOTiVE OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $18.75 $22.50 $26.25 $45.00 $52.50 Per Word $0.42 $0.25 $0.15 $0.17 $0.13 REAL ESTATE OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $22.50 $26.25 $30.00 $52.50 $60.00 Per Word $0.50 $0.29 $0.17 $0.19 $0.15 RENTAL OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $26.25 $30.00 $37.50 $60.00 $67.50 Per Word $0.58 $0.33 $0.21 $0.22 $0.17 SERViCE OPEN RATE Days 1-3 4-6 7-12 13-18 19-26 15 word Ad $30.00 $30.00 $45.00 $60.00 $75.00 Per Word $0.67 $0.33 $0.25 $0.22 $0.19
GARAGE SALE OPEN RATE
**Per Word over 40 words: $1.60. 40 word minimum charge.
2011 Online Rates
**Please see individual product sheets for specs/requirements
Leaderboard Ad
Impact Ad
Wow Ad
Double Wow Ad
Video Ad
Prime Time Ad
Yahoo! Behavioral Targeting
Impact Print Bundle
Interstitial Ads
Employment
Spotted
News
Classified
Obits
Home Page
Email Blast
Daily Post-it
Corner Peel
Sliding Billboard * Includes $120.00 Set-up Fee
Ad Type Monthly Annual Reccomended Cost per CPM CPM Impressions Month
Double Wow Ad
Prime Time Ad
Impact Print Bundle
Email Blast
Corner Peel
$14
$13
$10
$18
$14
N/A
$18
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
$11
$10
$7
$15
$11
$15
$19
$6
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
50,000
50,000
50,000
50,000
50,000
50,000
30,000
20,000
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
$700/$550
$650/$500
$500/$350
$800/$650
$700/$550
$750
$540/$570
$120
$100/Week
$200/Week
$300/Week
$400/Week
$500/Week
$300/Day
$0.07/email
$100/Day
$280/Day
$400/Day
DMA Core Zips DMA/Core Zips
Monthly/Annual
* Does not include additional print cost
* Video already created
* Mon-Fri, 8am-5pm
* Includes $120.00 Set-up Fee
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
2011 Single Sheet Insert Rates
Deadlines – See your media consultant for deadline informa-tion.Distribution – Distribution breakdowns by zip code are available for the Monday – Friday papers only. There is a charge for this that varies by breakdown. Sunday inserts must be full run. If the total amount isn’t supplied to the Dispatch, we will be unable to guarantee where the insert is distributed.
PO
ST-I
TS
Contract Rate
QUANTITY - 10,000+
Printing Cost
InsertionCost
TotalCPM
Open Rate $38.50 $58.00 $96.50 $2,500 $38.50 $49.88 $88.38 $5,000 $38.50 $48.72 $87.22 $10,000 $38.50 $47.56 $86.06 $15,000 $38.50 $46.40 $84.90 $20,000 $38.50 $45.24 $83.74 $25,000 $38.50 $44.08 $82.58 $50,000 $38.50 $42.92 $81.42 $75,000 $38.50 $41.76 $80.26 $100,000 $38.50 $40.60 $79.10 $125,000 $38.50 $39.44 $77.94 $150,000 $38.50 $38.28 $76.78 $175,000 $38.50 $37.12 $75.62 $200,000 $38.50 $35.96 $74.46
Open Rate $56.50 $58.00 $114.50 $2,500 $56.50 $49.88 $106.38 $5,000 $56.50 $48.72 $105.22 $10,000 $56.50 $47.56 $104.06 $15,000 $56.50 $46.40 $102.90 $20,000 $56.50 $45.24 $101.74 $25,000 $56.50 $44.08 $100.58 $50,000 $56.50 $42.92 $99.42 $75,000 $56.50 $41.76 $98.26 $100,000 $56.50 $40.60 $97.10 $125,000 $56.50 $39.44 $95.94 $150,000 $56.50 $38.28 $94.78 $175,000 $56.50 $37.12 $93.62 $200,000 $56.50 $35.96 $92.46
Contract Rate
QUANTITY - 5,000 - 9,000
Printing Cost
InsertionCost
TotalCPM
8.5” X 11” SINGLE SHEET INSERTSPricing will vary for preprinted inserts • Color printing on glossy paper
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
2011 Single Sheet Insert Rates
11” X 17” SINGLE SHEET INSERSTSPricing will vary for preprinted inserts • Color printing on glossy paper
Contract Rate
QUANTITY - 5,000 - 9,000
Printing Cost
InsertionCost
TotalCPM
Open Rate $73.00 $58.00 $131.00 $2,500 $73.00 $49.88 $122.88 $5,000 $73.00 $48.72 $121.72 $10,000 $73.00 $47.56 $120.56 $15,000 $73.00 $46.40 $119.40 $20,000 $73.00 $45.24 $118.24 $25,000 $73.00 $44.08 $117.08 $50,000 $73.00 $42.92 $115.92 $75,000 $73.00 $41.76 $114.76 $100,000 $73.00 $40.60 $113.60 $125,000 $73.00 $39.44 $112.44 $150,000 $73.00 $38.28 $111.28 $175,000 $73.00 $37.12 $110.12 $200,000 $73.00 $35.96 $108.96
Deadlines – See your media consultant for deadline informa-tion.Distribution – Distribution breakdowns by zip code are available for the Monday – Friday papers only. There is a charge for this that varies by breakdown. Sunday inserts must be full run. If the total amount isn’t supplied to the Dispatch, we will be unable to guarantee where the insert is distributed.
Contract Rate
QUANTITY - 10,000+
Printing Cost
InsertionCost
TotalCPM
Open Rate $51.00 $58.00 $109.00 $2,500 $51.00 $49.88 $100.88 $5,000 $51.00 $48.72 $99.72 $10,000 $51.00 $47.56 $98.56 $15,000 $51.00 $46.40 $97.40 $20,000 $51.00 $45.24 $96.24 $25,000 $51.00 $44.08 $95.08 $50,000 $51.00 $42.92 $93.92 $75,000 $51.00 $41.76 $92.76 $100,000 $51.00 $40.60 $91.60 $125,000 $51.00 $39.44 $90.44 $150,000 $51.00 $38.28 $89.28 $175,000 $51.00 $37.12 $88.12 $200,000 $51.00 $35.96 $86.96
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
For Preprinted Tabs
Contract Level Rate
Contract Level Rate
Contract Level Rate
Contract Level Rate
$2,500 $51.60 $2,500 $57.62 $2,500 $68.80 $2,500 $77.40 $5,000 $50.40 $5,000 $56.28 $5,000 $67.20 $5,000 $75.60 $10,000 $49.20 $10,000 $54.94 $10,000 $65.60 $10,000 $73.80 $15,000 $48.00 $15,000 $53.60 $15,000 $64.00 $15,000 $72.00 $20,000 $46.80 $20,000 $52.26 $20,000 $62.40 $20,000 $70.20 $25,000 $45.60 $25,000 $50.92 $25,000 $60.80 $25,000 $68.40 $50,000 $44.40 $50,000 $49.58 $50,000 $59.20 $50,000 $66.60 $75,000 $43.20 $75,000 $48.24 $75,000 $57.60 $75,000 $64.80 $100,000 $42.00 $100,000 $46.90 $100,000 $56.00 $100,000 $63.00 $125,000 $40.80 $125,000 $45.56 $125,000 $54.40 $125,000 $61.20 $150,000 $39.60 $150,000 $44.22 $150,000 $52.80 $150,000 $59.40 $175,000 $38.40 $175,000 $42.88 $175,000 $51.20 $175,000 $57.60 $200,000 $37.20 $200,000 $41.54 $200,000 $49.60 $200,000 $55.80
4 Page Tab 8 Page Tab 12 Page Tab 16 Page Tab Open Rate $60.00 Open Rate $67.00 Open Rate $80.00 Open Rate $90.00
Contract Level Rate
Contract Level Rate
Contract Level Rate
$2,500 $87.72 $2,500 $96.32 $2,500 $98.90 $5,000 $85.68 $5,000 $94.08 $5,000 $96.60 $10,000 $83.64 $10,000 $91.84 $10,000 $94.30 $15,000 $81.60 $15,000 $89.60 $15,000 $92.00 $20,000 $79.56 $20,000 $87.36 $20,000 $89.70 $25,000 $77.52 $25,000 $85.12 $25,000 $87.40 $50,000 $75.48 $50,000 $82.88 $50,000 $85.10 $75,000 $73.44 $75,000 $80.64 $75,000 $82.80 $100,000 $71.40 $100,000 $78.40 $100,000 $80.50 $125,000 $69.36 $125,000 $76.16 $125,000 $78.20 $150,000 $67.32 $150,000 $73.92 $150,000 $75.90 $175,000 $65.28 $175,000 $71.68 $175,000 $73.60 $200,000 $63.24 $200,000 $69.44 $200,000 $71.30
20 Page Tab 24 Page Tab 28 Page Tab Open Rate $102.00 Open Rate $112.00 Open Rate $115.00
Deadlines – See your media consultant for deadline information.
Distribution – Distribution breakdowns by zip code are available for the Monday – Friday papers only. There is a charge for this that varies by breakdown.
Sunday inserts must be full run. If the total amount isn’t supplied to the Dispatch, we will be unable to guarantee where the insert is distributed.
Tab Insertion Rates
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Daily Ad Deadlines and Dimensions
Brainerd Dispatch - Display Deadlines Monday ................................................... Thursday, 5 p.m. Tuesday ....................................................... Friday, 5 p.m. Wednesday ................................................ Monday, 5 p.m. Thursday ...................................................Tuesday, 5 p.m. Friday ................................................... Wednesday, 5 p.m. Sunday ...................................................... Thursday, Noon
Special Sections Pub Date DeadlinesNeighbors ...................... Wednesday ........... Monday, 2 p.m.Automotive ........................ Thursday ............ Tuesday, 2 p.m.Entertainment .................... Thursday ............ Tuesday, 2 p.m.Real Estate ............................ Friday ........Wednesday, 2 p.m.
Page Size (Image Area): Standard Page ............................... 6 cols. (10.75”) x 21.5” Tabloid Page .................................... 5 cols. (10.75”) x 15”
Pre-Print InformationDelivery Deadline: 12 days prior to insertion. Finished, folded pre-prints must be no larger than 11” x 11” and no smaller than 6” x 8”. Contact Jamie “Skippy” Olson with questions at 218-855-5814.
Brainerd Dispatch - Classified Deadlines Monday ................................................................................. Friday, 3 p.m. Tuesday .............................................................................Monday, 3 p.m. Wednesday ..................................................................... Tuesday, 3 p.m. Thursday ................................................................... Wednesday, 3 p.m. Friday .............................................................................. Thursday, 3 p.m. Sunday ....................................................................................Friday, Noon Employment Extra .............................................................Friday, Noon
Column Width:1 Column..........1.6875”2 Column................3.5”3 Column..........5.3125”4 Column............7.125”5 Column..........8.9375”6 Column............10.75”Double Truck............23”
Minimum display ad size is one column inch, ex-cept for 2 column by 4” employment ads. Ads more than 19-1/2 inches deep will be billed at full column depth of 21.5 inches. The Dispatch has converted to the 23-inch web size.
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
The Brainerd Dispatch is committed to providing an excellent product to all its customers. To ensure excellence to our advertisers, the Dispatch has set the following advertising policies.
All advertisements are accepted subject to the approval of the publisher. The Brainerd Dispatch re-serves the right to refuse or cancel any advertisement at any time.
Specs For Sending Ads
request. Once a proof is submitted to the advertiser, the advertiser takes responsibility for errors not marked on the proof. Correctness of ads submitted after deadline is the responsibility of the adver-tiser.
However, if there is an error that is the fault of the Dispatch, the ad will be re-run (or credit given for) that part of the ad containing the error.
Cancellation deadlines are the same as ad order deadlines. Be-cause of the expense involved in the production of ads, cancella-tions after deadline may be billed for time and materials. The labor charge is $25 per hour.
The advertiser agrees to indemnify and hold the newspaper harmless for any claims arising out of the publication of copy sub-mitted by the advertiser. This includes, but is not limited to, claims for libel, copyright infringement and trademark infringement.
Position requests will be granted, but not guaranteed, when pos-sible and will not be considered a condition of acceptance for publi-cations. Failure to meet these requests will not constitute cause for adjustment, refund or rerun of the advertisement, unless a position-ing surcharge has been paid.
Rates charged for advertising are for space only and do not include any compensation for the right, title and any in-terest to layouts, composition, material, or labor of advertise-ments created by and placed with the Dispatch. All adver-tisements remain the sole property of the Brainerd Dispatch. The Dispatch reserves the right to copyright any ad produced by its staff.
All advertising is cash with order except when credit has been approved by the company. When credit is allowed to an advertiser, accounts are due on receipt of statement. A service charge of 1.5% per month (annual rate 18%) will be charged on accounts more than 30 days past due.
In double truck ads the gutter is billed as one column.Advertising rates may be revised from time to time. Adver-
tisers under contract will be given 30 days notice.Advertising deadlines are set well in advance of publica-
tion to ensure an excellent product for the advertiser. Proofs for the purpose of correcting errors in production will be e-mailed or faxed to the advertiser. Proof of ads 40 column inches in size or more will be faxed or taken to advertisers on
Our preferred ad delivery format is PDF Version 1.3 (Acrobat 4 Standard).
• All spot colors, RGB, etc. should be converted to CMYK prior to final PDF creation.
• Due to the nature of the newsprint printing process rich black or black made up of CMYK should not be used.
• Type that is overprinted should be no smaller than 5pt, type that is knocking out of more than one color should be no smaller than 8pt.
• When using type at the minimum sizes take into account the fonts you are using as some script and thin bodied type may still be too thin at these sizes.
• Do not use ICC or embedded color profiling as there could be a potential color shift from what you see on your screen ver-sus what you will see on the final piece. This is due to the fact that your profiles may not match our profiles during final output causing the colors to shift to try to match our profiles.
• All fonts must be embedded.• OPI cannot be used.• Any images used in your original document should be at a
minimum resolution of 200 dpi.• All PDF’s created from software that supports layers and
live transparencies (i.e. Adobe CS Suite, Quark, etc.) must have all layers and live transparencies flattened within the final PDF delivered to us. If this is not done we can not guarantee your transparency settings will match ours during the digital work flow. This could potentially create undesired effects in the final output of your ad.
• PDFwriter is not acceptable for creating a PDF for print pro-duction. At our discretion we may occasionally choose to work with PDF’s created from Microsoft Word, Excel, Publisher, or other office applications as best we can, but can not guarantee final output. They are designed for Desktop Publishing not Print Production and typically are missing important capabilities for producing CMYK color, correct font embedding, etc.
• We also will accept native files which must include all sup-porting fonts and graphics. Please call ahead to be sure we have compatible versions of software to open and work with the files.
• Any copy not sent as a digital file will be converted digi-tally (scanned) and will probably suffer a loss of quality in the conversion.
• If you have concerns or questions regarding any of the above please feel free to call.
Mission Statement & Spec Requirements
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your marketing consultant:
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
Banner Ads
Inside todayComics 8ACommentary 6ADear Abby 7ADeaths 5AEntertainment 1ESports 9A
“I’m done. I’m done.”
—Brett Favre, Vikings
quarterback, on whether
he’ll be back for the 2011
season.
A slice of “Pie”— and Scrooge |The Central LakesCollege theaterdepartment islooking foward toa busy December.Page 1E
Overheard
Vol. 131-81
www.brainerddispatch.com 50¢
SERVING THEBRAINERDLAKESAREA ANDCENTRALMINNESOTA SINCE 1881
LAST YEAR FOR FAVRE: He might become reporter? | 12A
Thursday, December 2, 2010
24 hours • 12 noon December 2nd thru noon December 3rd17th ANNUAL RADIOTHON TO END CHILD ABUSEHELP KEEP OUR CHILDREN SAFE
Brainerd Dispatch/Jennifer Stockinger
Arnold Kowalczyk and Diane Holmquist’s log home in rural Pierz will be among five homes on
the Tour of Homes Sunday in Pierz.
Pierz homes areready for holidaysBy JENNIFER STOCKINGER
Staff Writer
PIERZ — An up-north style log
home with green trim was dressed in
more green trimmings to get ready for
the holidays and for the fifth annual
Tour of Homes in Pierz that is sched-
uled Sunday.The log home is owned by Arnold
Kowalczyk and Diane Holmquist.
Kowalczyk designed and built the
home in 2007 in rural Pierz. The home
features vaulted ceilings, a stone fire-
place, a large pond and a waterfall in
the front of the house.The Kowalczyk home is among five
homes to be on the tour that is sched-
uled from 1:30-4 p.m. Tickets are $10
and proceeds from the tour will benefit
Holy Trinity School in Pierz. Tickets
are available at the school, Unity
Bank, F&M Bank and Red’s Auto, all
in Pierz; Double Deuce in Genola; and
Radio Shack in Little Falls.Cari Woitalla, tour marketing coor-
dinator, said funds from the tour will
help enrich students’ activities and
See HOMES, Page 5A
Split puts deficit-cut package in doubtWASHINGTON (AP) — A
painful package of spending cuts
and tax increases drew sharp
challenges from both the left and
right on President Barack
Obama’s deficit commission
Wednesday, putting approval in
doubt. However, both parties’
Senate budget point men
embraced the plan, and even
opponents called it a starting
point for efforts next year to con-
trol the nation’s ballooning debt.“It’s a template that gives peo-
ple an opportunity to start dis-
cussing what we have to do to get
our fiscal house in order,” said
Rep. Xavier Becerra, a California
Democrat on the panel who hasn’t
said whether he’ll support the
package.The 18-member bipartisan
commission scheduled a vote on
the plan for Friday. But as
Wednesday’s meeting demon-
strated, the co-chairmen,
Democrat Erskine Bowles and
Republican Alan Simpson, face a
difficult chore in rounding up the
14 votes needed to officially send
the plan to Congress for consider-
ation.Winning over lawmakers who
are also panel members appeared
to be the biggest remaining chal-
lenge, given the politically incen-
diary nature of many of the pro-
posals. The tax increases it
includes are deal-breakers for
some Republicans, likewise social
program cuts for some
Democrats.The plan calls for sweeping tax
changes that would affect millions
of Americans, including trimming
or doing away with many popular
tax breaks such as the home
mortgage deduction. It would also
See DEFICIT, Page 4A
Brainerd Dispatch/Steve Kohls
Katie Garin (front) and Erica Stepanek guided their sled down the Brainerd High School hill Wednesday.
The fresh snow improved the surface of the popular sliding hill.
FUN ON THE BHS SLOPES East Coastoil drillingrejectedby Obama
WASHINGTON (AP) —Pointing to the BP blowoutand risks of a new environ-mental disaster, the Obamaadministration reverseditself Wednesday and prom-ised not to pursue offshoredrilling in the eastern Gulfof Mexico or anywhere elsealong the nation’s EastCoast.
The decision was hailedin Florida, which dependson tourists drawn by thestate’s white beaches, butcriticized by the oil industry,which said the administra-tion was stifling crucial U.S.energy production and cost-ing recession-battered job-seekers golden opportuni-ties for new work.
The administration hadbacked a major expansionof offshore drilling earlierthis year, in part to gainsupport for comprehensiveclimate legislation inCongress, one of PresidentBarack Obama’s top legisla-tive goals.
Interior Secretary KenSalazar denied politicsplayed any role, saying theBP spill taught officials anumber of lessons, “mostimportantly that we need toproceed with caution andfocus on creating a morestringent regulatoryregime.”
The new drilling focuswould be on areas withleases that are currentlyactive in the central andwestern Gulf of Mexico.
StocksenjoyupsurgeBloomberg News
NEW YORK — Stocksrallied Wednesday, sendingthe Standard & Poor’s 500Index to the biggestadvance in three months,amid improving global eco-nomic data and on investorspeculation of a largerEuropean financial rescue.
The S&P 500 added 2.2percent to 1,206.07. Today’sgain followed rallies of 3percent on Sept. 1 and 2.2percent on Aug. 2, meaningthe three biggest advancessince July occurred on thefirst trading day of a month,Bloomberg data show. TheDow Jones IndustrialAverage rose 249.76 points,or 2.3 percent, to 11,255.78.
“The recovery is unfold-ing,” said John Praveen, theNewark, N.J.-based chiefinvestment strategist atPrudential InternationalInvestments Advisers. “Thequality of the economic datahas been improving. There’sa strong bid for commodi-ties as China is growing at astrong pace. There’s someeasing of concerns aboutEurope. Those are all cata-lysts for a stock rally.”
The Dow average hasrallied in December morethan in any other monthover the last century,according to data compiledby Bespoke InvestmentGroup. On average, the 30-stock gauge has risen 1.3percent in the month.
Inside todayComics 8ACommentary 6ADear Abby 7ADeaths 5AEntertainment 1ESports 9A
“I’m done. I’m done.”
—Brett Favre, Vikings
quarterback, on whether
he’ll be back for the 2011
season.
A slice of “Pie”— and Scrooge |The Central LakesCollege theaterdepartment islooking foward toa busy December.Page 1E
Overheard
Vol. 131-81
www.brainerddispatch.com 50¢SERVING THEBRAINERDLAKESAREA ANDCENTRALMINNESOTA SINCE 1881
LAST YEAR FOR FAVRE: He might become reporter? | 12A
Thursday, December 2, 2010
24 hours • 12 noon December 2nd thru noon December 3rd17th ANNUAL RADIOTHON TO END CHILD ABUSEHELP KEEP OUR CHILDREN SAFE
Brainerd Dispatch/Jennifer StockingerArnold Kowalczyk and Diane Holmquist’s log home in rural Pierz will be among five homes onthe Tour of Homes Sunday in Pierz.
Pierz homes areready for holidaysBy JENNIFER STOCKINGERStaff Writer
PIERZ — An up-north style loghome with green trim was dressed inmore green trimmings to get ready forthe holidays and for the fifth annualTour of Homes in Pierz that is sched-uled Sunday.
The log home is owned by ArnoldKowalczyk and Diane Holmquist.Kowalczyk designed and built thehome in 2007 in rural Pierz. The homefeatures vaulted ceilings, a stone fire-place, a large pond and a waterfall in
the front of the house.The Kowalczyk home is among five
homes to be on the tour that is sched-uled from 1:30-4 p.m. Tickets are $10and proceeds from the tour will benefitHoly Trinity School in Pierz. Ticketsare available at the school, UnityBank, F&M Bank and Red’s Auto, allin Pierz; Double Deuce in Genola; andRadio Shack in Little Falls.
Cari Woitalla, tour marketing coor-dinator, said funds from the tour willhelp enrich students’ activities and
See HOMES, Page 5A
Split puts deficit-cut package in doubtWASHINGTON (AP) — A
painful package of spending cutsand tax increases drew sharpchallenges from both the left andright on President BarackObama’s deficit commissionWednesday, putting approval indoubt. However, both parties’Senate budget point menembraced the plan, and even
opponents called it a startingpoint for efforts next year to con-trol the nation’s ballooning debt.
“It’s a template that gives peo-ple an opportunity to start dis-cussing what we have to do to getour fiscal house in order,” saidRep. Xavier Becerra, a CaliforniaDemocrat on the panel who hasn’tsaid whether he’ll support the
package.The 18-member bipartisan
commission scheduled a vote onthe plan for Friday. But asWednesday’s meeting demon-strated, the co-chairmen,Democrat Erskine Bowles andRepublican Alan Simpson, face adifficult chore in rounding up the14 votes needed to officially send
the plan to Congress for consider-ation.
Winning over lawmakers whoare also panel members appearedto be the biggest remaining chal-lenge, given the politically incen-diary nature of many of the pro-posals. The tax increases itincludes are deal-breakers forsome Republicans, likewise social
program cuts for someDemocrats.
The plan calls for sweeping taxchanges that would affect millionsof Americans, including trimmingor doing away with many populartax breaks such as the homemortgage deduction. It would also
See DEFICIT, Page 4A
Brainerd Dispatch/Steve KohlsKatie Garin (front) and Erica Stepanek guided their sled down the Brainerd High School hill Wednesday.The fresh snow improved the surface of the popular sliding hill.
FUN ON THE BHS SLOPES East Coastoil drillingrejectedby Obama
WASHINGTON (AP) —Pointing to the BP blowoutand risks of a new environ-mental disaster, the Obamaadministration reverseditself Wednesday and prom-ised not to pursue offshoredrilling in the eastern Gulfof Mexico or anywhere elsealong the nation’s EastCoast.
The decision was hailedin Florida, which dependson tourists drawn by thestate’s white beaches, butcriticized by the oil industry,which said the administra-tion was stifling crucial U.S.energy production and cost-ing recession-battered job-seekers golden opportuni-ties for new work.
The administration hadbacked a major expansionof offshore drilling earlierthis year, in part to gainsupport for comprehensiveclimate legislation inCongress, one of PresidentBarack Obama’s top legisla-tive goals.
Interior Secretary KenSalazar denied politicsplayed any role, saying theBP spill taught officials anumber of lessons, “mostimportantly that we need toproceed with caution andfocus on creating a morestringent regulatoryregime.”
The new drilling focuswould be on areas withleases that are currentlyactive in the central andwestern Gulf of Mexico.
StocksenjoyupsurgeBloomberg News
NEW YORK — Stocksrallied Wednesday, sendingthe Standard & Poor’s 500Index to the biggestadvance in three months,amid improving global eco-nomic data and on investorspeculation of a largerEuropean financial rescue.
The S&P 500 added 2.2percent to 1,206.07. Today’sgain followed rallies of 3percent on Sept. 1 and 2.2percent on Aug. 2, meaningthe three biggest advancessince July occurred on thefirst trading day of a month,Bloomberg data show. TheDow Jones IndustrialAverage rose 249.76 points,or 2.3 percent, to 11,255.78.
“The recovery is unfold-ing,” said John Praveen, theNewark, N.J.-based chiefinvestment strategist atPrudential InternationalInvestments Advisers. “Thequality of the economic datahas been improving. There’sa strong bid for commodi-ties as China is growing at astrong pace. There’s someeasing of concerns aboutEurope. Those are all cata-lysts for a stock rally.”
The Dow average hasrallied in December morethan in any other monthover the last century,according to data compiledby Bespoke InvestmentGroup. On average, the 30-stock gauge has risen 1.3percent in the month. Sunday 5x1 (8.9375” x 1”) $240
Sunday North Country 6x2 (10.75” x 2”) $200
Sunday Business News 3x1/2 (5.3125” x .5”) $80
Weekdays 5x1 (8.9375” x 1”) $200
Obituary* 5x2 (10.75” x 2”) $200
Sunday Business 6x2 (10.75” x 2”) $200
Sunday Business 6x5 (10.75” x 5”) $500
Wednesday Neighbors 6x2 (10.75” x 2”) $200
Thursday Entertainment 6x2 (10.75” x 2”) $200
Thursday Auto 6x2 (10.75” x 2”) $200
FIrST rIghT OF rEFuSAlFront page banner ads are sold by the day and are subject to first right refusal. Every December, advertisers are contacted with the schedule of banner ads they ran during the year and given the opportunity to purchase the same dates for the next year. Once that is completed, the available days will be sold on a first come, first serve basis.
Deadline: Same as display ads
The Dispatch also offers banner ads on several front pages – the main news page and several special sections. All but the banner on the Obituary page and Dream home Page are process color.
* Obituary and Friday Dream Home banner ads have special discount packages:
26 or 52 week commitment: 25% discount
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Neighbors
NEIGHBORS IN BUSINESS Every week the Dispatch publishes a special feature in our Neighbors section on Wednesdays to spotlight our outlying communities. It also appears in our Neighbors Weekend Edition on Fridays. Format and specifications are the same as the Dispatch.(13 week commitment):2 col. x 4” ad ............................................................. $60 per week2 col. x 8” ad ........................................................... $110 per week
$12.04
$11.76
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DVContract Disc
$2,500 14%
$5,000 16%
$10,000 18%
$15,000 20%
$20,000 22%
$25,000 24%
$50,000 26%
$75,000 28%
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$125,000 32%
$150,000 34%
$175,000 36%
$200,000 38%
Open Rate: $14.00
Copy/Space DeadlineEvery Monday 10am
Deadline
NEIGHBORSNEIGHBORSSECTION N
NO FISH STORY | All in the Family | Page 2N
Wednesday, December 1, 2010; Neighbors Weekend Edition, Friday December 3, 2010 BRAINERD DISPATCH
ASK A MASTER GARDENER
Fall’s swan song
Swans on Steamboat Bay on Gull Lake. Photo submitted by Don and Patty Rodningen of Steamboat Bay. Do you have a recent scenic picture that shows the beauty of the
lakes area? Send it to [email protected] for possible publication in the Neighbors section. Be sure to include your name, where you are from, a brief
description of the photo and when and where it was taken.
Dear master gardener: My mom is a gardener
and I would like to give her something “gardeny”
for Christmas. Do you have any suggestions?
Books and tools and plants all make good gifts.
Bookstores have many good gardening books, but
make sure they are appropriate for our climate,
which is zone 3. Books such as Melinda Myers’
Month-by-Month Gardening in Minnesota would fit
that criterion. So would a magazine such as
Northern Gardener, published by the Minnesota
State Horticulture Society.Good quality hand tools, such as a hand pruner,
a lopper or a sturdy “claw” or dandelion digger
might be welcome. Larger tools such as spades,
potato forks, edgers, etc., may also fill a need.
Other possibilities would be a membership to
the Northland Arboretum, kneeling pads or stools,
close-fitting half-rubberized gloves or a pail fitted
with a canvas lining with slots and pockets for gar-
den tools and supplies. A gift certificate to a seed
catalog company or garden store would always be
appreciated, too.
Dear master gardener: A friend gave me a
blooming amaryllis as a gift. How do I take care
of it?An amaryllis is a beautiful flowering house-
plant that has large trumpet-shaped flowers on 1-
to 2-foot stalks. They come in red, salmon, pink,
apricot, white or bi-color. While your amaryllis is
blooming, you will want to prolong the life of the
flowers by keeping it out of direct sunlight. After
your plant is finished blooming, cut the faded
flowers off, being careful not to remove the flower
stalk until it has turned yellow. After it has fin-
ished blooming, keep your amaryllis in the
brightest spot in your house and continue water-
ing and fertilizing it regularly. Make sure the
water drains from the pot so your plant does not
get root rot.Next spring or early summer, when all danger of
frost is gone, place your amaryllis outside. Keep it
in a shaded area at first, then slowly move it to a
place in your garden that receives at least six hours
of sunlight daily. Sink the pot into the ground and
fertilize it all summer.
Bring it back indoors before the first frost in the
fall and store it in a cool, dark place and do not
water it. Remove the foliage when it has become
dry and shriveled. The bulbs can be forced into
bloom again after your plant has rested for eight to
12 weeks. When you see new growth, set your
amaryllis back into bright light and begin water-
ing it again. You will see the stalks appear and
the flowers will follow about four to six weeks
later. Amaryllis like to be pot bound, so you will
only have to repot it about every three to four
years.
Dear master gardener: The soil in my house-
plants is turning white and crusty on top. Also,
I have a few clay pots that have white around
the rim. What is this?
It sounds like the soil in your pots has a build-
up of soluble salts. These salts accumulate on top
of the soil, forming a white crust. You also may see
a ring of salt deposits around the top edge of your
pots and on the outside of clay pots. You can pre-
vent soluble salts from building up by proper
watering.If at all possible, do not use softened water to
water your plants because it adds chemical salts to
the soil, which can build up and potentially injure
the roots of your plants, just like fertilizer can.
You can flush most of the salts out by holding
your pot over a sink and watering your plant heav-
ily, allowing the water to run out of the drainage
holes. Discard any water left in the saucer so the
salts you just leached out are not reabsorbed back
into the soil through the drainage holes or walls of
the clay pot. If there is a layer of salts on the top of
your soil, remove it before you begin leaching.
If the soluble salt level is very high, you may
want to repot the plant. When you repot a plant,
choose a container with drain holes so water can
drain freely from the soil. Layering pebbles in the
bottom of a solid container will not help soil
drainage.
CROW WING MASTER GARDENERS are trained and certi-
fied volunteers for the University of Minnesota Extension
Service. All information given in this column is based on
research and information provided by the university. To ask a
question, call the Master Gardener Help Line at 824-1000,
extension 4040, and leave a message. A master gardener will
return your call.
December tips• When you buy a poinsettia, choose a stur-
dy, healthy one. Wrap it well in the store andput it into a warm car. When you get it home,remove the wrap and any paper covering thepot. Check to be sure the pot has a drainagehole. Water whenever the surface starts to dry.Place in a sunny window and fertilize in four tosix weeks.
• Poinsettia sap may irritate skin but theplant is not toxic when eaten. Holly and mistle-toe, however, can be dangerous, especially wheneaten by children. Ornamental peppers are notpoisonous but can be so “hot” that handlingthem can be painful, especially when pepperoils on hands get rubbed into eyes.
• Dust on houseplant leaves is unsightlyand prevents the sun’s benefits from beingabsorbed by the plant. Periodically clean bothupper and under sides of leaves with warmwater, to which a drop or two of dish soap hasbeen added. Do not use mayonnaise or milkbecause they leave a residue that attracts dust.
• Continue to check stored dahlia tubersand canna bulbs for mold, soft spots and shriv-eling, all of which should be discarded. Suchdamage can mean that storage temperaturesare too high and/or air circulation is poor.
• Choose a fresh Christmas tree to meetyour needs. Balsam is most fragrant. Norwaypine holds heavy ornaments well. White pinehas softer, longer and fragrant needles suitablefor lightweight ornaments. White spruce andNorfolk Island pine are good tabletop trees.
• De-icers often damage grass and shrubs.Use sand instead.
A ‘Gardeny’ Christmas
PRSRT STD
U.S. POSTAGE PAID
BRAINERD, MN
PERMIT NO. 250
Postal CustomerECR WSS
• Publishes Wednesdays and Neighbors Weekend Edition on Fridays.
• Spotlights outlying neighborhoods and reader submitted photos.
• Total print distribution: 21, 250
• NEW ADDITION!! INCLUDED in the pricing is our extended weekend edition the third Friday of each month to reach over 4,800 more households!
Contact your marketing consultant:
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Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Entertainment
• Two products for one price!
• Full Color! Less than $75 per week!
• Get ad in Thursday’s Entertainment Section, in our free weekly Neighbor’s Weekend Edition and also online at brainerddispatch.com!
• Reach over 22,700 homes plus online impressions!
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Inserts Dispatch Copy/Space DeadlineThursdays Tuesday before Noon
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Thursday’s Dining & Entertainment guide
Ad Size: 3 x 3.5” (5.3125” x 3.5”) FULL COLOR!
Rate: $299 per month (that’s $74.75 per week!)
ARTS/ENTERTAINMENT Thursday, December 2, 2010 3E
Brainerd Dispatch | www.brainerddispatch.com
ENTERTAINMENT
IDEAS
It’s Not Too Late!We still have space available for
your Holiday Parties.
Private Dining Available
Prairie Bay Catering
Delivered to your home or Offi ce
Reward your employees this holiday
season with a catered lunch.
No group too
big or small!
2 1 8 . 8 2 4 . 6 4 4 4
15115 Edgewood Dr. • Baxter
w w w . p r a i r i e b a y . c o m
Open Wednesday-Saturday, 5-9 pm
Stop by for a hot drink & enjoy the
East Gull Lake Cross Country Ski Trails!
Fish Fry Wednesday & Thursdays, just $14.95
Visit www.maddens.com for
menu, and upcoming special events
Call 218.828.1440
Now Open Sundays
Noon - 5PMReserve your Holiday
Party Today!
December Events
Thursday
Bingo - 7:00 pm
Friday
Comedian - 9:00 pmRock & Bowl 9:30 - Live DJ to follow Comedian.
Saturday
Moonlight Bowl - 9:30 pm
Buy OneAppetizer, Get
One FREEGood Only During Bingo
Good Only Thursday, Dec. 2
Buy One, Get One FreeFriday Rock & Bowl
OR Good For 1 FREE Drink
During Comedy Show
Valid Dec. 3
Bargain NightEveryone is
$5.00 OffMoonlight Bowl
Valid Dec. 4
218-829-31507609 Excelsior Rd. N.
Baxter, MN 56425
PB BOWL COUPON PB BOWL COUPON PB BOWL COUPON
A D
eer Cam
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as
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CENTRAL MINNESOTA’S HOME FOR ARTS & ENTERTAINMENT
MATINEE! MATINEE!PARAMOUNT THEATRE DOWNTOWN ST. CLOUD
Mon-Thur Dec 20-23, 7:30Sun Dec 26, 2:00All Tickets: $19
Christmas Show! Mon-Tues Dec 27-28
1:30 & 7:00Adult: $20 Sr: $18
For tickets call 320-259-5463 or order online at paramountarts.org
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PRESENTS
ammy-winner JOHN JORGENSON is a well-known pioneer of
ypsy jazz movement in the style. Jorgenson also brings his own
he stage with exciting new compositions, amazing fretwork, and
et playing, supported by distinguished world-class musicians.
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PRESENTS
THE ROCK AND ROLL
XMAS SPECTACULAR
Wednesday, Dec. 8 • 7:30PM
CHALBERG THEATRE
For tickets and information
contact the CLC Theatre Box Offi ce
218 855-8199 or
800 933-0346 ext. 8199
Email us at: [email protected]
Purchase online: www.clctickets.com
Friday, December 17 • 7:30PM
CHALBERG THEATRE
For tickets and information
contact the CLC Theatre Box Offi ce
218 855-8199 or
order tickets online: www.clctickets.com
Presented in cooperation with Minnesota Public Radio
CLC CULTURAL ARTS SERIES PRESENTS
STEELE FAMILY
CHRISTMAS SHOWA 25 year tradition of the Twin Cities,
now a tradition of Brainerd!
CALENDAR
Live musicFor week of Dec. 2-8; bands perform from 9
p.m. to close with no cover unless other-
wise noted.
BRAINERD
Blue Ox608 Laurel St.
Black Valentyne, Friday-Saturday
Coco Moon
601 Laurel St.
Thursday Bluegrass, first, third and fifth
Thursdays of the month
Eagles Club
124 Front St.
Virg and the El Dorados, 7:30-11:30 p.m.
Friday
The E Squared Cafe
123 East Washington St.
Two Tap Trio, Dec. 10, $5 cover
Yesterday’s Gone
612 Front St.
Open Jam, every Saturday
BREEZY POINT
Commander Bar
30279 Airport Road
After Hours Band, Friday-Saturday
JJ’s Pub
downstairs of the Commander
Drunk ‘N Stupid, 5-9 p.m. Saturday
Prime Time Food and Spirits
8548 Ski Chalet Drive
Kings Ransom, Friday-Saturday
CROSBY
The Bridge Tavern
26929 Highway 6
Live music every Friday; Classic Country
Dinner Theater, 4-8 p.m. Sunday
LAKE SHORE
Bar Harbor
8164 Interlachen Road
Kevin Klimek, 7-11 p.m. every Friday-Sat-
urday
MERRIFIELD
Harpo’s
21560 CR 3
Kings Ransom, Dec. 11
MOTLEY
Ten Hi133 Highway 10
The Diamond Dogs, Saturday
PILLAGER
KC’s Uptown Saloon
116 Cedar Ave. E.
Beetkeepers, Dec. 9 and Dec. 23
MOTLEY
Friendly Inn
2321 330th St.
Kenny Jake Band, Saturday
Performing artsBAXTER
➤ Legacy concerts
The Legacy Chorale of Greater Minnesota
concert “A Classic Christmas,” 7:30 p.m.
Dec. 9, Lord of Life Lutheran Church in
Baxter; 7:30 p.m. Dec. 11, Lutheran
Church in Aitkin; and 3 p.m. Dec. 12,
Lutheran Church of the Cross in Nisswa.
Tickets are $10 and students 18 years
and under are free.
BRAINERD
➤ Music General holiday show
Music General holiday show “Welcome
Christmas — the Story of the Grinch,” 2
p.m. and 4 p.m., Sunday Tornstrom Audi-
torium.
➤ BHS Christmas Madrigal Dinner
Brainerd High School A Cappella Choir to
present Christmas Madrigal Dinner,
Thursday-Friday, with social at 6 p.m. and
dinner at 7:30 p.m., The Legacy Club-
house Pavilion. Tickets are $25 are can
be purchased at the BHS main office or
by calling 454-6200 or e-mailing
➤ Crossing Arts Alliance event
Entertainment by Cleo Kuelbs, Dennis
Coryell and Jim Olsen, 10 a.m. to 2 p.m.
Dec. 11, in front of the auditorium at
Franklin Arts Center. More information
call 833-0416.
➤ Lakes Area Chamber Music Festival
LACMF concert, 7 p.m. Monday, Bethlehem
Lutheran Church; and informal gathering
for classical music enthusiasts, 10 a.m.
Tuesday, The Crossing Arts Alliance Q
Gallery at the Franklin Arts Center.
➤ ‘Golden Age Of Radio’
“Golden Age Of Radio,” concert, 7 p.m.
Thursday, Chalberg Theater at Central
Lakes College. Tickets are free, but must
be reserved by calling the Brainerd Pub-
lic Library at 829-5574.
➤ HSO to perform
Heartland Symphony Orchestra’s winter
concert “The Season’s Greatest Hits,”
7:30 p.m. Saturday, Tornstrom Auditori-
um. Discounted tickets of $17 for adult,
$24 for adult pair, $30 for family and $12
for seniors and students are available at
Bridge of Harmony and the Brainerd Dis-
patch, both of Brained and Great River
Arts Center, Little Falls, or by contacting
the HSO at (800) 826-1997 or
➤ CLC Cultural Arts Series
Central Lakes College theater presents
“Rock and Roll Xmas Spectacular,” 7:30
p.m. Wednesday; The Steele Family
Christmas, Dec. 17.
➤ Future CLC performances
Central Lakes College Theatre for a Diverse
Population’s production to perform
“When Life Gives You Lemons, Make
Lemon Meringue Pie,” Thursday-Satur-
day; “A Christmas Carol,” Dec. 10-11; Tick-
ets available by calling 855-8199 or at
www.clctickets.com. More information on
productions at www.clcmn.edu/theatre.
LITTLE FALLS
➤ HSO to perform
Heartland Symphony Orchestra’s winter
concert “The Season’s Greatest Hits,” 2
p.m. Sunday, Charles D. Martin Auditori-
um. Discounted tickets of $17 for adult,
$24 for adult pair, $30 for family and $12
for seniors and students are available at
Bridge of Harmony and the Brainerd Dis-
patch, both of Brained and Great River
Arts Center, Little Falls, or by contacting
the HSO at (800) 826-1997 or
➤ Lakes Area Chamber Music Festival
LACMF concert, 7 p.m. Tuesday, First Unit-
ed Church.
NEW YORK MILLS
➤ Saana Ensemble to perform
Saana Ensemble, 7:30 p.m. Friday, New
York Mills Regional Cultural Center. Tick-
ets are $12 in advance or $15 at the door.
Call the center at (218) 385-3339) for
ticket information.
PILLAGER
➤ Dallas Brass
Dallas Brass concert, 7 p.m. Dec. 9, Pillager
High School. Tickets are $5 in advance,
or $7 at the door. Tickets by calling (218)
746-2105, or at the Pillager High School
or The Bridge of Harmony in Brainerd.
WADENA
➤ ‘The Golden Age of Radio”
“The Golden Age of Radio,” 3 p.m. Sunday,
Wadena Memorial Auditorium. Tickets
may be reserved by calling Wadena Pub-
lic Library at (218) 631-2476.
Special eventsBAXTER
➤ CD-signing event
Artist Robert Segovia to sign CD “When All
is Said and Done,” 10 a.m. to 2 p.m., Sat-
urday, Bethany Book and Gift.
BRAINERD
➤ Cultural Thursday
Cultural Thursday on Uganda and South
Africa, noon Thursday, Chalberg Theatre,
Central Lakes College campus; free.
➤ Author event
Ojibwe storyteller and author Anne Dunn to
appear, 10:30 a.m. Dec. 11, Brainerd Public
Library; free.
➤ Author event
Author Deb Madden Thuringer to discuss
“Madden’s Babies,” 6:30 p.m. Dec. 9,
Madden’s Classic Golf Club.
➤ Author event
Author Candace Simar of “Abercrombie
Trail,” 11 a.m. Saturday, Brainerd Public
Library.
CROSBY
➤ Unlimited Learning event
“A Man for All Seasons,” 1-4 p.m. Monday-
Tuesday, Heartwood Senior Living Com-
munity, cost is $10 and members free.
CROSSLAKE
➤ Double feature
Movies “Hunting Buddies” and “Dawning”
to play, 5 p.m. and 8 p.m. Saturday,
Whitefish Lodge and Suites; free.
PINE RIVER
➤ Art and craft show
Pine River American Legion Post No. 613
Christmas Arts and Crafts Show, 9 a.m.
to 3 p.m. Saturday.
➤ Author event
Ojibwe storyteller and author Anne Dunn to
appear, 1 p.m. Dec. 11, Pine River Library;
free.
WADENA
➤ Author event
Ojibwe storyteller and author Anne Dunn to
appear, 1:30 p.m. Dec. 10, Wadena library;
free.
➤ CD-signing event
Artist Robert Segovia to sign CD “When All
is Said and Done,” 10 a.m. to 2 p.m., Fri-
day, Bethany Book.
WALKER
➤ Author event
Ojibwe storyteller and author Anne Dunn
to appear, 1 p.m. Dec. 9, Walker library;
free.
Contact your marketing consultant:
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
TV Week
2 x 2.5" ad
2 x 5" ad
6 x 3" ad
The Brainerd Dispatch
TV WeekTV Week“A Barbara Walters Special:
Oprah, The Next Chapter” and
“Barbara Walters Presents the 10
Most Fascinating People of 2010”
air Thursday on ABC.
December 5 - 11, 2010
Medical care.
Non-medical care.
Or just someoneto talk to.
We’ll be there.
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May you always hear
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Happy Holidays& Happy
New Year!From Preferred Hearing
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Expires 12/31/2010
17274 State Hwy 371, Brainerd, MN 56401
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Contact your marketing consultant:
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Celeste Koznick 855-5837
Media Consultant-Business Development Specialist
ÒI nternet advertising will not replace traditional media, it will compliment them.Ó
~ Jef I. Richards
Online - BrainerdDispatch.com
Contact your marketing consultant:
Phil Seibel 855-5862
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
• More than 4,000 visitors visit our site every day, viewing over 60,000 pages/day.
• We have more than 120,000 unique visitors and 1.7 million page views per month.
• 43% of users are female • 57% are male.
• 67% of users are between the ages of 25-54.
• 83% of users are non-subscribers to the Brainerd Dispatch.
Meet your Online Team:
Phil Seibel 855-5862
Digital Media Sales Director
Cindy Spilman 855-5840
Digital Media Graphic Designer
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel 855-5862
Celeste Koznick 855-5837
Cindy Spilman 855-5840
Online - Leaderboard/Impact Advertising
A leaderboard ad appears on the top of the page. They are in a rotation with other leaderboard ads. We can customize the number of impressions over any time frame.
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leaderboard Specifications:728x90 pixels (72 DPI)30K maximum file sizeGIF or JPG preferred
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Fast Facts:More than 4,000 unique visitors come to see our site every day, viewing over 60,000 pages a day.
We have more than 120,000 unique visitors and 1.7 million page views per month.
43% of users are female, 57% users are male
67% of users are between the ages of 25-54.
83% of users are non-subscribers to the Brainerd Dispatch.
Top 5 zip codes: Brainerd-56401, Baxter-56425, Pequot Lakes-56472, Nisswa-56468, Little Falls-55345
A leaderboard ad appears on the top of the page. They are in a rotation with other leaderboard ads. We can customize the number of impressions over any time frame.
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An impact ad appears in the content of the site. They are in a rotation with other impact ads. We can customize the number of impressions over any time frame.
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Contact your online team:
Phil Seibel 855-5862
Celeste Koznick 855-5837
Cindy Spilman 855-5840
Online - WOW Advertising
A single WOW ad appears in the content of all local story pages or in the content of the site in rotation with other wow/video ads.
A double WOW ad appears in the content of the site in rotation with other double WOW’s and Impacts.
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WOW Ad Specifications:Single - 300x250 pixels (72 DPI) Double - 300x600 pixels (72 DPI)
30K maximum file sizeGIF or JPG preferred
Flash and HTML supported
Fast Facts:More than 4,000 unique visitors come to see our site every day, viewing over 60,000 pages a day.
We have more than 120,000 unique visitors and 1.7 million page views per month.
43% of users are female, 57% users are male
67% of users are between the ages of 25-54.
83% of users are non-subscribers to the Brainerd Dispatch.
Top 5 zip codes: Brainerd-56401, Baxter-56425, Pequot Lakes-56472, Nisswa-56468, Little Falls-55345
WOW Ad options
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506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
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Video Ad Specifications:300x250 pixels (72 DPI)• 100K maximum file size
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Contact your online team:
Phil Seibel 855-5862
Celeste Koznick 855-5837
Cindy Spilman 855-5840
Online - Prime Time Package/Video Ad
Includes: a Top Leaderboard, an Impact Ad and a Bottom
Leaderboard.
Only $750* per month!*get 50,000 impressions/month with a one-year contract!
link to your website or weekly print ad!
Fast Facts:More than 4,000 unique visitors come to see our site every day, viewing over 60,000 pages a day.
We have more than 120,000 unique visitors and 1.7 million page views per month.
43% of users are female, 57% users are male
67% of users are between the ages of 25-54.
83% of users are non-subscribers to the Brainerd Dispatch.
Top 5 zip codes: Brainerd-56401, Baxter-56425, Pequot Lakes-56472, Nisswa-56468, Little Falls-55345
reach your audience at the “Prime Time”8am - 5pm
Monday through Friday
leaderboard Specifications:728x90 pixels (72 DPI)30K maximum file sizeGIF or JPG preferred
Flash and HTML supported
Impact Ad Specifications:160x600 pixels (72 DPI)30K maximum file sizeGIF or JPG preferred
Flash and HTML supported
Prime Time Package
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel 855-5862
Celeste Koznick 855-5837
Cindy Spilman 855-5840
Online - Interstitial Advertising/Email Blasts
An Interstitial Ad is displayed between 2 pages of the website. If a user clicks on obits for example, the interstitial ad is shown and then the user is taken to the obits section. Interstitials will run daily and there are limited spots available.
link to your website or weekly print ad!
Fast Facts:More than 4,000 unique visitors come to see our site every day, viewing over 60,000 pages a day.
We have more than 120,000 unique visitors and 1.7 million page views per month.
43% of users are female, 57% users are male
67% of users are between the ages of 25-54.
83% of users are non-subscribers to the Brainerd Dispatch.
Top 5 zip codes: Brainerd-56401, Baxter-56425, Pequot Lakes-56472, Nisswa-56468, Little Falls-55345
Interstitial Specifications:500x500 pixels (72 DPI)30K maximum file sizeGIF or JPG preferred
Flash and HTML supported
Email Blast Specifications:700x900 pixels (72 DPI)
GIF or JPG preferredFlash and HTML supported
Interstitial rateshotjobs.brainerddispatch.com $100/wkspotted.brainerddispatch.com $200/wknews.brainerddispatch.com $300/wkclassifieds.brainerddispatch.com $400/wkobits.brainerddispatch.com $500/wkHome Page $300/day
Interstitial Ad
Reach over 25,000 registered users
Email Blasts
Only $0.07/email($70 / 1,000 users)
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel 855-5862
Celeste Koznick 855-5837
Cindy Spilman 855-5840
Score 100% of our daily traffic withOnline - Corner Peel/Post-It Advertising
link to your website or weekly print ad!
Fast Facts:More than 4,000 unique visitors come to see our site every day, viewing over 60,000 pages a day.
We have more than 120,000 unique visitors and 1.7 million page views per month.
43% of users are female, 57% users are male
67% of users are between the ages of 25-54.
83% of users are non-subscribers to the Brainerd Dispatch.
Top 5 zip codes: Brainerd-56401, Baxter-56425, Pequot Lakes-56472, Nisswa-56468, Little Falls-55345
Corner Peel Specifications:500x500 pixels (72 DPI)
GIF or JPG preferredFlash and HTML supported
Post-It Specifications:250x250 pixels (72 DPI) Pop-up
30K maximum file sizeGIF or JPG preferred
Flash and HTML supported
Attract visitors to your site! These ads are non-intrusive and extremely eye-catching. Positioned in the right corner of the screen. Corner peel’s expand with a user hovers over it.
Only $280* per day!*Includes $120 Set-up Fee • Only one per day.
Online popup post-it ad appears over the home page to every visitor on their first impression of the day. Ad then glides into a position near the top of the home page the remainer of the day guaranteeing you a minimum of 10,0000 impressions. Only one advertiser per day can have this spot.
Only $100 per day!
Corner Peel
Post-It
Attract visitors to your site! These ads are non-intrusive and extremely eye-catching. Positioned in the right corner of the screen. Corner peel’s expand with a user hovers over it.
Corner Peel
Post-It
l
Online popup post-it ad appears over the home page to every visitor on their first impression of the day. Ad then glides into a position near the top of the home page the remainer of the day guaranteeing you a minimum of 10,0000 impressions. Only one advertiser per day can have this spot.
Post-ItPost-It
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel 855-5862
Celeste Koznick 855-5837
Cindy Spilman 855-5840
Online - Sliding Billboard
link to your website or weekly print ad!
Fast Facts:More than 4,000 unique visitors come to see our site every day, viewing over 60,000 pages a day.
We have more than 120,000 unique visitors and 1.7 million page views per month.
43% of users are female, 57% users are male
67% of users are between the ages of 25-54.
83% of users are non-subscribers to the Brainerd Dispatch.
Top 5 zip codes: Brainerd-56401, Baxter-56425, Pequot Lakes-56472, Nisswa-56468, Little Falls-55345
Sliding Billboard Specifications:
950x300 pixels (72 DPI)300K maximum file sizeGIF or JPG preferred
Flash and HTML supported
Pencil Ad Size:950x60 pixels (72 DPI)300K maximum file sizeGIF or JPG preferred
Flash and HTML supported
The Billboard temporarily “pushes” content down to reveal a large ad format. These ads are memorable. Once your mesage appears, it then converts into a pencil sized ad for constant exposure.
• Eye Catching
• Non-intrusive
• Users have the option to expand and contract the display ad
• Auto Expandable
• Replay Capability
Only $400 per Day!*Includes $120 Set-up fee. Only one/day
Sliding BillboardThe Billboard temporarily “pushes” content down to reveal a
appears, it then converts into a pencil sized ad for constant exposure.
Sliding Billboard
l
• Auto Expandable
• Replay Capability
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel 855-5862
Celeste Koznick 855-5837
Cindy Spilman 855-5840
Online - True Measure
Where do they go once they click on your ad?
Fast Facts:More than 4,000 unique visitors come to see our site every day, viewing over 60,000 pages a day.
We have more than 120,000 unique visitors and 1.7 million page views per month.
43% of users are female, 57% users are male
67% of users are between the ages of 25-54.
83% of users are non-subscribers to the Brainerd Dispatch.
Top 5 zip codes: Brainerd-56401, Baxter-56425, Pequot Lakes-56472, Nisswa-56468, Little Falls-55345
1. Pages viewed2. Time spent on page3. Total time on site4. Exit page5. Page within site that generated: a. Phone call b. Email c. Forum Submissions
Only $12 per month!
Once they leave our site, you now have the ability to know:
1. Pages viewed2. Time spent on page3. Total time on site4. Exit page5. Page within site that generated: a. Phone call b. Email c. Forum Submissions
have the ability to know:
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel 855-5862
Celeste Koznick 855-5837
Cindy Spilman 855-5840
Online - Yahoo! Behavioral Targeting
Eliminate waste & improve return on investment
Fast Facts:More than 4,000 unique visitors come to see our site every day, viewing over 60,000 pages a day.
We have more than 120,000 unique visitors and 1.7 million page views per month.
43% of users are female, 57% users are male
67% of users are between the ages of 25-54.
83% of users are non-subscribers to the Brainerd Dispatch.
Top 5 zip codes: Brainerd-56401, Baxter-56425, Pequot Lakes-56472, Nisswa-56468, Little Falls-55345
• Yahoo! offers many unique targeting capabilities to find an advertiser’s most valued customers!
get the right message to the right user at the right time!
$19 CPMCost/1,000 Impressions
Core Zips (60 mile radius, Brainerd lakes Area)
$18 CPMCost/1,000 Impressions
Entire DMA (Designated Market Area)
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your online team:
Phil Seibel 855-5862
Celeste Koznick 855-5837
Cindy Spilman 855-5840
Mobile App
What does the App offer?• For iPhone, iPad and Android- covers over 75% of the smartphone traffic!• Publisher customization to give the user a unique, relevant, and up to date media experience!• User tools to keep them in touch with local and national events• Video and audio capable, Interactive Weather Radar, Alerts!
What does the advertiser get?• Option for either a Banner, or a Splash Screen sponsorship• Banner ads exclusive by category- all sports pages, all weather pages, all news pages- that’s YOUR space!• Exclusive to your industry- only 1 financial institute, only 1 restaurant, only 1 realtor! Talk about being dominant!• Ads are clickable! Have a web storefront? Link it there- boost your website traffic and web sales!• Ability to change your ad design- change your ad with the season!
Why?• Online traffic to our website from a mobile device has more than tripled in 2010- and it will only go up!• iOS and Android account for over 75% of that traffic• Reach a demographic that has the means and desire to reach out to your business!
how are you staying ahead of the curve?
Be an exclusive part of The Dispatch’s Smartphone App!
rates
Banner Ad: $200/month or $2000 w/1yr contract (Save $400!)
Splash Screen: $3000/year
business!
Med
ia
bringing you the hometown news since 1881
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
WINTER 2010
A BRAINERD DISPATCH PUBLICATION
by women… for women…
about women…
Inside:• Lakes Area Food Shelf
• Coming Clean
• Talking to William
• A quarterly magazine celebrating the diversity and uniqueness of women of the Brainerd lakes region.
• Long shelf life, Glossy pages throughout.
• Distributed to over 22,500 homes in the lakes area
• One price, two products! Reach two different audiences!
Carla Staffon 855-5834
Contact your Her Voice specialist:
Online OnlineAll ads are process color Single Impressions 3+ issues impressions
Back Page $1820 27,300 $1638 24,570Page 2 (inside front cover) $1680 25,200 $1512 22,680Inside Back Page $1540 23,100 $1386 20,790Guaranteed Placement $1540 NA $1386 NAFull Page 7.875” x 10” $1400 21,000 $1260 18,900Half Page, vertical 3.875” x 10 $700 10,500 $630 9,450Half Page, horizontal 7.875” x 5” $700 10,500 $630 9,450Quarter Page, 3.875” x 5” $420 6,300 $378 9,450Eighth Page, 3.875” x 2.375” $220 3,300 $198 2,970Contact your marketing
consultant:
InsertsDispatch
February 14May 3August 9November 22
WeekendEdition
February 18May 6August 12November 25
Space/CopyDeadline
January 5March 22June 28October 11
ÒW omen account for 85% of all consumer purchases, including
everything from autos to health care.Ó
~ Jodi DeVere
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
Her Voice
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
• A quarterly publication that focuses on health care in the Brainerd Lakes Area.
• Full color ads included,
• One price, two products!
• Distributed to over 22,500 homes plus online exposure included!
Contact your marketing consultant:
InsertsDispatch
January 25April 26June 21September 13
WeekendEdition
January 28April 29June 24September 16
Space/CopyDeadline
January 5April 6June 1August 24
Dave Wentzel 855-5821
Contact your Health Watch Specialist:
Online OnlineAll ads are process color Single Impressions 3+ issues impressions
Back Page $1170 17,500 $1053 15,795Page 2 (inside front cover) $1080 16,200 $972 14,580Inside Back Page $990 14,850 $891 13,365Full Page 9.25” x 10.5” $900 13,500 $810 12,150Half Page, vertical 4.5” x 10.5” $450 6,750 $405 6,075Half Page, horizontal 9.25” x 5.25” $450 6,750 $405 6,075Quarter Page, 4.5” x 5.25” $225 3,375 $203 3,045Advertorial: Purchase a full page ad and include 1 facing full page of editorial – supplied by advertiser $250 NA $250 NA
ÒH ouseholds over 50 spend more than $1.7 trillion on goods and services
annually, they own 65% of the total net worth among all U.S. households, and they are responsible for 60% of
all health care spending.Ó
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
Health Watch
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Kristine Roberts 855-5829
Online OnlineAll ads are process color Single Impressions 2 issues impressions
Back Page – ask for size $1200 18,000 $1080 16,200Page 2 (inside front cover) $1350 20,250 $1215 18,225Inside Back Page $1150 17,250 $1035 15,525Full Page 7.875” x 10” $800 12,000 $720 10,8001/2 Page Horizontal 7.875” x 5” $450 6,750 $405 6,0751/2 Page Vertical 3.875” x 10” $450 6,750 $405 6,0751/3 Page 7.875” x 3” $325 4,875 $293 4,3951/4 Page 3.875” x 5” $250 3,750 $225 3,3751/8 Page 3.875” x 2.375” $125 1,875 $113 1,695Banner 7.875” x 2” $250 3,750 $225 3,375
• Assist couples in planning their wedding
• Published twice a year for a 6 month shelf life
• Get online and print exposure for one price and reach two different audiences!
• Distributed to over 15,000 homes plus online impressions.
Contact your Weddings specialist:
Contact your marketing consultant:
InsertsDispatch
January 18September 20
Space/CopyDeadline
December 28August 30
Ò $22,000 is the average amount spent on a traditional American
wedding. Make sure your business is known and get a slice of
that wedding pie.Ó (or cake...traditionally)
Weddings North
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Dave Wentzel 855-5821
Contact your Outdoors Specialist:
Online OnlineAll ads are process color Single Impressions 2+ issues impressions
Back Page – ask for size $1200 18,000 $1080 16,200Page 2 (inside front cover) $1100 16,500 $990 14,850Inside Back Page $1000 15,000 $900 13,500Full Page 7.875” x 10” $900 13,500 $810 12,1501/2 Page Horizontal 7.875” x 5” $500 7,500 $450 6,7501/2 Page Vertical 3.875” x 10” $500 7,500 $450 6,7501/3 Page 7.875” x 3” $410 6,150 $369 5,5351/4 Page 3.875” x 5” $300 4,500 $270 4,0501/8 Page 3.875” x 2.375” $160 2,400 $144 2,160Banner 7.875” x 2” $230 3,450 $207 3,105
• Local articles, local writers - everything to do with outdoors.
• Published four times a year, once to go with each season.
• Get online and print exposure for one price and reach two different audiences!
• Distributed to over 15,000 homes plus online impressions.
Contact your marketing consultant:
InsertsDispatch
March 11June 3September 9December 9
WeekendEdition
March 11June 3September 9December 9
Space/CopyDeadline
February 18May 13August 19November 18
Outdoor Traditions
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Kristine Roberts 855-5829
All ads are process color Full Page Inside Front (Glossy) $750Full Page Inside Back (Glossy) $750Full Page (7.875”x10”) $500Half Page (7.875”x5”) $350Quarter Page (3.875”x5”) $200Banner (7.875”x1.5”) $100
District ISD 181’s newest way of informing the community of what is going on in the school district.
• A great way to show your support and reach people in the community.
• Published twice a year, Fall and Spring.
• Total print distribution of 18,000+ homes.
• Space and sizes are limited, contact your sales representative for details.
Contact your School specialist:
Contact your marketing consultant:
InsertsDispatch
April 8October 14
Space/CopyDeadline
March 8 September 20
ÒW e Are 181 has been a concept in the making for nearly two years before finally becoming a reality. We Are 181 was well
received and feedback from readers across the District has been very positive.Ó
~ Steve Lund
We Are 181
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Dave Wentzel 855-5821
Contact your Senior Class Specialist:
One color charge for all insertionsStandard rates apply
Brainerd Dispatch, Tuesday, November 16, 2010
Neighbors Weekend Edtion, Friday, November 19, 2010
A TRIBUTE
One row at a time
Greti Hill, a Brainerd resident who came
to America from Germany, died Nov. 3.
She wasn’t afraid to speak her mind.
By DEANN BARRY
When I was asked if I wanted to write
a memorial for Greti Hill, I was hesitant.
Not because I didn’t want to, but because
I was very close to Greti.So writing this is very personal for me.
Greti and her husband, Jerry, were
friends with my mother and father-in-law
for many years. So, when I became execu-
tive director of the Lakes Area Senior
Activity Center, where Greti was an active
member and a volunteer, we already
shared “history.”Over the past six years that I have been
the senior center’s director, we have added
to that history! Greti had volunteered as a
greeter at the front desk, taught knitting
classes and as a vendor in the gift shop at
the senior center for many years. She was
as busy as her health would allow.
I knew that Greti had immigrated to
America from Germany, but I had no idea
how much history she knew and had lived.
She grew up in Germany before World
War II and her memory was as clear in
2010 as it was when the war broke out.
The remembrance of shocking events
maybe doesn’t leave you unmarked; it did-
n’t Greti. She told of the history after one
of our monthly dinners once, complete
with photos, books, memorabilia and she
touched many with her sharing. She also
had brought with her her citizenship
papers. There were 43 pages to it. She had
to learn to speak, read and write English
before she could become a citizen. It left
me impressed with her desire to become a
U.S. citizen.To those who knew Greti well, speak-
ing her mind was just how it was. There
was no wondering what was on her mind
or how she felt about something. I liked
that about her. I knew exactly where I
stood with her.We were not always on the same side of
the line, and as long as I had an explana-
tion for my opinion, she was all right with
that.A person whom Greti had taught to
knit shared with me that at one of the
beginning classes the directions seemed
overwhelming and Greti had stated we
are going to knit just one row at a time
and that is how we are going to do those
directions. Somehow, I think that she was
teaching more than just knitting. That’s
just how she was.Rather than this being a memorial, I
would like it to be a tribute. A tribute to a
one-of-a-kind, wonderful, faith-based,
classy lady who was 88 years young. She
lived life to its fullest and gave back more
than her share. Many will miss Greti. But
we will take each day one row at a time.
DEANN BARRY is the executive director of the
Lakes Area Senior Activity Center.
Seniorsstrike up newfriendships
By JENNIFER STOCKINGER
Staff Writer
BAXTER — The atmosphere was full of
laughter — people shooting the breeze,
telling a few jokes, giving high five’s and hav-
ing just a good time.This is what you see when walking into
Paul Bunyun Bowl in Baxter every Friday
morning. About 20 senior citizens come out
every week to bowl in the Senior Moments
bowling league.Mike McFarland of Paul Bunyan Bowl
said the Senior Momentsleague has been
around for eight years. The league is 28
weeks long and starts after Labor Day.
“It’s an inexpensive, local and fun option
for seniors to get out and bowl and socialize
with others,” McFarland said. “They have a
good time.”S e n i o r
Moments is one ofseveral bowlingleagues geared forsenior citizens inthe Brainerd lakesarea. Jack’s Housein Brainerd, whichopened in 2003,also hosts bowlingleagues for seniorsthat run for 30weeks beginning inSeptember andinvolves more than120 bowlers. Theleagues are MixedSenior CoffeeBreak, held at 1p.m. Wednesdays;a women’s leaguecalled Kahoutek,held at 10 a.m.Fridays; and a sen-ior color pin leagueat 1 p.m.Tuesdays.
Ginger Lorentzof Jack’s Housesaid the advan-
tages for seniors being involved in bowling
leagues are it helps them stay active and gets
them involved in the community. Lorentz
said there are seniors in their 80s and 90s
who bowl and they’re “good bowlers.” Lorentz
said some of the senior bowlers have compet-
ed in state and national tournaments.
“These leagues have bowlers of all skill
levels,” said Lorentz. “They’re a real fun
group.”
Brainerd Dispatch/Steve Kohls
Reggie Anderson of Brainerd kept
his eyes on the pins before he
threw his ball during a game at
Paul Bunyan Bowl in Baxter.
Anderson is on a Friday morning
league called Senior Moments.
See BOWLING, Page 2S
Brainerd Dispatch/Steve Kohls
Deann Ebert got ready to release her ball during a game recently during a senior bowling league at Paul Bunyan
Bowl in Baxter.
• Monthly edition
• Direct market for seniors an the young of heart
• Distributed to 22,000 homes in the Dispatch newspaper and our free weekly publication Neighbors Weekend Edition
• Spotlights individuals and activites of area seniors.
Contact your marketing consultant:
ÒT he mature market has over $1.6 trillion in spending power and a net
worth thatÕ s nearly twice the U.S. average. The facts speak for
themselves -- the mature market represents a tremendous opportunity
across all categories.Ó
InsertsDispatch
January 18February 15March 15April 19May 17June 14July 19August 16September 13October 18November 15December 20
WeekendEdition
January 21February 18March 18April 22May 20June 17July 22August 19September 16October 21November 18December 23
Space/CopyDeadline
January 7February 4March 5April 8May 6June 3July 8August 5September 2October 7November 4December 9
Senior Class
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Ashly Wiersgalla 855-5828
ÒI tÕ s accepted that most people begin their search for a new home online while a large segment still likes to see open houses and available listings in the print. True success is finding a way to allow the digital media and
print media to compliment each other. We can do that for you!Ó
Up North HomeFinderSunday, January 16, 2011 9D
T O P L A C E A N A D , C A L L 8 5 5 - 5 8 9 8
4663 PINE STREET, NISSWA
NISSWA LAKE/GULL CHAIN - ENERGY efficient 4 BR/4 BA new construction
with picturesque lake views from every room. Large gourmet kitchen w/
designer cabinets, 4-season porch, 4 fireplaces, cathedral ceilings,
underground sprinkler system, private sandy swimming beach.
MLS# 187517$1,239,000
Barb Anderson
218-839-8831
www.positiverealty.com
OPEN HOUSE SATURDAY 12:00-2:00
Directions: From Nisswa go north on 371 for 1 mile to Upper Roy Lake
Road, west .2 mile to Hyland Avenue, left .3 mile to Conway; stay left at Y.
12934 EAGLE DRIVE, BAXTER
ELEGANT 4 BR/4 BA Victorian style home. Foyer entry to grand staircase,
hardwood floors, center island, ceramic countertops, authentic fireplace. MBR
suite w/ slip foot tub, 2nd level laundry, large corner lot, and more! Close to
medical, schools, shopping and dining.
MLS# 192491$274,900
Douglas Ahle
218-838-5274
OPEN HOUSE SUNDAY 12:00-2:00
Directions: From Hwy 371 & 210, south to East (left) on CR 48 to
Eagle Drive; home on corner of Eagle Drive & Eagle Ridge Drive.
XXX PARTRIDGE LANE, GARRISON
This beautiful 100ft lot on Camp Lake is just about perfect for
a walk out. West facing lot with gravel and sand bottom. Never
developed. Nicely treed. Very private area and private part of
the lake. This is a rare offering on a beautiful body of water.
MLS# 193788$159,900
Allen VanLandschoot
218-821-6890
CAMP LAKE LOT
. Call Allen for details on this rare opportunity!
5778 HOPECREST, NISSWA
Excellent sand beach on Lake Hubert. Main home has 2+ bedrooms & large
loft. Guest cabin has 2 BR/1BA w/ 2 car detached garage. Wood beam
ceilings throughout, open kitchen, screened in porch, office, master BR w/ FP,
walk in closet, steam shower, and great lake views right on the waters edge!
MLS# 194372$649,900
Claudia Allene
218-820-9354
BY APPOINTMENT ONLY
Sun & incredible moon rises over one of the best lakes in the area! Enter
property thru dense wooded beauty and arrive feet from waters edge.
5469 RED SAND LANE, BRAINERD
Meticulously maintained lakefront property at an affordable price! This 4BR/3BA home
features 150ft of sand beach on Red Sand Lake, level elevation to the lake, fabulous
southerly views, spacious living room overlooking the lake, new flooring, fresh paint,
formal dining room, large lower level family room, 2-stall garage and much more!
MLS# 198350$229,900
Dustin Kuschel
(218) 831-2785
www.AlbieKuschel.com
OPEN BY APPOINTMENT
Directions: From Baxter, North on 371 to a left on County Road 77 (Pine Beach Road) to a left on Red Sand Lake
Road to a right on Red
9257 ATWATER COURT, BRAINERD
Very nice 5BR/ 3BA home on spacious 3 acre lot features warm & inviting paint scheme.
Open floor plan provides great layout for entertaining, large kitchen w/ center island &
plenty of storage space, deck overlooks large backyard, main floor laundry (currently
used as a large pantry), large family room in lower level, 3 car garage, 12x16 shed.
MLS# 199505$209,900
Albie Kuschel
218-831-1255
OPEN BY APPOINTMENT
. Call today for your private showing.
22885 SERENITY LANE, NISSWA
9 acre parcel near several popular lakes w/elegant 5BR/3BA, walkout-style home. Great
blend of hardwood finishes includes Cherrywood cabinets w/granite countertops, hickory
& maple flooring, Maple interior doors, covered deck on 3 sides plus screened porch,
sprinkler system, triple attached garage + 40x60 + 24x26 detached building.
MLS# 199879$495,000
Joe Zak
218-820-8838
www.positiverealty.com
MATCHLESS! METICULOUS! MEMORABLE!
Directions: Just 8 miles north of Brainerd; within a couple minutes
from North Long, Edward and Pelican Lakes.
2220 SPRUCE DR, BRAINERD
Enjoy one-level living with this well maintained twin home
conveniently located near the Brainerd Clinic. Patio door to
deck overlooking woods & wildlife. Furnace, water heater and
all appliances under 5-years old.
MLS# 199936$99,900
Sunny Redding
218-838-4115
www.positiverealty.com
OPEN HOUSE SATURDAY 1:00-3:00
South 6th Street to right on Buffalo Hills Lanes to right on Spruce
Drive, take 1st left, to 2nd right, to twinhome on left to 2220.
14086 TALL TIMBERS TRAIL, CROSSLAKE
NEWER 1 level home in a nice area with Cross Lake access. 3
BR, 2 bath, MBR suite w/gas fireplace, 2 car attached garage.
Great buy!
MLS# 200158$155,000
Douglas Ahle
218-838-5274
OPEN HOUSE SATURDAY 1:00-3:00
Directions: 14086 Tall Timbers Trail, Crosslake - #3 to Crosslake,to 66,to
Old Log Landing, to Miller Street, to left on Tall Timbers Trail, to fire #14086.
Having served Real Estate clients for 25+ years, Allen has the
experience and skills to successfully represent both Buyers
and Sellers. Call today for a consultation.
Allen VanLandschoot
218-821-6890
WHEN EXPERIENCE MATTERS...
OSSAWINAMAKEE ROAD, PEQUOT LAKES
Take your choice of two beautiful home sites near Lake Ossawinamakee.
Each site is 3.75 acres of high rolling land with mature trees along a paved
road on the North side of Ossawinnamakee. Perfect location close to fishing,
golf, dining & shopping, yet private off-lake site.
Todd Sorensen
218-568-4999
BEAUTIFUL HOME SITES!
$26,900 for a 3.75 acre parcel or purchase both parcels (7.5 acres)
for $50,000.
Upnorth
UpnorthH meFinder.comH MES
Linda Hurst • 218-855-5846
Ashly Wiersgalla • 218-855-5828
Call Todayto advertise in this section
UpnorthH meFinder.comAmazing Homes In The Brainerd Lakes Area
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Ashly Wiersgalla
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Linda Hurst218-855-5846
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Linda Hurst 855-5846
Ashly Wiersgalla 855-5828
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506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
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506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
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506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
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Brainerd, MN
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Baxter, MN
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506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
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6978 CRICKET LANE, NISSWA
With 275 Feet of Frontage on Clark Lake, This Adorable 2BR/1BA Cabin is
Situated on a Peninsula with End-of-the-Road Privacy and Dotted with Pines.
Beautifully Landscaped, This Little Piece of West-Facing Heaven is Minutes
Away from Nisswa and the Paul Bunyan Trail.
MLS# 182960
$195,900
DAN ELLITHORPE
218-831-7225
www.danellithorpe.com
INCREDIBLE VALUE!
Sunday, January 23, 2011 9D
T O P L A C E A N A D , C A L L 8 5 5 - 5 8 9 8
OPEN HOUSES
FEATURED HOMES
SAT - 22ND12PM-2PM5078 Ashdale Lane, Baxter
3BR/2BA home on a gorgeous wooded corner lot in
Baxter! Recent updates and the cozy 3 season porch
and deck overlooking the apple trees and large back
yard make this a great home for any family looking
for a great location and privacy!Directions: 210W
to a L on CR 48 to a R on Ashdale Ln.
$127,900 #195565
SAT - 22ND12PM-2PM
3884 Woodlawn Street, Brainerd
Here’s the home you’ve been looking for! Ex-
ceptional 4BR/2BA home with a wonderful open
floor plan, inviting foyer, beautiful fireplace, close
to lakes, dining, golf, and shopping!Directions:
Hwy 371N to a L on Green Gables Rd, L on Shady
Lane, L on Woodlawn Street.
$179,900 #199193
FEATUREDHOME
14401 Cottage Grove Drive, Baxter
Nice one level 4BR/3BA home in a great Baxter
location! This 3100 sq. ft home features a 3
car attached garage, full walkout basement with
a large family room and fireplace, hardwood
floors, extra shed for storage, and much more!
$165,000 199957
Each offi ce independently owned and operated
FEATUREDHOME
2637 Zebroski Acres Lane, Pillager
Pride shines throughout this 3BR/3BA home!
Open floor plan, cathedral ceilings, maple
trim, spacious master bedroom/bath, finished
basement with a huge family room and more!!
Country living that is close to everything!
$159,900 #198246
SAT - 22ND12PM-2PM
25320 Norway Lane, Nisswa
Must see 3BR/3BA Clark Lake home! This 2 story
home is on 198’ of lakeshore and features; a heated/
insulated 3 car garage, 10x20 shed, breath taking
views, whirlpool tub, and more! Don’t miss this
fantastic home!Directions: E of Nisswa on CR 18,
turn R on Norway Ln.
$299,900 #198866
FEATUREDHOME
20551 Jackson Avenue, Brainerd
Come find peace and serenity in this lovely
4BR/2BA home located just minutes from Brain-
erd. Featuring new paint, new carpet, hardwood
floors, beautiful kitchen, a nice wooded lot and
the best part, ACCESS TO GULL CHAIN!!
$179,900 #200134
Search 7,000+ listings & view future open
houses online at www.WRTower.com
SAT - 22ND12PM-2PM
16360 Birchwood Lane, Brainerd
Recently remodeled 3BR/3BA home on Gilbert
Lake. Featuring a nice open floor plan, huge
master suite, large finished walk out basement,
gorgeous fireplace, deck, million dollar views and
more!Directions: Riverside Dr to McKay Rd, W
to a T at Birchwood, L at the T.
$269,900 #199026
FEATUREDHOME
27809 McGivern Drive, Staples
4BR/3BA home situated on a beautiful lot across
the road from Crow Wing River! Featuring a
magnificent 4 Season Brick Porch with domed ceiling
and fireplace, master bed/bath, formal dining, 24 x
22 garage and more! You can’t miss this one!
$259,000 #200201
SAT - 22ND12PM-2PM7146 Excelsior Road, Baxter
Very well maintained 4BR/2BA home on a
beautiful hard to find 2 acre lot! Move in ready
with a one car attached and over sized 2 car
detached heated/insulated garage/workshop.
Directions: From Intersection of 210/371
take a R onto Hwy 371 N to a L on Excelsior Rd.
$149,900 #192910 PRICE REDUCED
Gilber
t
Lake
GULL C
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PRICEREDUCED
17122 State Highway 371 North, Brainerd, MN 56401218-825-7787Tower Properties
SAT - 22ND12PM-2PM
14118 Cherrywood Drive, Baxter
Great 4BR/2+BA home on a .5 acre wooded lot in
a prime area of Baxter! Featuring a spacious living
room, large kitchen with dining area, spacious
family room, in floor heat and lots of storage!
Directions: 371N to a L on Excelsior Rd past
Inglewood to Cherrywood. R on Cherrywood.
$154,900 #198627
FEATUREDHOME
974 SW 135th Street, Brainerd
This gorgeous 4BR/3BA home has so much to
offer! Featuring vaulted wood ceilings, hard
wood floors, open floor plan, great master
bedroom suite with Jacuzzi, 30x40 heated
garage/workshop and more!
$264,900 #196255
PRICE REDUCED
PRICE REDUCED
FEATUREDHOME
12847 Knollwood Drive, Baxter
Location says it all for this 3BR/2BA
Baxter Rambler! Beautiful Yard, main
floor living, new carpet, lots of windows,
roomy deck, and much more! Check this
home out, it is a must see!
$139,900 #197312
PRICE REDUCED
PRICE REDUCED
PRICEREDUCED
Clar
k
Lake
JUSTIN SCHAEFER- Brainerd
S2
Quality construction, superior materials and industry
leading warranty!
Built on your level site. Subject to local building
codes, snowload requirements, crew travel in some
areas and prices are subject to change without
notice. MN Lic #20048615
Stoneybrook South Mobile Home Park
1710 SE 13th St., Brainerd
Homes for Sale
2008 New Vision 16’x80’
3 BR, 2 BA, deluxe
Appliances, Heavy Insulation,
MN Built, Large Quiet Lot.
Sale Price: $39,900
1980 Artcraft 14’x70’
3 BR, 1 BA, New Carpet, Large Deck.
Sale Price: $17,900
1991 Marshfi eld 16’x80’
3 BR, 2 BA, NEW Wood Floor, Nice Quiet Lot,
New Carpet, A Must See!
Sale Price: $22,500
1982 Artcraft 16’x70’
3 BR, 2 BA ,Wood Floor
Sale Price: $17,900
1995 Dutch 16’x80’
3 BR, 2BA with new carpet,
paint and a large deck
Sale Price: $23,900
Cash Buyer - Used
Mobile Homes - All Sizes & Models,
Whole Sale Buyer - Call RickWe Finance!
(218) 829-1189
More Than An Apartment, We’re Family!
Excelsior Rd, Next to the Paul Bunyan Trail in Baxter, MN • 218.829.8751
AUTUMN & ARBOR GLENN APARTMENTS
are for ACTIVE, INDEPENDENT SENIORS!
featuring· underground parking
· community room
· exercise room
· library· free heat
· lots of great tenants!
For your
PERSONAL TOUR contact
Karen at Arbor Glenn Apartment
218.829.8751
Located just a
FEW BLOCKS from
shopping, grocery stores,
eye clinics, etc.
Autumn Glenn | Arbor Glenn
BRAINERD • Quaint 2 bedroom, 1 bath
home on spacous corner lot. 1 car
detached garage for extra storage, main
fl oor laundry and open kitchen. MLS
199926
CUSHING • 7 1/2 acres located in the
Lincoln Lakes Area. Two bedrooms, two
bathrooms, two fi replaces, two car
garage, plus a nice sized screened in
porch. This home is in a very private
setting with room to roam!!! MLS 200251
33204 Pulaski Road $76,500
BRAINERD • This property is approved for HomePath
Renovation Mortgage Financing. Take a look and see
what alittle money will buy! 3 bedroom, 1 1/2 bath
home in a convient location in NE Brainerd! With
alittle work this home can be transformed into a very
nice place to call home! Look soon. It is priced to
sell! MLS 199190
BACKUS• Quaint Cabin! 2 bedrooms 1
bathroom, tuck under garage to store
all your lake toys! Gradual elevation to
lakefront, rural location. Little Long Lake
2. MLS 199997
1566 NW 20th $80,000
BRAINERD • 3 bedroom 1 bath home
on 1 acre. Home has nuetral decor on
main level, partially fi nished lower level.
Attached garage and detached work
shop. Priced to sell! Online auction. MLS
197167
8384 Cty Rd 144 $89,910
7217 EXCELSIOR ROAD SUITE 105, BAXTER, MN 56425
PHONE: 218-454-0270 • FAX: 218-454-0290
E-mail Us for more info at offi [email protected]
Lori L Abear Broker/Owner.
322 NE 4th Ave $39,900 1001 NE 5th Ave $27,500
BAXTER • This home has space! Tastefully
decorated, spacious yard. Frontage on
Moberg(lower whipple) Hardwood fl oors
throughout kitchen,dining and living
rooms, applianced kitchen. Great price!
MLS 200154
4393 Cedar Scenic $99,900
UpnorthH meFinder.com
Looking for a Home or Land? Get OnlineNow!
Interior Photos Home Details Land
Maps Directions and More!
H MESUpnorthH meFinder.com
Linda Hurst • 218-855-5846 • Ashly Wiersgalla • 218-855-5828
Upnorth
Contact your Homefinder team:
Linda Hurst 855-5846
Ashly Wiersgalla 855-5828
$50 Package Price
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
Stoneybrook South Mobile Home Park
1710 SE 13th St., Brainerd
Homes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for SaleHomes for Sale
2008 New Vision 16’x80’
3 BR, 2 BA, deluxe
Appliances, Heavy Insulation,
MN Built, Large Quiet Lot.
Sale Price: $39,900
1980 Artcraft 14’x70’
3 BR, 1 BA, New Carpet, Large Deck.
Sale Price: $17,900
1991 Marshfi eld 16’x80’
3 BR, 2 BA, NEW Wood Floor, Nice Quiet Lot,
New Carpet, A Must See!
Sale Price: $22,500
1982 Artcraft 16’x70’
3 BR, 2 BA ,Wood Floor
Sale Price: $17,900
1995 Dutch 16’x80’
3 BR, 2BA with new carpet,
paint and a large deck
Sale Price: $23,900
Cash Buyer - Used
Mobile Homes - All Sizes & Models,
Whole Sale Buyer - Call Rick
SAT - 22ND12PM-2PM
3884 Woodlawn Street, Brainerd
Here’s the home you’ve been looking for! Ex-
ceptional 4BR/2BA home with a wonderful open Here’s the home you’ve been looking for! Ex-
ceptional 4BR/2BA home with a wonderful open Here’s the home you’ve been looking for! Ex-
floor plan, inviting foyer, beautiful fireplace, close ceptional 4BR/2BA home with a wonderful open
floor plan, inviting foyer, beautiful fireplace, close ceptional 4BR/2BA home with a wonderful open
to lakes, dining, golf, and shopping!floor plan, inviting foyer, beautiful fireplace, close
to lakes, dining, golf, and shopping!floor plan, inviting foyer, beautiful fireplace, close
Hwy 371N to a L on Green Gables Rd, L on Shady to lakes, dining, golf, and shopping!
Hwy 371N to a L on Green Gables Rd, L on Shady to lakes, dining, golf, and shopping!
Lane, L on Woodlawn Street.Hwy 371N to a L on Green Gables Rd, L on Shady
Lane, L on Woodlawn Street.Hwy 371N to a L on Green Gables Rd, L on Shady
$179,900 #199193
GULL C
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/$179,900 #199193
GULL C
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/$179,900 #199193
GULL C
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GULL C
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GULL C
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GULL C
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GULL C
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GULL C
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GULL C
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GULL L
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We Finance!We Finance!We Finance!We Finance!We Finance!We Finance!We Finance!We Finance!We Finance!We Finance!We Finance!We Finance!We Finance!(218) 829-1189(218) 829-1189(218) 829-1189(218) 829-1189
More Than An Apartment, We’re Family!
Excelsior Rd, Next to the Paul Bunyan Trail in Baxter, MN • 218.829.8751
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Up North HomeFinder
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Customized for Real Estate, Realtors, Apartment Complexes, For Sale by Owner, and Real Estate Auctions. Affordably priced for the budget-concious.Boxed black and white Classified Line Listing
Week Package - Open house Only $25Up to 40 words and 1 photo6 day run in the classified sectionFeatured listing on www.upnorthhomefinder.com
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OPEN SATURDAY
April 10th11am-1pm
813 Holly Street
Brainerd, MN 56401
Single family dwelling,
3 bedrooms, 1 bath,
1 car detached garage.
$79,900
MLS #192870
Wally Gaertner
Brainerd Lakes Realty
(218)820-5554
Contact your Homefinderteam:
Linda Hurst 855-5846
Ashly Wiersgalla 855-5828
3 Available listing lengths
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Laura Ellingson 855-5823
Contact your Auto specialist:
ÒA man who stops advertising to save money, is like a man who stops
the clock to save time.Ó
~ Henry Ford
Up North Autos
Contact your auto Specialist
Laura Ellingson855-5823
One Solution One Company
• Full Dealer Inventory• New and Used Vehicles• Print ad components every day• Online promotions 24/7• Lead tracking on all ads• Extensive Marketing
87% of auto shoppers today use both print and online media, especially closer to purchase.
The Brainerd Dispatch and brainerddispatch.com together reach more than 85% of adults in Central Minnesota every week.
They work best together!
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Up North Autos
Contact your auto Specialist
Laura Ellingson855-5823
All For less Than $10 per Car
• Packages begin at $400 per month• All inclusive, no hidden costs• ROI with the first sale• Lead Tracking• Optimized online presence• Total multi-media solution•3 ways to be seen by your next customer
More Vehicle Details• Larger Photo• Trackable phone #’s• Strong “Call to Action” ads• Slideshow of vehicle photos (up to 20)• Detail List• Seller comments• Expanded vehicle specifications• Dealership Branding• Virtual walkaround capabilities
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Contact your Recruitment specialist:
Ò $22,000 is the average amount spent on a traditional American
wedding. Make sure your business is known and get a slice of
that wedding pie.Ó (or cake...traditionally)
Mitch Hallan855-5826
RecruitmentSunday, January 23, 2011 1D
T O P L A C E A N A D , C A L L 8 5 5 - 5 8 9 8
JOBSPOST SEARCH FIND
Mitch Hallan • 218-855-5826 • [email protected]
Mortgage Department
ManagerDeerwood Bank has an exciting opportunity for an experienced
residential mortgage professional to manage the residential mortgage
lending division. This position reports directly to the CEO/
President and will additionally serve on the bank’s management
team. Required critical skills include strong communication,
organizational, interpersonal and sales skills. The candidate should
have a high level of industry, product knowledge and secondary
market experience with demonstrated credit analysis, compliance
and risk management aptitudes. Must be able to manage multiple
tasks and projects and adhere to strict deadlines. Prefer BBA/BS/
BA degree in Accounting, Finance, or Economics with 10+ years
banking experience and 6-10 years focus in residential real estate
lending.
Deerwood Bank offers a professional work environment, where
accomplishments are celebrated, strong performance is rewarded
and creative ideas are welcomed.
Please send resume to:
Human Resources
Deerwood Bank
PO Box 520
Deerwood MN 56444
Blackduck | Northome | Brainerd | Baxter
Deerwood | Garrison | Grand Rapids | Bemidji
www.deerwoodbank.com
St. Joseph’s Medical Center,
523 N. 3rd Street, Brainerd, MN 56401
We offer a competitive compensation
and benefi t package for part-time positions too!
Learn more or apply online
at www.EssentiaHealth.org
Hospital Employment Opportunities
Director of Health Information Services
Director of Ambulatory Care Services
Hospital Nursing Opportunities For Experienced RN’s
Float Pool • Radiology • Emergency Department
PACU • Med/Surg • Cath Lab
POSITIONSAVAILABLE
AA/EEO
AA/EOE
For detailed information and on-line
application please visit:
www.lakewoodhealthsystem.com
As a growing healthcare system, we offer
our employees a positive work environment,
competitive pay and benefi ts including:
• Flexible Time Off Plan
• Health, Life & Dental Insurance
• Employer 401K Contributions
• Benefit Options for PT Employees
• Employee Health and Wellness benefi ts
• Please review our Benefits Summary on
the Lakewood Health system website
for more details.
ULTRASOUND TECHNOLOGIST
Casual- Weekends/ Holidays
ARDMS Certifi cation req
OB/GYN, ABD, Vascular sub registry pref
3-5 years working exp pref
Deadline: February 1, 2011
CERTIFIED RESIDENT ASSISTANT
Care Center; Senior Campus
PT; Evenings 40-48 hours/ pp
Every other weekend rotation
Current MN CNA cert req, exp pref
Must be 18 years of age or older
PHYSICIAN ASSISTANT/
NURSE PRACTITIONER
Women’s Health
FT; 80 hours/ pp
M-F, weekend rotation inv
Current MN PA/NP credentials req
VOLUNTEER- GUEST SERVICES
Daily 6am-8am & 5pm-8pm
Will greet and assist patients/visitors &
Escort/transport patients in
wheelchairs
Call Amy, Volunteer Coordinator
At (218) 894-8508
Seco
ndar
y Guid
ance
Cou
nselo
r
First application
deadline is
February 4, 2011
or until fi lled.
Apply Today!!
yy
A l T d !!A l T d !!
Crosby-Ironton Schools has a long term substitute
opening for a 7-12 secondary guidance counselor.
Anticipated dates from March 1, 2011, or sooner,
to the end of the school year. Current Minnesota
School Counselor license required.
Send cover letter, resume, three letters of recommendation,
a copy of transcripts and Minnesota license to:
Crosby-Ironton Schools
Guidance Counselor Position
711 Poplar Street,
Crosby, MN 56441
Prompt application is encouraged.
• Competitive pay
• Full benefi ts at
20+ hr/wk
• Mileage & travel
time reimbursement
availableADVANCED PRACTICE NURSES
22 hrs/wk • St. Cloud
13 hrs/wk • Brainerd
FLEXIBLE POSITION & HOURS
Openings can be combined depending
on candidate’s preference. Possibilities
for full-time and part-time positions.
These APN positions will provide clinical
services under the scope of reproductive
healthcare to Planned Parenthood patients.
REQUIREMENTS: Current RN license & NP certifi cation in
Women’s Health NP, Family NP, or CNM
is required. Masters and reproductive
healthcare experience preferred.
Planned Parenthood MN, ND, SD,
is the region’s leading provider
of reproductive healthcare services.
Fax 651-696-5553
PPMNS, HR Dept
1965 Ford Pkwy
St. Paul, MN 55116
www.ppmns.org
AA/EEO
MAINTENANCE TECHNICIAN — FULL-TIME POSITION —
2nd Shift - 3:00 pm - 11:00 pm M-F
Candidates must have the ability to lift/carry up to 60 lbs.
2-5 yrs experience required. Must possess or be willing to obtain boiler
operation license. Experience in food processing facility or manufac-
turing environment a plus. Must be able to work flexible hours and on
weekends. Drug testing required. We offer competitive wages, benefi ts,
and much more! Come join our valuable team of employees!
E-mail: [email protected]
Fax: 218-303-4347
EOE
Apply by e-mail, or fax at...
Reach over 105,000 unique online viewers and over 20,000 print readers!
• We are the Lakes Area #1 source for local employment ads
Sunday Premium Placement:Full color
3 Col x 4.25” $250 *includes 2,500 leaderboard impressions
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Comprehensive package includes:• Full color Sunday ad• Monday through Friday boxed line ad• Leaderboard with impressions• Month posting on Monster
PrEMIuM PlACEMENT rECruITMENT ADVErTISINg
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Recruitment
Employment Extra Premium Placement:
Full color
3 Col x 4.25” $350 *includes 2,500 leaderboard impressions
3 Col x 8.5” $4 75 *includes 5,000 leaderboard impressions
Deadline is 5pm on Wednesdays
• The Employment Extra has an extended print circulation of 54,000+.
Areas include: Aitkin (Independent Age) Brainerd (Dispatch) Echo (Pequot Lakes) Staples (World) Crosby (Courier)
PrEMIuM PlACEMENT rECruITMENT ADVErTISINgEMPlOyMENT ExTrA
2011EMPLOYMENT EXTRA
DATES
1/16
2/13
3/13
4/10
5/15
6/12
7/10
8/14
9/11
10/16
11/13
12/11
Contact your Recruitment Specialist
Mitch Hallan855-5826
Sunday, January 30, 2011 1D
T O P L A C E A N A D , C A L L 8 5 5 - 5 8 9 8
JOBSPOST SEARCH FIND
Mitch Hallan • 218-855-5826 • [email protected]
AA/EOE
For detailed information and on-line
application please visit:
www.lakewoodhealthsystem.com
As a growing healthcare system, we offer
our employees a positive work environment,
competitive pay and benefi ts including:
• Flexible Time Off Plan
• Health, Life & Dental Insurance
• Employer 401K Contributions
• Benefit Options for PT Employees
• Employee Health and Wellness benefi ts
• Please review our Benefits Summary on
the Lakewood Health system website
for more details.
ULTRASOUND TECHNOLOGIST
Casual- Weekends/ Holidays
ARDMS Certifi cation req
OB/GYN, ABD, Vascular sub registry pref
3-5 years working exp pref
Deadline: February 1, 2011
HOME HEALTH- HOSPICE AIDE
PT; Primarily day shift
Weekend rotation involved
HHA (MDH approved) or
Current MN LPN licensure req
Previous exp pref
Deadline: February 4, 2011
CERTIFIED RESIDENT ASSISTANT
Care Center; Senior Campus
PT; Evenings 40-48 hours/ pp
Every other weekend rotation
Current MN CNA cert req, exp pref
Must be 18 years of age or older
The Staples Police Department has an opening
for one full time Police Offi cer.
Applicants must be currently licensed full time by MN
P.O.S.T. Board. You can obtain a City application by
downloading it on the City of Staples web site
www.staples.govoffice.com/ or at the Police Department
at 301 2nd Ave NE, Staples MN.
Or by mail by calling 218-894-1841.
Applications will be accepted until 4 P.M.
on February 14th 2011.
The City of Staples is an equal opportunity employer.
Full Time Police Offi cerStaples Police Department
The Women’s Center of Mid-Minnesota
is currently seeking an
Executive Director in Brainerd, MN.
Please submit resume and cover letter to:
Women’s Center - Search Committee
P.O. Box 602
Brainerd MN 56401 Deadline for applications is February 11, 2011
Executive DirectorExecutive Director
This is a full-time position with an excellent
benefit package. Minimum qualifications require a
Bachelors Degree; Masters Degree in Human Services
preferred. Experience in a non-profit organization working with battered
women and their children or sexual assualt victims in a feminist organization is
required. Other requirements include staff supervision, business management,
experience with budgets over $500,000, fundraising, ability to maintain
community working relationships, working knowledge of computer
programs, excellent verbal and written communication skills.
Seco
ndar
y Guid
ance
Cou
nselo
r
First application
deadline is
February 4, 2011
or until fi lled.
Apply Today!!
yy
A l T d !!A l T d !!
Crosby-Ironton Schools has a long term substitute
opening for a 7-12 secondary guidance counselor.
Anticipated dates from March 1, 2011, or sooner,
to the end of the school year. Current Minnesota
School Counselor license required.
Send cover letter, resume, three letters of recommendation,
a copy of transcripts and Minnesota license to:
Crosby-Ironton Schools
Guidance Counselor Position
711 Poplar Street,
Crosby, MN 56441
Prompt application is encouraged.
Pequot Lakes SchoolsParaprofessionals
Pequot Lakes Schools is accepting applications for
PARAPROFESSIONALS. Experience with special needs students in
bahavioral and academic settings desired.
Must work well with staff and maintain professional guidelines for
data privacy. Background check required prior to hire.
Interested candidates must submit a letter of interest, documentation
to show “highly qualified” status under NCLB rules, a resume of
experience, and references appropriate to the school setting.
Interested candidates should apply to:Chip Rankin
High School Principal30805 Olson St
Pequot Lakes MN 56472
Position open until fi lled.
GeneralOffice
Baxter company seeking FT general
office person to handle multiple
tasks including various offi ce duties
and incoming calls (call volume
is light). Individual must possess
computer skills including Word
& Excel, plus be profi cient with
e-mail and the Internet. Strong
verbal and written communication
skills a must; attention to detail &
accuracy; demonstrate initiative,
confidentiality, and reliability.
C/O Brainerd DispatchAd #201
PO Box 974Brainerd, MN 56401
Send resume to:
To learn more about these careers
Visit: www.cuyunamed.org
eMail: [email protected]
CAREER OPPORTUNITIES NOW AVAILABLE AT CRMC
It’s not your typical health care job.
Then again, this isn’t your typical health care facility.
• Senior Housing Assistant (must be NA/R to apply)
• Medical Laboratory Technician (MLT) • Dietary Aide
• RN – Home Health, Perioperative • Surgical Technologist
• Director of Surgical Services • Registered Nursing Assistant
218-825-0040 • 518 Washington Street, Brainerd
www.theworkconnection.com
PRODUCTION WORKERS
Celebrating 24 Years of providing people with great jobs!
Now hiring dependable, hard working people who are looking
for excellent career opportunities.
Machinists
Production Workers
Bindery Workers
Employees of The Work Connection are eligible to receive weekly pay, paid vacation, convenient and affordable
medical insurance, referral bonuses, competitive wages, potential for hire, and opportunity to work for the
area’s leading employers. Schedule an appointment today!!
Times are tough. We hear you. You need a job. Loud and Clear.
Rejuvenate your career search with the
and online at upnorthjobfinder.com You’re welcome.
Call Mitch at 218.855.5826 or email: [email protected]
and place your job openings in the Brainerd Dispatch today!
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
BLB Businesses
Contact your marketing consultant:
Celeste Koznick 855-5837
A complete listing solution for your Brainerd Lakes Area Business.
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rates
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Get Business Directed Your Way!
Celeste Koznick • 218-855-5837Find
Search
Post
BRAINERD LAKES BOUND
BUSINESSESAPARTMENTS AUTO DEALERS AUTO REPAIR BUILDERS COLLECTIONS HEATING
LANDSCAPINGHOME REPAIR
MEDICALRETAIL SALON/SPA TREE SERVICE
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BRAINERD
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ADVERTISE HERE!
BE SEEN.GET NOTICED.
Full color ads REALLY grab
attention when placed on a
full page of black and white!
GET NOTICED.NEW!
PREMIUM PLACEMENT
FULL COLOR 6x1 AD
Call Celest 218. 855-5837
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net. 506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Click and Clip Coupons
You will never find a better offer than putting your coupon in the Brainerd Dispatch Click & Clip section!
• Get more for your money in 2011!
• One price, two products! You will receive your print ad in the Brainerd Dispatch and that same printed page will be online at brainerdlakesbound.com as a clickable link to your website for additonal exposure to two different audiences!
• First come, first served.
• Limited space available for coupons!
• Total Print Distribution 80,000+ Homes! Print copy in the Brainerd Dispatch every Sunday (17,000/week), Neighbors Weekend Edition (8,000/week), third Friday of the month and online at brainerdlakesbound.com daily with clickable coupon to print and link to your website
Inserts Dispatch Copy/Space DeadlineSundays 14 days in advance of publication date
Deadline
Rates
2 x 2” Color (3.5” x 2”) $199/mo.Sign up for 2 coupons and get your second one for $100!
Contact your marketing consultant:
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
ClickClip&
C O U P O N S
506 James Street, Brainerd, MN 56401 • 800-432-3703 • www.brainerddispatch.com • All of our rates are net.
Daily Deals
A new place for locals to learn about Brainerd area services and money-saving offers.• Deals are promoted in print, online, e-mail and through social media (Facebook and Twitter)... a tremendous reach.• There is NO up-front investment.
• No risk to the advertiser, newspaper or consumer.
HOW IT WORKSStep 1: Decide on your DAILY DEALEstablish a minimum number of sales (tipping point) to activate the deal.
Step 2: We promote it every day in fixed print ad in the Brainerd Dis-patch and on all pages of BrainerdDispatch.com. Users can also sign up to receive a DAILY DEAL email alert.
Step 3: Built-in social media and email buttons help promote the DAILY DEAL in an effort to reach the tipping point. A $10 referral bonus (Deal Bucks) helps the offer spread exponentially.
Step 4: The no-risk reward. The DAILY DEAL activates only if the mini-mum number of sales is met, assuring a no-risk promotional program that potentially drives crowds of people to your door.
Step 5: Show me the money. After the deal closes, you receive a com-plete order sales report, which details the names and email addresses of buyers, as well as unique voucher codes.
Contact your marketing consultant:
Carla Staffon 855-5834
Dave Wentzel 855-5821
Kristine Roberts 855-5829
Phil Seibel 855-5862
Linda Hurst 855-5846
Laura Ellingson 855-5823
Celeste Koznick 855-5837
Jill Wasson 855-5820
Avg Daily Print Readers: 27,600
Avg Daily Website Visitors: 4,000
Avg Daily Page Views: 50,000
Avg Daily pages viewed by user: 6.25
Current Deal E-mail subscribers:
26,000
A new place for locals to learn about Brainerd area services and money-saving offers.• Deals are promoted in print, online, e-mail and through social media (Facebook and Twitter)... a tremendous reach.• There is NO up-front investment.
• No risk to the advertiser, newspaper or consumer.
HOW IT WORKS