2018 technology trends entrepreneurs should watch out for, alex cernatescu - bucharest business days...

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a simple story about complex things Future Trends entrepreneurs should watch out for Alexandru Cernatescu CEO & Co-Founder [email protected] Bucharest Business Days 2017

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a simple story about

complex things

“Future Trends entrepreneurs should watch out for ”

Alexandru CernatescuCEO & Co-Founder

[email protected]

Bucharest Business Days 2017

Mobile will dominate (is dominating) everything.

Mobile brings a whole new level of telemetry on consumers –it puts tens of dimensions on their behavior and those dimensions better define them which leads to better products for them and of course better and more useful ADVERTISING and/or products.

Mobile is really mobile.

Alexandru CernatescuCEO & Co-Founder

[email protected]

AR / Mixed reality is here to stay

Alexandru CernatescuCEO & Co-Founder

[email protected]

“Reducing customer churnThe broader trend in retail, particularly among millennials, is a shift in focus from products toward experiences. For this reason, many customers still choose to visit a physical shop even if it may be more convenient to order the item online.”

“Augmenting customer supportThe promise of the internet was a world in which borders and locations became irrelevant. Ironically, in the past few decades, “global cities” such as San Francisco, Tokyo, and London have become more economically competitive while less prominent urban centers have fallen behind. Fortunately, AR may be the first platform that can fully deliver on this promise, by enabling people in remote locations to provide on-site customer support.”

Alexandru CernatescuCEO & Co-Founder

[email protected]

Humanity is the largest “QA” and data source for almost any type of product lately.People are collaborating in the most incredible way – coherent global feedback on products – it is incredible!We are currently creating the next generation of products by using the current ones.

We HUMANS are shaping our future products with USAGE DATA

Alexandru CernatescuCEO & Co-Founder

[email protected]

Humanity is the largest “QA” and data source for almost any type of product lately.People are collaborating in the most incredible way – coherent global feedback on products – it is incredible!We are currently creating the next generation of products by using the current ones.

We HUMANS are shaping our future products with USAGE DATA

And on top

of this…there is another layer of algorithms and AI coming

Alexandru CernatescuCEO & Co-Founder

[email protected]

Humanity is the largest “QA” and data source for almost any type of product lately.People are collaborating in the most incredible way – coherent global feedback on products – it is incredible!We are currently creating the next generation of products by using the current ones.

We HUMANS are shaping our future products with USAGE DATA

Get your poker

face ready

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuCEO & Co-Founder

[email protected]

Machine vision has improved to the point where the computers

outperform humans in areas of object and facial recognition.

But being able to see the subtleties of expressions — the difference between a smile and a smirk — has also come a long way.

Reading Hidden Emotions: Spontaneous Micro-expression Spotting and Recognition

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuCEO & Co-Founder

[email protected]

Humanity is the largest “QA” and data source for almost any type of product lately.People are collaborating in the most incredible way – coherent global feedback on products – it is incredible!We are currently creating the next generation of products by using the current ones.

We HUMANS are shaping our future products with USAGE DATA

Processing power

is growing

Incredibly fast

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuGroup CEO & Co-FounderInfinit Solutions [email protected]

PHARMA MARKETINGCONFERENCE 2016 &

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuGroup CEO & Co-FounderInfinit Solutions [email protected]

PHARMA MARKETINGCONFERENCE 2016 &

Alexandru CernatescuCEO & Co-Founder

[email protected]

Data driven digital

& physical products

Or how is this unfolding further?

Tesla – based on data, introduced the auto pilot function.

Our cars are on the streets teaching themselves, bit by bit, to be better drivers – thanks to data.

Where is this going?

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuGroup CEO & Co-FounderInfinit Solutions [email protected]

DIGITAL PERFORMANCECONFERENCE 2 &

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuGroup CEO & Co-FounderInfinit Solutions [email protected]

DIGITAL PERFORMANCECONFERENCE 2 &

Alexandru CernatescuCEO & Co-Founder

[email protected]

And what is really impressive….

DATA BECOMES PHYSICAL

Alexandru CernatescuCEO & Co-Founder

[email protected]

What about the future car’s brains and feelings?

Deep Machine Learning and an intelligent Predictive Engine mean that, with each journey, it becomes more and more familiar with its occupants, their likes and preferences.

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuCEO & Co-Founder

[email protected]

How do you cope

with this?

As consumers and as a

professionals

Alexandru CernatescuCEO & Co-Founder

[email protected]

Eg. CHIEF MARKETING TECHNOLOGISTS

Alexandru CernatescuCEO & Co-Founder

[email protected]

EDUCATION and E-LEARNING are on a verge of transformingas well.

And most importantly

be as human as possible …

even based on technology.Understand and Create Feelings.

Alexandru CernatescuCEO & Co-Founder

[email protected]

Alexandru CernatescuGroup CEO & Co-Founder

Infinit Solutions Agency

www.infinitsolutions.ro

[email protected]

Alexandru CernatescuCEO & Co-Founder

[email protected]

Bucharest December 2017