3.a) tracy johnson...tracy johnson channel manager •registrar portal •recent research...
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Registry update
Tracy JohnsonChannel Manager
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•Registrar Portal•Recent Research •E-learning content
Registry update, May 2018
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Registrar Portal
• Define access for staff
• Easier for Admins
• Invoicing for foreign registrars
• View more information per page
• Two Factor Authentication
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Learning content
Opportunity for Registrars and Re-sellers to engage in learning via live e-learning sessions
https://vimeo.com/internetnz/portfolios
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Colmar Brunton research
• We commissioned research to better understand perceptions of the .nz domain space among business and consumers
• The surveys were conducted between 21 August and 3 September 2017
• https://registry.internetnz.nz/resources/market-research/
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Consumer results
1,000 respondents took part in the consumer survey
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Awareness of domain names - Four out of five people are aware of what a domain name is,
consistent with results from 2015
Colmar Brunton 2017, Consumer results Registry update, May 2018
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Using a domain name in print advertising is effective for nearly two - thirds of people
Colmar Brunton 2017, Consumer results Registry update, May 2018
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Perceptions of domain names - In comparison to other websites .nz is trustworthy, reliable, secure and good value
Colmar Brunton 2017, Consumer results Registry update, May 2018
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A mobile phone is the most commonly used device for accessing the internet, followed by a
laptop computer
Colmar Brunton 2017, Consumer results Registry update, May 2018
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Colmar Brunton 2017, Consumer results Registry update, May 2018
With the increase in internet access via a mobile theimportance of having a compatible website is alsoincreasing
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Using the Internet
Colmar Brunton 2017, Consumer results Registry update, May 2018
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Business results
1,100 respondents took part in the business survey
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Colmar Brunton 2017, Business results Registry update, May 2018
Awareness and use of domain names
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Colmar Brunton 2017, Business results Registry update, May 2018
Why businesses choose a domain name other .nz
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Colmar Brunton 2017, Business results Registry update, May 2018
The CEO, Managing Director or Owner of a business is the person most likely to be responsible for, and influence the decision about the business domain
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Colmar Brunton 2017, Business results Registry update, May 2018
Perceptions of .nz websites
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Colmar Brunton 2017, Business results Registry update, May 2018
Experience registering domain name