advertise with us - barbershop-org.s3.amazonaws.com · advertise with us in our official magazine,...

AdvertiseWith Us

In our official magazine, at conventions, and in

our weekly e-newsletter

Advertising Specs

Double Spread

2/3 page

1/2 pagehorizontal 1/2 page

island

1/3 pageblock

Line ad

Date City Chapter Tickets1/3 pagevertical

1/6 pagehorizontal1/6

pagevertical

Full page - live area Full page - trim size16.5” x 10.875”

4.625” x 10”

7” x 4.875”

4.625” x 7.5”

4.625” x 4.875”

Example of line ad:

Other Inserts - Call (800) 876-7464 for pricing and more information

Classified Advertising - $25 per column inch (25-35 words)

Ads must be received in one of the following digital formats:PDF, EPS, JPG, or TIF (300 dpi or greater)

To reserve ad space, send digital files, or for any questions,please contact [email protected] or call (800) 876-7464.

Aug. 26 Richardson, TX Vocal Majority featuring Acoustix VocalMajority.com2.25” x 10”

4.625” x 2.375”

2.25” x4.875”

7” x 10” 8.25” x 10.875”

(Artwork should be 16.75” x 11.125” w/bleed) (8.5” x 11.125” w/bleed)

1/12 pageblock

2.25” x 2.375”

May/June issue:Ad commitment by Feb 26

Ad deliverables sent by Mar 13

July/Aug issue:Ad commitment by Apr 29

Ad deliverables sent by May 15

Mar/Apr issue:Ad commitment by Jan 1

Ad deliverables sent by Jan 17

Jan/Feb issue:There are no advertising optionsfor the Jan/Feb issue at this time

Sept/Oct issue:Ad commitment by June 17

Ad deliverables sent by July 15

Nov/Dec issue:Ad commitment by Aug 26

Ad deliverables sent by Sept 16

Issues and ad deadlines

Nov/Dec issue:Ad commitment by Aug 26

Ad deliverables sent by Sept 16

Advertising Rates15% off for BHS chapters and affiliates

Double spreadFull page - live areaFull page - trim size

2/3 page1/2 page horizontal

1/2 page island1/3 page block

1/3 page vertical1/6 page horizontal1/6 page vertical1/12 page block

Cover rates inside front, inside backBack cover

Line ads (ads for shows)

$1,750$1,100$1,100$800$600$600$400$400$200$200$100

$1,200$1,750

$75

$4,500 ($1,500/ea)$2,550 ($850/ea)$2,550 ($850/ea)$2,100 ($700/ea)$1,500 ($500/ea)$1,500 ($500/ea)$1,050 ($350/ea)$1,050 ($350/ea)$450 ($150/ea)$450 ($150/ea)$225 ($75/ea)

$3,300 ($1,100/ea)$4,500 ($1,500/ea)

$180 ($60/ea)

$6,250 ($1,250/ea)$3,500 ($700/ea)$3,500 ($700/ea)$3,000 ($600/ea)$2,000 ($400/ea)$2,000 ($400/ea)$1,500 ($300/ea)$1,500 ($300/ea)$500 ($100/ea)$500 ($100/ea)$250 ($50/ea)

$5,000 ($1,000/ea)$6,250 ($1,250/ea)

$250 ($50/ea)

Purchase onePurchase three

Can be included in the sameissue or different issues

Customers receive a 25% discount on a Harmonizer ad in the July/August issueif an International Convention Exhibit Package is also purchased!

View Convention Exhibit Package pages for details.

Purchase fiveCan be included in the same

issue or different issues

The Harmonizer is the Barbershop Harmony Society’s premiere magazine publication. Published since November 1941, The Harmonizer is delivered in six bi-monthly installments to over 19,000 members, associate, and barbershop enthusiast mailboxes across the United States and Canada each year. From performance wear and tour guided trips and cruises, to upcoming conferences and music production products and services, The Harmonizer is the perfect platform to advertise whatever your company has to offer!

Convention Advertising Rates (à la carte)2020 Midwinter (January 7 - 12, 2020)

The Barbershop Harmony Society’s Midwinter Convention features four days of shows, contests, volunteer opportunities, bonding moments, late-night tag singing sessions, and music education. Held in a different major North American city every January, the Midwinter convention attracts roughly 2,500 music lovers from around the world each year. Past convention locations include Nashville, TN (2019), Costa Mesa, California (2018), San Antonio, Texas (2017), and Reno, Nevada (2016). Midwinter also hosts the Next Generation Barbershop Junior Chorus Invitational and the Seniors Quartet Contest.

Program Ads

Exhibitor Booth Rentals

Full Page

Widescreen Format(16:9 ratio)(no sound)

Half PageHorizontal

HalfPage

VerticalQuarter

Page

* BHS INTERNAL rates apply to BHS registered Quartets and Choruses, Affiliates, Partners, Friends, and Subsidiaries.*EXTERNAL rates apply to all non-BHS affiliated organizations. For any questions, please contact us at [email protected].

5” x 8”

5” x 4”

2.5” x 8”

2.5” x 4”

(5.25” x 8.25”w/bleed)

For ad reservations, please contact [email protected] or call (800) 876-7464.

Jumbotron Slides

TYPE

TYPE

TYPE

TYPETYPE

BHS INTERNAL*

BHS INTERNAL*

BHS INTERNAL*

BHS INTERNAL*BHS INTERNAL*

EXTERNAL*

EXTERNAL*

EXTERNAL*

EXTERNAL*EXTERNAL*

Full Page

30-Second Ad

10’ x 20’ Booth

Half Page VerticalHalf Page Horizontal

$400

$300

$600

$300$300

$500

$400

$800

$400$400

Add’l Full Page

Add’l 30-Second Ad

10’ x 10’ Booth

$200

$100

$350

$300

$200

$450

Inside Cover

Quarter Page

$700

$200

$800

$350

Back Cover $800 $900

For convention attendees, the full-color program is a guidebook, keepsake souvenir, and constant companion.

What happens in between performance sets? The captive audience watches the jumbotron screen! Jumbotron ads are displayed on large screens in between sets and performances. Advertisements are on a continuous loop (no sound), meaning your advertisement will be seen throughout the competitions and events.

See technical requirements page for details.

Barbershop convention include a lot of socializing and singing. And there’s no better place to gather than the Marketplace! Our vendor booth offerings, conveniently located in the registration area and near the Marketplace, gives your company an opportunity to be seen by every convention attendee. The Marketplace is a one-stop

shop where attendees can purchase Barbershop Harmony Society branded merchandise, music, and other barbershop goods.

Save big at Midwinter with a package deal!Buy a bronze, silver, or medal package to incorporate all three advertisements platforms - and save hundreds!

Gold Medal Package

Silver Medal Package

Bronze Medal Package

BHS INTERNAL* - $1,000Save $900!

BHS INTERNAL* - $750Save $400!

BHS INTERNAL* - $600Save $350!

EXTERNAL* - $1,250Save $1,550!

EXTERNAL* - $900Save $650!

EXTERNAL* - $750Save $500!

Full page

Full page

Half page

Powerpoint

Powerpoint

Powerpoint

10’ x 20’booth rental



Two full pageconvention program ads

One full pageconvention program ad

One half pageconvention program ad

Two jumbotronbig screen ads

One jumbotronbig screen ad

5” x 8”

5” x 8”

5” x 4”

16x9 ratio30 seconds



(5.25” x 8.25”w/bleed)

(5.25” x 8.25”w/bleed)

(5.25” x 4.25”w/bleed)

Deadline to purchase a Convention Exhibit Package and/or reserve exhibitor space is January 1. Customers receive a 25% discount on a Harmonizer ad in any issue if a Convention Exhibit Package is purchased! See ad specs page for details. Contact [email protected] or call (800) 876-7464 to reserve space today!


Five jumbotronbig screen ads

Program Ads

Exhibitor Booth Rentals

Full Page

Widescreen Format(16:9 ratio)(no sound)

Half PageHorizontal

HalfPage

VerticalQuarter

Page

What happens in between performance sets? The captive audience watches the jumbotron screen! Jumbotron ads are displayed on large screens in between sets and performances. Advertisements are on a continuous loop (no sound), meaning your advertisement will be seen throughout the competitions and events.

See technical requirements page for details.

Barbershop convention include a lot of socializing and singing. And there’s no better place to gather than the Marketplace! Our vendor booth offerings, conveniently located in the registration area and near the Marketplace, gives your company an opportunity to be seen by every convention attendee. The Marketplace is a one-stop

shop where attendees can purchase Barbershop Harmony Society branded merchandise, music, and other barbershop goods.


5” x 8”

5” x 4”

2.5” x 8”

2.5” x 4”

(5.25” x 8.25”w/bleed)

Convention Advertising Rates (à la carte)2020 International (June 28 - July 5, 2020)

For ad reservations, please contact [email protected] or call (800) 876-7464.

Jumbotron Slides

TYPE

TYPE

TYPE

TYPETYPE

BHS INTERNAL*

BHS INTERNAL*

BHS INTERNAL*

BHS INTERNAL*BHS INTERNAL*

EXTERNAL*

EXTERNAL*

EXTERNAL*

EXTERNAL*EXTERNAL*

Full Page

30-Second Ad

10’ x 20’ Booth

Half Page VerticalHalf Page Horizontal

$750

$450

$1,300

$500$500

$1,000

$600

$1,700

$700$700

Add’l Full Page

Add’l 30-Second Ad

10’ x 10’ Booth

$350

$150

$750

$500

$250

$950

Inside Cover

Quarter Page

$850

$300

$1,150

$450

Back Cover $1,000 $1,300

Our annual International Convention is a week-long event held in a new major U.S. city every July. Past conventions and locations include Salt Lake City, UT (2019), Orlando, FL (2018), and Las Vegas, NV (2017). Approximately 5,000 barbershoppers from around the world - North America, Europe, Japan, Australia, New Zealand, and more - gather for a week of unforgettable shows, contests, volunteer opportunities, bonding moments, late-night tag singing sessions, and educational offerings.

For convention attendees, the full-color program is a guidebook, keepsake souvenir, and constant companion.

Save big at International with a package deal!Buy a bronze, silver, or medal package to incorporate all three advertisements platforms - and save hundreds or thousands!

Gold Medal Package

Silver Medal Package

Bronze Medal Package

BHS INTERNAL* - $2,000Save $1,450!



EXTERNAL* - $2,500Save $2,300!

EXTERNAL* - $1,800Save $1000!

EXTERNAL* - $1,500Save $750!

Full page

Full page

Half page

Powerpoint

Powerpoint

Powerpoint




Two full pageconvention program ads

One full pageconvention program ad

One half pageconvention program ad

Five jumbotronbig screen ads

Two jumbotronbig screen ads

One jumbotronbig screen ad

5” x 8”

5” x 8”

5” x 4”




(5.25” x 8.25”w/bleed)

(5.25” x 8.25”w/bleed)

(5.25” x 4.25”w/bleed)

Deadline to purchase a Convention Exhibit Package and/or reserve exhibitor space is May 15. Customers receive a 25% discount on a Harmonizer ad in any issue if a Convention Exhibit Package is purchased! See ad specs page for details. Contact [email protected] or call (800) 876-7464 to reserve space today!


Convention Technical RequirementsBIG SCREEN –Advertiser must provide the Barbershop Harmony Society with the advertising ready to be displayed on the screens. The only acceptable format is Microsoft PowerPoint – MUST BE in 16:9 FORMAT. There is no audio capability. Multiple slides can be used but it is recommended that each slide be set for a minimum of six seconds before moving to the next slide. There should be no text smaller than 36 point. Do not use random transitions but the use of color and animation is acceptable. Each ad must be submitted in a separate file and must be no longer than 30 seconds in duration. Final output will be presented at a 16:9 format.

PROGRAM – Advertiser must provide the Barbershop Harmony Society with press-ready Adobe PDF file.Full-page ads are 5” wide x 8” tall (with 1/4” bleed for a total size of 5.25” wide x 8.25” tall). Half-page (horizontal) ads are 5” wide x 4” tall (with 1/4” bleed for a total size of 5.25” wide x 4.25” tall). Half-page (vertical) ads are 2.5” wide x 8” tall (with 1/4” bleed for a total size of 2.75” wide x 8.25” tall).Quarter-page ads are 2.5” wide x 4” tall (with 1/4” bleed for a total size of 2.75” wide x 4.25” tall). All ads should be full color with full bleed (1/4” bleed on all sides).Preferred format: Adobe PDF created with 133-line screen. PDFs must be created using the “Create a press ready PDF” process below.

Ads created in Word or PowerPoint will not produce an acceptable PDF for publication.

Ads created in a line art program (i.e. Adobe Illustrator, etc): Preferred format: Adobe PDF created with 133-line screen / Acceptable format: EPS Special instructions Convert all fonts to outlines. Be sure any images placed in the file were first converted to a 300 dpi full color CMYK-mode tiff. (GIF, JPEG, and RGB mode images will not print properly.) When exporting the file as an EPS, select the “Embed all fonts” or equivalent option. (Yes, even though the fonts have supposedly all been converted to outlines!)

Ads created in Adobe In Design or other page layout program: Preferred format: Adobe PDF created with 133-line screen. Acceptable format: EPS, if the EPS was created from a PDF file using the process described below. Special instructions DO NOT send files in the software’s native format. DO NOT use the “create PDF” export function or equivalent in the program to create the PDF. (See below for instructions on how to produce a press-ready pdf.) Any images placed in the file must first be converted to 300 dpi full color CMYK-mode tiff. (GIF, JPEG, RGB mode images will not print properly.)

To create a press-ready PDF: In the application in which you’ve created the ad, go to “File” and “Print”. Select the Printer destination and PPD normally used to print from your machine. Use the setting under the color tab for full-color CMYK mode. Depending on application, select the “Print to file” or “Output to Disk” option. (Note that the “Print” button in the print dialogue box will automatically be turned to “Save”.) Choose the folder in which you’d like to save the printer output. Set the line screen mode for images at 133-line screen. If available, set the resolution option at 2400 dpi. Select the “download fonts” option. Save the printer output to disk. Depending on the program used to create the ad, output will be a postscript file Open Acrobat Distiller. Choose the “Press optimized” job option. From Distiller, open the .ps file or .prn file you just created. Save it as a pdf. Open the pdf in Acrobat Reader to verify the output appears as expected.

The LiveWire e-newsletter is the Society’s weekly roundup of information on news, events, and stories of interest. Distributed to over 30,000 members each week, LiveWire is a wide-reaching place to promote your new product or upcoming event.

• We take reservations for up to two (2) ads per issue on a first come, first serve basis• Discounts are available for repeats of the same ad within 4 weeks (see 2x rate)• All ads allow for a combination of branded text, colors, and graphics• A URL link to your website is included• BHS members/associates/chapters/districts/quartets receive a $50 discount • Ad image, along with the corresponding URL and copy (if applicable), must be provided and approved at least one week in advance of issue run-date (Ad design services are available for an additional $50).

Ad Dimension

Ad Dimension

Ad Dimension

Ad Dimension

600 x 150 pixels

1024 x 512 pixels

600 x 150 pixels

200 x 300 pixels

File Format

File Format

File Format

File Format

JPG, PNG

JPG, PNG

JPG, PNG

JPG, PNG

Resolution

Resolution

Resolution

Resolution

72 dpi

72 dpi

72 dpi

72 dpi

Pricing

Word Count

1x: $3002x: $500

Approx 50 - 70

OPTION 1: Top Banner OPTION 2: Exclusive Pagefold OPTION 3: Bottom Banner OPTION 4: Sponsored PostFeatured under BHS masthead Featured in between “Video of the

Week” and “Barbershop News” Featured after

“Featured Performance” video Featured in email body

Contact [email protected] or call (800) 876-7464 to reserve space today!

Visit barbershop.org/LiveWire to view our most recent newsletters.

Pricing 1x: $3002x: $500

Pricing 1x: $1502x: $250

Pricing 1x: $3002x: $500

advertise with us - barbershop-org.s3.amazonaws.com · advertise with us in our official magazine,...

Documents