a study on buyers perception

7/25/2019 A Study on Buyers perception

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A study on Buyers Perception towards Greece sportswear in Madurai city.

1. Name:

2. Types of Buyer: Retailer School College individuals Others

. !o" many years you are associated "ith #reece sports"ear

Belo" one year One to T"o years $ore than t"o years%. !o" did you &no" a'out the #reece sports"ear

Sales rep (dvt. other institutions others specify))))))))))))))))))))))

*. Occasion of purchase:

Off season +estival,+unctions Normal days

-. indly rate the follo"ing statements:

S.No Statement S( (gree N(N/( /isagree S/(

1 Clothes bought are of highquality

2 The brand has sucient colour The materials used by the brand

are comfortable

% Styles of the brand are trendyand fashionable

* The brand provides good valuefor money

- The brand has good storelocation

0 Salesperson of the stores willingto help

Various discount oers attractme

Store ambience is excellent

13 Product display is good

11 Prompt delivery

12 Value added service

-. 4ill you have an idea to continue to shop at #reece Sports"ear5

6es No

0. 7+ No8 please mention the reason)))))))))))))))))))))))))))))))))))))))))))))

. 4ill you recommend others to shop at #S45

6es No

. Suggestions for improvement: a9

'9

c9