[barcampsk3] ทายนิสัยจาก facebook by @makissy

ทายนิสัยจาก Facebook ?! (Personality traits and Facebook use)

@makissy

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CONTENT DISCLAIMER

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Social Network Sites (SNSs)

http://www.digitalbuzzblog.com/infographic-social-media-stats-2013/ 4

Social Network Sites (SNSs) and Human Behavior

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• The use of an SNSs can allow an individual to find others with similar interests, whether it be for romantic ❤ or social purposes.

• The other major use of SNSs is to maintain pre-existing social connections.

• Facebook is by far the most popular SNSs, making it the logical place to begin investigating the patterns, causes, and

consequences of the social processes associated with SNSs usage.

The Big Five Personality Traits

• Extraverted Introverted

• Open to new experience Closed-minded

• Conscientious Disorganized

• Agreeable disagreeable

• Neuroticism Emotional Stability

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The types of interactions which are made possible through an SNS may actually result in a stronger relationship than might be possible through face-to-face methods.

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Online interactions generated more self-

disclosures and fostered deeper personal questions than did face-to-face conversations.

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Many relationships formed online eventually

result in real world contact

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Individuals who are low on the trait of Extraversion (i.e., are

introverted) are more likely to utilize technology such as an SNS for their communication needs

Those who were high on the trait of Neuroticism were likely to

use the Internet to avoid loneliness

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People who are introverts or neurotic because of their difficulties in social interactions will locate their REAL ME through the Internet

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Extraverted individuals generally have more Facebook Friends, and belong to more Facebook Groups than introverted individuals

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Individuals who are high in neuroticism are more

likely than emotionally stable individuals to prefer using the Wall

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Those who low in Neuroticism preferred posting

photos on their Facebook wall

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People with high levels of narcissism engage in

frequent use of Facebook

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Shy people spend significantly more time using

Facebook than non-shy people

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Facebook users have higher levels of total

narcissism, exhibitionism, and leadership than Facebook nonusers

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Individuals with higher scores on exhibitionism also

have higher preferences for Photos

and Status Updates

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Less emotionally stable individuals not only

reported microblogging more frequently, but also

expressed more emotions in their microblogs

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Reference • Who uses Facebook? An investigation into the relationship between the Big Five,shyness,

narcissism, loneliness, and Facebook usage (2011)

• Personality and motivations associated with Facebook use (2009)

• A Review of Facebook Research in the Social Sciences (2012)

• Facebook Therapy: Why People Share Self-Relevant Content Online (2012)

• “On the Internet No One Knows I’m an Introvert”: Extroversion, Neuroticism, and Internet Interaction (2002)

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