beyond virtual tours: let prospective students experience your campus culture digitally

NEACAC 2015Beyond the Virtual Tour: Let Prospective Students

Experience Your Campus Culture Digitally

HELLO!

Christopher DownsDirector of Product Development,

Quadlyfe

Michelle AdamsExecutive Director of Communications and Marketing,

Saint Anselm College, Manchester NH

School Culture

Connect

Mediums

Delivery teens want

Content Generators

5. Actionable Steps

1. Identify Culture

2. Identify Channels

3. Evaluate Channels for capability

4. Pick One Channel

5. COMMIT TO IT!!!!

6. Use Analytics

Marketing