building communities in a web 2.0 world

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These are the slide from a talk I gave on 11/14/07 in Montreal, CA at Webcom-Montreal (webcom-montreal.com).

TRANSCRIPT

Building Communities

In A Web 2.0 WorldPhoto by Cammy Ambrosini

Community Hasn’t Changed

Community Hasn’t Changed

No longer defined by geography

Community Hasn’t Changed

No longer defined by geography

Wikipedia Debate- ‘virtual community’

Community Hasn’t Changed

No longer defined by geography

Wikipedia Debate- ‘virtual community’

Only the tools have changed

Photo by Crow Girl

Photo by Ramzi Hashisho

RL

;)

and Microsoft

and Microsoft

240M

240M

1.6% investment

and Microsoft

240M

1.6% investment

50M+ Active Users

and Microsoft

240M

1.6% investment

50M+ Active Users

and Microsoft

and Google

and Google

900M

900M

Ad Serving Only

and Google

900M

Ad Serving Only

200M+ Registered Members

and Google

900M

Ad Serving Only

200M+ Registered Members

and Google

But how do you achieve success at building or growing

your own community online?

5 Ways To Effectively Nurture Your Online Community

Straight Talk

5 Ways To Effectively Nurture Your Online Community

Spammers: Piss Off

Spammers: Piss Off

Slow Down Rockstar!

Spammers: Piss Off

Done :)

Slow Down Rockstar!

Ing

Burger King

Straight Talk

Use Them

5 Ways To Effectively Nurture Your Online Community

Suggestions

Wiki

Suggestion Board

Message Board

Email List

Blog

Straight Talk

Use Them

See and Be Seen

5 Ways To Effectively Nurture Your Online Community

Mario Sundar, LinkedIN

Photo by Matthew Homann

Visibility

Conferences

Blogs

Message Boards*

Host Events

MSM

Straight Talk

Use Them

See and Be Seen

Tweak3

5 Ways To Effectively Nurture Your Online Community

Tweaks3

Tweak FAQs regularly

Tweaks3

Tweak FAQs regularly

Create great tutorials

Tweaks3

Tweak FAQs regularly

Create great tutorials

Tweak site in answer to questions

RedLightCenter.com

Straight Talk

Use Them

See and Be Seen

Tweak3

Golden Rule

5 Ways To Effectively Nurture Your Online Community

Golden Rule

Golden Rule

Bribe Them

Golden Rule

Bribe Them

Fast Response

Golden Rule

Bribe Them

Fast Response

Admit Faults

Golden Rule

Bribe Them

Fast Response

Admit Faults

Do It For Them

Golden Rule

Bribe Them

Fast Response

Admit Faults

Do It For Them

Keep It Simple

Photo by Stephen Eastop

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