business model innovation cone advisor

Making Your Growth Business Easy To Lead

Business Innovation

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To whom

• Business Model Innovation is designed for• Research & Development (Innovation Process)• Incubators, business parks and think thanks• New Business Development

• Business Model Innovation is suitable for• Start-up development (incubator & Venture capitalist)• New business models• New business area development (change) • New perspective to the existing business

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What kind of innovations are you looking for?

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Products?

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Product and Service

Innovation Funnel

From many ideas toa few producs

Idea

Idea

Idea

Idea

Idea

Idea

Product

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Business Models?

Business & Model*

• Business: • the activity of buying and selling

goods and services, or a particular company that does this, or work you do to earn money.

• Model: • a representation of something, either

as a physical object which is usually smaller than real object, or as a simple description of the object which might be used in calculations.

7*(Cambridge Learner's Dictionary (Cambridge 2003) has the following definitions for the two terms)

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Why Model is Visual?

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10% rememberstext

65% remembers picture

Bird

Sample of visual tools for business innovation

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Weak signals

ExecutionModelingExploration

Ecosystem

Strategy Model Scorecard

Competition Profile

Business Model Canvas

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Business Innovation

Funnel

From many ideas toa few elements

From elementsto rich business &

leadership innovations

Idea

Idea

Idea

Idea

Idea

Idea

Business Model Canvas

Strategy model

Competition Profile

Scorecard

Strategic PMO

Three mostly agreed ingredients of Business Model

1. Firstly, a business model describes the mechanisms of revenue generation.

2. Secondly, a business model analyzes the customer perspective in the value net.

3. Thirdly, a business model is typically a high-level and quite simplistic model rather than a full business plan.

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Business Model* = Strategy

1. The definition of strategy based on systems thinking, thus it can be described as model

2. Competitive Strategy focus on business level strategies and its focus is on customer value and competition in certain business area.

3. Modern Agile Strategy do not require analytic calculation and choice, which assumes that there is a great deal of reliable information.

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*(or alternatively ”strategy model” (Ala-Mutka 2008)

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Jukka Ala-Mutka, Dr. Sc.

Experience:• Cone Advisor, founder, VP international markets, 2011-• Cone Advisor, founder, CEO, 2006-2011• Management Consultant 2001-2005• Siemens ICN, development manager 1996-2001University:• Aalto University School of Economics (part-time research fellow 1.1.2010-)

– Aalto Executive Education, Aalto Small Business Center– Business & Strategy Course (~100 students)

• Helsinki School of Economics (part-time research fellow 2006-2009)– JONOKA –research project 2006-2009 (Agile Strategy)– HSE Small Business Center– HSE Executive Education – Business & Strategy Course– Introdcution to Management Course

• McGill University, Canada, Post Doctoral Research Fellow (full-time 2006)• Tampere University of Technology, Dr. Sc. (part-time, 2001-2005) • Linkedin http://fi.linkedin.com/in/jukkaam• Blog http://jukkaam.wordpress.com/

Contact

• A Eteläranta 10, 00130 Helsinki, Finland

• W http://www.coneadvisor.com

Blog

• http://jukkaam.wordpress.com/

Linkedin

• P http://fi.linkedin.com/in/jukkaam

• G http://www.linkedin.com/groups?homeNewMember=&gid=2836483

Twitter

• T http://twitter.com/jukkaam

• T http://twitter.com/agilestrategy

• T http://twitter.com/coneadvisor

Slideshare

• S http://www.slideshare.net/JukkaAM

Paper.li jukkaam Daily & Agile Strategy Weekly

• P http://paper.li/jukkaam

• P http://paper.li/jukkaam/agile-strategy

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Value Proposition

Making Your Business Easy To Lead

• Together we create business easy to lead –

1. Visualization enhance shared understanding,

2. Interaction rise commitment to common goals,

3. Agility change the rules of business, and

4. Diversity enable new innovations.

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MAKING YOUR BUSINESS EASY TO LEAD

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