enabling mobile payments @ facebook hack tlv meetup

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The presentation our Co-Founder & Chief Product Dude, Eyal Kotler, gave about enabling mobile payments in iOS, Android or HTML5 apps. Presented on May 14th 2012 at the Facebook Hack TLV 1st Meetup in Tel Aviv, Israel.

TRANSCRIPT

Eyal Kotler Co-Founder and Chief Product eyal@zooz.com Facebook Hack TLV Event

Shopping going Mobile

Wireless

Electronics

Entertainment

79% of smartphone consumers use their phones to help with their shopping experience

70% of consumers use smartphones while visiting a store

50% of younger users (under 45) already have smartphone

* Google Dec 2011

Smartphone shopping habits

How smartphone users shop on their mobile devices

InMobi May 2011

47%

22%

31%

Apps

Mobile Site

Both

The era of smartphones

P r o d u c t s a n d S e r v i c e s p u r c h a s e d v i a s m a r t p h o n e a m o n g U S u s e r s , Q 4 , 2 0 1 1

0% 20% 40% 60%

U.S. M-Commerce Sales To Reach $11.6 Billion In 2012

eMarketer Dec. 2011

Jewelry

Beauty

Office

Travel

Wireless

Clothing

Electronics

Entertainment

The HTML5 mobile trends

Wireless

Electronics

Entertainment

Internet is going mobile

The Major players investing in HTML5 web-based app

Social Commerce Platform

C u r r e nt s o l u t i o n s h av e d i s a d va nta g e s :

Developer issues

Timely and complex

Multiple integrations

Low conversion rates

PCI compliance

User issues

Complicated processes

Trust look and feel (EV)

Limited payment methods

The Problem

Multi Platform SDKs

Multiple PayIn Options

A complete in-app payment solution for mobile

applications Global PayOut

What is ZooZ

Our vision

Enter once, pay everywhere Standardized mobile checkout

Creating value for developers and users

Secure, quick and easy checkout

Enhanced dev. experience

Optimized secure checkout

Cross apps/platforms

Multiple payment options

Global developers payouts

Competitive processing fees

Introducing: ZooZ In-App Payments

ZooZ in Action

ZooZ processes the transaction using the user’s chosen method

and confirms a successful payment

User is prompted to choose a payment

method and presses the Pay button

User clicks on the checkout button in the

app, which triggers ZooZ checkout module

2 3 1

Thank You!

Eyal Kotler Co-Founder and Chief Product eyal@zooz.com

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