go-4 personal concierge service business plan meeting 6- october 3, 2009 tamara adkisson, tim wynn,...

Go-4 Personal Concierge Service

Business PlanMeeting 6- October 3, 2009

Tamara Adkisson, Tim Wynn, Jessica Mee

Executive Summary

Business PurposeKey Points

Industry Analysis

Nature of IndustryImportant Issues and Risks

Company Description

MissionsOwnersLegal Form

Products and Services

Major ServicesCompetitive Weakness

Market Descriptions

Size of MarketCompetitor Strengths and Weaknesses

2010 Age Population Projections

9%5%7%

56%

6%

7%7%3% Anderson

CampbellCumberlandKnoxLoudonMorganRoaneScott

Ages 25-49

2010 Age Population Projections

10%6%

9%

55%

7%3%

8% 2%AndersonCampbellCumberlandKnoxLoudonMorganRoaneScott

Ages 50-74

Marketing Strategy

Product CharacteristicsPromotionPricing

Operations DescriptionService MethodsSupplies and SuppliersControl Procedures

Staffing Description

StaffManaging StaffControl Procedures

Financial Projection

Cash Flow Projections for the first year

Capital Needs

Funds NeededFunds Available

Start Up Costs

Office Supplies $2500

Web design $2000Office furniture $1000Business cards $150Office space $12000Legal council startup $1000Total Cost $18650

Milestones

Reach 10% Growth and Pay back

Personal Start up costs

Add two employees to

staff

Open a sister

company

Year 1

18 Months

5 years