hidden distances of the uncanny valley by ryan gossen

ryan gossenIBM Design

@ryango

IBM Designcamp

Hidden Distances of the Uncanny Valley

realism

feels familiar

uncanny valleys

more “natural”

more effectivemechanistic

expectations    of  humanity

smarter    than  people

the uncanny valleyof dialog

more “natural”

more effectiveClippy

early    keyword  search

Chatbots

more “natural”

more effective

early    keyword  search

well  indexed    keyword  search

lo-­‐fi    NL  search  

(Hummingbird)

hi-­‐fi  NL  search

Watson

Technology

Technologyusers

workflowenvironment

domainindustry

IBM Design Thinking

Prototype

Evaluate

Understand

Explore

Watson design approaches

Watson 200 ISVs

some image here

Watson Engagement Advisor

Watson Discovery Advisor

screenshot of WDA

Watson Oncology Advisor

screenshot of Oncology Advisor

Watson Analyticsdesign approaches

starting from answers

visual data exploration

sausage making

more “natural”

more effectivemechanistic

expectations    of  humanity

smarter    than  people

more “natural”

more effectivemechanistic

expectations    of  humanity

smarter    than  people

targeted cognitive solutions data scientist “bot”

thank you.