how to qualify trade show leads

HOW TO QUALIFY TRADE SHOW LEADS

PART 3 OF A 10 PART SERIES PRESENTED BY

www.demochimp.com

Lead generation at trade shows is

a big deal

Companies that use this lead genstrategy know that it can

give sales a huge boost

But how often do you invest marketing $ into a trade show

But how often do you invest marketing $ into a trade show

come back with a few hundred leads

But how often do you invest marketing $ into a trade show

and then not have the time or resources to properly follow

up with each one?

come back with a few hundred leads

The problems:

➡ the longer we delay follow up, the colder the lead becomes

The problems:

➡ the longer we delay follow up, the colder the lead becomes

➡ and how do we know which leads are the hottest, so we can follow up with them first?

The problems:

➡ the longer we delay follow up, the colder the lead becomes

➡ and how do we know which leads are the hottest, so we can follow up with them first?

➡ and how do we track our follow ups in the most efficient & productive way?

Those are big questions.

What if…

What if… you could send a

personalized demo

What if… you could send a

to each lead personalized demo

What if… you could send a

to each lead personalized demo

check to see which leads

watched the demo

What if… you could send a

to each lead personalized demo

check to see which leads

watched the demo

benefits they foundthe most important

of those leads, which

That would be some serious insight.

That would be some serious insight. and that’s what DemoChimp does for you.

That would be some serious insight. and that’s what DemoChimp does for you.

➡

Realistic example:

You’ve come back from a trade show with 50

awesome leads

➡

Realistic example:

You’ve come back from a trade show with 50

awesome leads

You add a link to your DemoChimp demo video in your follow up email

to all of them

You wait…

While prospects interact with the demo, that configures itself in response to their unique needs

You wait…

While prospects interact with the demo, that configures itself in response to their unique needs

…in the meantime, DemoChimp gathers

details about how they interact with the demo

You wait…

While prospects interact with the demo, that configures itself in response to their unique needs

…the demo then invites prospects to request

contact through a custom call-to-action

button

…in the meantime, DemoChimp gathers

details about how they interact with the demo

You wait…

While prospects interact with the demo, that configures itself in response to their unique needs

…the demo then invites prospects to request

contact through a custom call-to-action

button

…in the meantime, DemoChimp gathers

details about how they interact with the demo

You wait…

now you know who to follow up with first

While prospects interact with the demo, that configures itself in response to their unique needs

…the demo then invites prospects to request

contact through a custom call-to-action

button

…in the meantime, DemoChimp gathers

details about how they interact with the demo

You wait…

now you know who to follow up with first

we even send you an email when they sign up, so you can follow up right away.

stop letting those trade show leads fall through the cracks

Watch the DemoChimp demo:

Follow us: @DemoChimp