how to rock sxsw
Post on 27-Aug-2014
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So I’m going to be giving a keynote at SXSW this year.
(Just like I always have.)
And to be honest, I’m going to spend most of it on Q&A,
(Because that’s the most valuable thing I can give to my audience.)
but I promised a keynote, so goddamnit, I’m going to
give a great keynote.
So I made this slideshare because I want to give you all a sneak peek
of what I’m going to talk about.
(So let’s get into it.)
So I made this slideshare because I want to give you all a sneak peek
of what I’m going to talk about.
For the last few years everything has been:“Hey, let me give you my business card!”
“Invest in my startup!”
“Download my app!”
The first year I went to SXSW, I shipped a bunch of
wine down there,
(I basically wanted to get the nerds drunk.)
I wanted to be a part of this new community, so I figured the best way
was to teach them what I know.
I ended up throwing an amazing party.
(At least CNET thought so.)
And now the Secret Wine Party is—let’s be honest here—
the singular event of SXSW.
And now the Secret Wine Party is—let’s be honest here—
the singular event of SXSW.
(At least my mom and I think so.)
If you do not do this step, you’re making the biggest
mistake of your life.
The singular reason to go to SXSW is that you have thousands of
people who are passionate about similar things.
To be in line at a taco truck and not say: “Hey, what are you all about?”
to the gal in front of you is inexcusable.
Years ago, Travis Kalanick of Uber asked me:
“Why do you keep going to all the marketing panels?”
So the next year I went to talks about Bitcoin and women in tech.
I expanded my horizons, and it was amazing.
So if you know nothing about mobile tech, digital currencies,
or online dating...
you owe it to yourself to expand your horizons at SXSW.
Growing up I probably took 6 pictures my whole life.
(My family was the same way...)
There is like a picture of me at 4, a picture of me when I was 17,
and then one at like 22.
4 17 22
174 22
There is like a picture of me at 4, a picture of me when I was 17,
and then one at like 22.
(It’s terrible. There’s no documentation.)
I regret tremendously not taking more pictures over the last six
years of going to SXSW.
I wish I could see an Instagram of when I was hanging out with
David Recordon and Josh Elman.
Why don’t I have a picture of me talking to Dennis Crowley down by that hotdog cart talking about this
new service FourSquare?!
There are too many awesome things happening at SXSW.
Document, document, document!
Ironically, I spend more quality time with my friends and serious business acquaintances at SXSW
than I do in NYC.
Ironically, I spend more quality time with my friends and serious business acquaintances at SXSW
than I do in NYC.(Even though we all live and work in NYC.)
SXSW breaks your normal habits and gives you a chance to deepen your
existing relationships.
This is the only event when I text my friends in advance to find out
about their schedules.
So yes, you’re looking to discover new people (rule #2!), but you
should try to reconnect with the people you care most about.
THANKS FOR READING!
RSVPClick here tofor my keynote at SXSW.
(If you thought this was good, you should see the real thing.)
Friday, March 7 12:30PM - 1:30PM
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