internships/jobs - where they are and how to get them

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This presentation was created for the University of Oregon Chapter of the Public Relations Student Society of America (PRSSA).

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Internships and Jobs:

Where they are and how to get them.

by Scott Thornburg

Internships

"Not only does an internship allow you to work hard and gain experience, but it also allows an employer to experience how hard of a worker you are." - R.J. Calvo, random guy from Texas.

Where they are:

www.prssa.org/Internships

Local PRSA Chapter

Local Chamber of Commerce

How you get them:

Networking

Cover Letter

Resumé

Portfolio

Interview

Networking

Social Media - Be careful what you put on Facebook and say on Twitter!

PRSA/PRSSA National EventsPRSSA National Assembly

PRSSA National Conference

PRSA/PRSSA Regional EventsLocal Chapter: Monthly Meetings

Regional Conferences

Cover Letter

What you should have:Whatever you write, write it according to AP Style.Site your sources and say thank you.NUMBERS!!!Action verbsCall to actionAnything else you don’t have room for in your resumé, just keep it short!

What you should NOT have:A 3-page essay on why you’re awesome and they would be lucky to have you.“I” -- never more than what’s in MississippiFluff, redundancy and useless information - Keep it simple and concise!

Resumé

Profile: Tell them who you are in 10 words or less.

Work Experience: Company name, your title, time spent there and what you did with NUMBERS!!!

Leadership, Honors and Awards: Scholarships, PRSSA Leadership, Greek life and similar.

Technical and Professional Skills: Design software, social networking, AP Style, Vocus and similar.

Education: Employers assume that if you’re applying, you also have a degree.

Portfolio

Structure and Organization: Work experience, then classroom experienceYour BEST work at the frontDon’t overwhelm them with your “awesomeness,” put only your BEST work inside.Everything with copy should be written according to AP STYLE.Don’t forget to include NUMBERS!

Hard copy: Take a clean, organized copy with you to the interview.

Digital copy: No longer limited by proximity - e-mail a PDF, host it online or build your own Web site.

Interview

Pre-plan:What are you going to wear?What questions do you think they’ll ask?Practice going through your portfolio with them.Have extra business cards and resumés with you.Be early.

Situation, action, results

Then and Now:

Graduated: December 2010

Red Square Agency: December 2010

My office:

Q & A

Where to find me:LinkedIn.com/In/ScottWThornburg

twitter.com/ScottWesley

facebook.com/ScottWThornburg

FourSquare – Scott Thornburg

Email – ScottWThornburg@gmail.com

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