lean innovation introduction
Post on 09-Jul-2015
518 Views
Preview:
TRANSCRIPT
agility accelerates ...
Introduction to Lean Innovation
Regional Scrum Gathering Rio de Janeiro OpenSpace, 6 September, 2014
Fredi Schmidli • Business Angel and
Boardmember: www.startangels.ch
• Entrepreneur • Community Builder:
-‐ meetup.com/Lean-‐startup-‐Zurich/
-‐ Agile Breakfasts
Adrian von Orelli • EE PhD ETHZ • R&D leader • Innovator • 15 years of high tech
product development
2 9/15/14 www.pragmaLc-‐soluLons.ch
hMp://www.slideshare.net/pragmaLcsoluLons/lean-‐innovaLon-‐introducLon-‐rio
Hier kommen Link & QR-‐Code zur Präsi auf Slideshare
Find this presentation on slideshare
05.09.2014 fredi@pragmaLc-‐soluLons.ch 3
Lean EcoSystem
Lean EcoSystem
Classic Lean Management
Invented by Toyota a[er WW2
Maximize efficiency under “stable” condiLons
Not strongest in innovaLon space
Focus on conLnuous improvement and execuLon excellence
Lean Startup
Blank /Ries /Osterwalder 5 years old
Maximize innovaLon efficiency under extreme uncertainty
Agile development (not waterfall) customer development (not market research)
It took 50+ years unLl agile SW development methods finally started to successfully combine innovaLon with lean management principles
4 9/15/14 www.pragmaLc-‐soluLons.ch
To improve the success rate
Source: Ash Maurya «Running Lean»
5
• 66% of successful Startups significantly change original business idea
• Many build the “wrong” product
• 9/10 failing
• Success comes not from beMer idea, but from method/framework which iterates your original ideas to a working business model – before running out of cash
9/15/14 www.pragmaLc-‐soluLons.ch
Traditional versus lean approach
Source: Ash Maurya: Running Lean 6 9/15/14 www.pragmaLc-‐soluLons.ch
Goal
Finding a business model, which is • profitable • repeatable • scalable
or let the Startup die and start a new one 7 9/15/14 www.pragmaLc-‐soluLons.ch
Lean Startup is not only for startups
8 9/15/14 www.pragmaLc-‐soluLons.ch
In a startup it is unknown what the customer might find valuable and even who he/she is. Value is generated by learning these unknowns.
What is lean thinking? Value is “providing benefit to the customer”, anything else is waste.
9
The Lean Startup Challenge
9/15/14 www.pragmaLc-‐soluLons.ch
Why the Lean startup changes everything Exercise
Write down the three most important reasons why “Lean InnovaLon” is important for your Startup.
3 + 5 Minutes 10 9/15/14 www.pragmaLc-‐soluLons.ch
The roots of lean startup
11
Make products customers want
Incremental releases
Reduce waste, OperaLonal excellence
Document your plan
Adapted from Janis Fraser 9/15/14 www.pragmaLc-‐soluLons.ch
The Book by Eric Ries Sept.2011
12 9/15/14 www.pragmaLc-‐soluLons.ch
Lean Innovation Framework
13 9/15/14 www.pragmaLc-‐soluLons.ch
Lean Canvas (by Ash Maurya / adapted from Osterwalder)
14
guess
guess
guess
guess
guess
guess
guess
guess
9/15/14 www.pragmaLc-‐soluLons.ch
Feedback loop
Design experiment
Proposal, Pretotype, Landing page, MVP …
Results from experiment
Analyze results Pivot or persevere
weeks not years
AssumpLon/ Hypothesis
Run experiment
CreaLvity happens here
15 9/15/14 www.pragmaLc-‐soluLons.ch
Customer Development
Scale Product Market
fit
Problem SoluLon
fit
Customer Discovery
Customer ValidaLon
Customer CreaLon
16 9/15/14 www.pragmaLc-‐soluLons.ch
Lean Innovation Framework
17 9/15/14 www.pragmaLc-‐soluLons.ch
Lean Innovation Framework
Scale Product Market
fit
Problem SoluLon
fit
Customer Discovery
Customer ValidaLon
Customer CreaLon
18
iterate and experiment through the BML feedback loop
find out if there is a problem worth solving and if enough customers are willing to pay
Document plan A
9/15/14 www.pragmaLc-‐soluLons.ch
The end
19 9/15/14 www.pragmaLc-‐soluLons.ch
slideshare.net/pragmaticsolutions/ from-‐scrum-‐to-‐agile-‐management
fredi@pragmatic-‐solutions.ch
facebook.com/PragmaticSolutionsGmbh
plus.google.com/b/100642162720912501942
05.09.2014 fredi@pragmaLc-‐soluLons.ch 20
top related