loyalcation

THE BIG THINGL

by tijs.vrolix@proximity.bbdo.be or @tijs on Twitteri

mobilecamp brussels

8 may 2010

YALCATIONin social crm?VERSION 1.0 BETA

TIJS VROLIXstrategic planner at proximity bbdoI AM @TIJS ON TWITTER

LET ME TELL YOU ABOUT

MY SECRET

I SUFFER FROM

TRACKING MANIA

HASSELT-BRUSSELStakes me some70 MINUTESif i leave around 9

LET’S TURN THAT HOBBY

INTO A CAREER

LOCATIO

NLO

YALTY

MOBILESOCIAL

NOW WHY IS LOYALCATION

SO COOL?

By Delta Niner on Flickr

LOYALCATIONfor the first time everBRINGS CRM TO SME’S

IMAGINE THIS

SITUATION

By SeetYing on Flickr

YOU’RE SHOPPINGand tweet you’re getting hungryMARCO’S PIZZA REPLIES TO TRYTHEIR PIZZA HAWAII (YOUR FAVORITE)you go there and check inAND ADD A PICTURE AND REVIEWlater that night, marco sends you a follow-up survey

GOING

TECHNICAL

By JohnSeb on Flickr

1

CHECK INFoursquare modelNo need to buySocial (share & game)

2

PAYMENTSquare modelAutomaticBased on real revenueLarger reach

SO WHAT’S

NEXT?

By Eridony on Flickr

TAG #LOYALCATION AND

WIN A NOKIA N900

By fellowcreative on Flickr

THE BIG THINGL

by tijs.vrolix@proximity.bbdo.be or @tijs on Twitteri

mobilecamp brussels

8 may 2010

YALCATIONin social crm?VERSION 1.0 BETA

download from slideshare.net/tijs