michigan landscape architects

How the Social Web is changing Landscape Architecture

October 7th, 2010

Michigan Landscape Architects

Why Social Media?

Effective social media activity using:LinkedInTwitterFacebookBlogsVideoPicturesPodcastsForumsRSS

Let’s start…

Key areas to concentrate on:Having a strong profileEffectively utilizing Q&AAdding the proper applicationsGiving and Receiving TestimonialsFocusing on building a strong network

LinkedIn

Effective Q&A

LinkedIn Applications

Testimonial section

Key areas to concentrate on:Your profileQuality of your tweetsQuality of your engagementReal-time recommendationsUsing search criteriaStrength of networkLearning the technologyThinking strategicCreating a long term plan

Twitter

Twitter search is under utilized

Our networks are exploding

Key areas to concentrate on:Understanding your personal pageQuality of the content you shareQuality of engagementUtilizing pictures and videoMaximizing the viral nature of this platform

Facebook

Understanding Facebook

Facebook stream

Niche Fan Pages

Facebook Connect

Facebook connections

Consider using video

Pictures tell 1000 words

Allows you to share and stay in touchUpload and organize albumsTag photos for others to findMost respected photo sharing site

Why Flickr?

Landscape architecture

Landscape architecture

Landscape architecture

Landscape architecture

Landscape architecture

Think about podcasting

Niche Forums

Nice Forums

Blogging is an option

Niche Blogs

Monthly Publications

Really Simple Syndication

The social stream

is changing how

we:

• Market

• Brand

• Prospect

• Do business

Are you prepared

to take

advantage?

In Review:

Questions?

David Benjamin- Social Media Consultant

David Benjamin is the Recruiting and Digital Communications Manager for The Sales Matrix, a Michigan based Sales Consulting firm. For almost a decade, David has been implementing social networking techniques for his business as a recruiter and social media consultant. He is regularly asked to speak for Associations, Universities, and Rotary Clubs on the topic of Social Media and Resume/Interview tips.

In addition, David will be the Social Media Director for SalesBasix looking to launch Q3 2010. This company will help educate sales professionals, executives, and others via an e-learning platform. For more information, feel free to visit www.DavideBenjamin.com or www.TheSalesMatrix.com

http://www.linkedin.com/in/dbenjamin http://twitter.com/DaveBenjamin