mobile pulse 8.feb 2017 google

Google; fra søk til betaling...og til bank?Martin Angeltveit BaltzersenIndustry Head, Google Norwaymbaltzersen@google.com+47 958 68 256

organize the world’s information and make it universally accessible and useful

...fra søk til betaling. Og til bank...?

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Machine Learning

Maskinlæring er vitenskapen som handler om å få datamaskiner til å funke uten at de blir spesifikt programmert.

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Artificial Intelligence

Kunstig intelligens er intelligens som utvises av datamaskiner. Maskiner får kognitive menneskelige egenskaper som å tenke, tolke og forstå og de kan lære og løse problemer.

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Artificial Intelligence og Machine Learning står helt sentralt i lanseringen av Google Pixel

3.0breaches

people every month

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Forbrukerne

Bankene

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Eksempel: Bestille en flybillett

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...let me introduce

Book on

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Android PayThe Next Generation of Payments on Android

GOOGLE CONFIDENTIAL & PROPRIETARY

Mobile payments gap

60%+Of European shoppers use

their smartphones when

retail shopping [as an aid]

<4%Of ALL purchases in Europe

are transacted on mobile

Sources: IMRG/JVWEB/InternetRetailer, Statista, eMarketer database

GOOGLE CONFIDENTIAL & PROPRIETARY

Android Pay can help bridge the mobile payments gap

Pay in stores

Pay in transit Pay online

UNIVERSALPay in apps

GOOGLE CONFIDENTIAL & PROPRIETARY

Available on more devices than any other 3rd party wallet

85%OF SMARTPHONES RUN ON ANDROID

1.4 BILLION ACTIVE ANDROID USERS GLOBALLY

1.5 MILLION+

ANDROID DEVICES

ACTIVATED DAILY

600+ OEMS

DEVELOPING FOR

ANDROID

GOOGLE CONFIDENTIAL & PROPRIETARY

In-store, in-app, commerce and more...

GOOGLE CONFIDENTIAL & PROPRIETARY

Live in 9 markets and scaling quickly

H2 2015 H2 2016 & Beyond

Launched Android Pay in-app in US

H1 2016

Launched in the UK in May

Launched in Australia in July

Launched in Singapore in June

Launched Android Pay

in-store in US

Continue to scale

internationally

Launched in Hong Kong in

October

...fra søk til betaling. Og til bank...?

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Forbrukerne

Bankene

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Tre tilbakemeldinger fra de nye

1. Åpne APIer. Samarbeid for økt personalisering og bedre brukeropplevelser

2. Flere spesialiserte nisjeaktører som vil gi merverdi for kundene

3. Våge å gi fra seg kundefronten

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Takk for meg!

Martin A. Baltzersen | Industry Head | mbaltzersen@google.com | +47 958 68 256Google Norway AS | Bryggegata 6, Aker Brygge | 0250 OSLO, Norway.