mobile pulse 8.feb 2017 google
TRANSCRIPT
Google; fra søk til betaling...og til bank?Martin Angeltveit BaltzersenIndustry Head, Google [email protected]+47 958 68 256
organize the world’s information and make it universally accessible and useful
...fra søk til betaling. Og til bank...?
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Machine Learning
Maskinlæring er vitenskapen som handler om å få datamaskiner til å funke uten at de blir spesifikt programmert.
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Artificial Intelligence
Kunstig intelligens er intelligens som utvises av datamaskiner. Maskiner får kognitive menneskelige egenskaper som å tenke, tolke og forstå og de kan lære og løse problemer.
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Artificial Intelligence og Machine Learning står helt sentralt i lanseringen av Google Pixel
3.0breaches
people every month
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Forbrukerne
Bankene
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Eksempel: Bestille en flybillett
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...let me introduce
Book on
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Android PayThe Next Generation of Payments on Android
GOOGLE CONFIDENTIAL & PROPRIETARY
Mobile payments gap
60%+Of European shoppers use
their smartphones when
retail shopping [as an aid]
<4%Of ALL purchases in Europe
are transacted on mobile
Sources: IMRG/JVWEB/InternetRetailer, Statista, eMarketer database
GOOGLE CONFIDENTIAL & PROPRIETARY
Android Pay can help bridge the mobile payments gap
Pay in stores
Pay in transit Pay online
UNIVERSALPay in apps
GOOGLE CONFIDENTIAL & PROPRIETARY
Available on more devices than any other 3rd party wallet
85%OF SMARTPHONES RUN ON ANDROID
1.4 BILLION ACTIVE ANDROID USERS GLOBALLY
1.5 MILLION+
ANDROID DEVICES
ACTIVATED DAILY
600+ OEMS
DEVELOPING FOR
ANDROID
GOOGLE CONFIDENTIAL & PROPRIETARY
In-store, in-app, commerce and more...
GOOGLE CONFIDENTIAL & PROPRIETARY
Live in 9 markets and scaling quickly
H2 2015 H2 2016 & Beyond
Launched Android Pay in-app in US
H1 2016
Launched in the UK in May
Launched in Australia in July
Launched in Singapore in June
Launched Android Pay
in-store in US
Continue to scale
internationally
Launched in Hong Kong in
October
...fra søk til betaling. Og til bank...?
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Forbrukerne
Bankene
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Tre tilbakemeldinger fra de nye
1. Åpne APIer. Samarbeid for økt personalisering og bedre brukeropplevelser
2. Flere spesialiserte nisjeaktører som vil gi merverdi for kundene
3. Våge å gi fra seg kundefronten
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Takk for meg!
Martin A. Baltzersen | Industry Head | [email protected] | +47 958 68 256Google Norway AS | Bryggegata 6, Aker Brygge | 0250 OSLO, Norway.