pso vs. seo

PSO vs. SEOAn Introduction to Public Stream Optimization

Who is this guy?

Startups Instant Messaging (1996)Community publishing (1999)User Contests (2006)

Companies Intuit (1998)eBay (2001)Yahoo (2007)

BanksCSFB Technology Group

(1996)Trinity Ventures (2009)

Our research

SEO and the Google Way

Can you guess the next tweet? Nope.

Public Stream Optimization

PSOFrequencyQuestionsPersonal

Cooperation

Frequency = Shelf Space

Questions engage

Statement: Obama is speaking to the nation now

Questions: What do you think was most important

in Obama’s plan? Do you know someone who would

benefit from this plan? How many people did Obama shake

hands with before his speech?

Make it personal

Which is the lie about Dave McClure?Dave is from West VirginiaDave almost went broke with his first

startupDave founded the Institute for

Anachronism

It takes a village (of retweeters)

Get a PSO Platform

Contact Info

@leonardspeiserhttp://www.linkedin.com/in/leonardsp

eiserhttp://www.facebook.com/leonardspe

iser leonard@speiser.net