strength in numbers

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Simone Williams of Marie Curie Cancer Care on recruiting and retaining fundraising groups. WCVA Funding Conference 2012.

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Marie Curie Cancer Care Fundraising Groups

Simone Williams

Area Fundraising Manager – Wales & The Marches

306 Marie Curie Fundraising Groups across the UK with2408 MembersRaised £1.6 million last year

In Wales:

• 18 Fundraising Groups

• 145 Fundraising Group members

What do our Fundraising Groups do?

• Organise Great Daffodil Appeal manned and unmanned collections

• Organise collection tins and collections throughout the year

• Hold Blooming Great Tea Parties and recruit hosts

• Organise their own events

• Represent the charity locally

• Act as ambassadors for the charity

• Promote and support regional and local events

• Support the charity’s fundraising initiatives

Caerphilly Fundraising Group

Great Daffodil Appeal

Manned collections: £446,406 raised

Unmanned collections: £71,021 to date

Newport Fundraising Group

Blooming Great Tea Party

Fundraising Groups host Blooming Great Tea Parties and encourage others in the community to do the same.

On average, Fundraising Groups raise £630 each.

We hope 240 groups will hold at least one party each this year.

Rhyl & Prestatyn Fundraising Group

Own events

Welshpool Fundraising Group

From coffee mornings to lunches, quizzes to balls, bra trails to Zumbathons…groups hold them all!

The figures

• 129 groups formed last year (2011/12)

• 12 groups already formed this year

• Target of 217 groups to form this year – 14 in Wales

Press coverageMarch 2012: • 91 pieces of press coverage• Potential for 2.4 million people to

see coverage• Advertising value equivalent of

£103,349• Over the year - £1.9 million

Press releases, a photocall notice and letter to editor all available fromFundraising Group online area

Yate & Sodbury Fundraising Group

Fundraising Group materials

• Handbook for all groups and a kit

• Fundraising Group online area – full of resources and templates

Growing our brand

Gaining support

Getting together

Happy Smiling People

Any questions?Penarth Fundraising Group

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