the client experience

The Client Experience

Scale your photo & video needs with technology across Asia & ROW

“Beautiful photos & videos for your local

campaigns in 24 hrs”

Asia’s First Online Platform for

On Demand Branded Photo Shoots &

Asian Stock Photos

B2B

Problem

1. Commissioned photo shoots (tedious manual process, expensive & 2 – 3 months turn around time)

2. Social media/Digital marketing campaigns need quick & low cost photos & videos

3. Lack of Asian Stock Photos and videos to localize marketing & social media campaigns

4. User generated content (lack of quality and consistency)

Current manual & tedious process for creation of visual content aren’t good enough

Good-by Manual process ! Hello Online Tech Platform – New process saves time & money

1. Tech platform – Online Platform for On demand photo/video shoots & Marketplace for Asian Stock Photos

2. Match best photographers with right projects through AI and Machine learning to speed up scalability of photo production

3. Asian and worldwide network of photographers & videographers available within 24 hrs (over 10,000 photo/videographers)

SOLUTION

Why customers chose Klaud9

1. 60% reduction in production costs for brands

2. Scale On demand Branded Photo shoots within 24 hrs across the region

3. Eliminate manual processes through Technology

4. Extensive network of 10,000 photo/videographers across the region & worldwide

5. Usage rights: Worldwide, exclusive, perpetuity

Target market SEA – 1st market Indonesia Population: 268 million – 58 million businesses - Scalable

Large enterprises 5,066 units (0.01%)

Medium enterprises 52,106 units (0.09%)

Small enterprises 654,222 units (1.13%)

Micro enterprises 57,189,393 units (98.78%)

SMEs create 107.6 million jobs. Contribute 60.6% to Indonesia’s GDP

Target sectors

Shops Coffee Shops/Restaurants Food

Offices Hotels Real Estate

US$156billion revenue

Worldwide

Photo Stock

Forecast in 2017

APAC Advertising in 2017

Second largest market after US

($196 billion)

US$6billion revenue 127

million searches

U$ 240Billion revenue

In 2019

Digital advertising

grows from U$135

billion in 2016 to U$240

billion

• Pace of Online & Digital Marketing requires low cost and quick turn around of visual content for online marketing campaigns more then ever

Market sizeBrands spend billions of U$ on photos & videos for marketing campaign

Market validation – SCALABLE BUSINESS

U$6 millionREVENUE

On demand Branded Contentsold for U$65 million

after 3 years (2017),

U$557 millionREVENUE

Micro Stock Photos12.7% increase vs 2017

U$836 millionREVENUE

Stock photos11.5% increase vs 2017

On Demand branded Platform

Scale production of photos/videos through proprietary technology

One Stop Solution – Tech platform – Launch Online brief to photographers

One Stop Solution – Client choses & downloads photos online

CASE STUDY – VISA – Launch to photographers in China, Japan, Indonesia, Philippines, Singapore to create visual content in 1 week

Invite photographers online

CASE STUDY – VISA – Hundreds of photos delivered in less then 5 days following online mood-board

CASE STUDY – Changi Airport China – launch to photographers to create visual content in 1 week across 28 locations in China

Invite photographers online

CASE STUDY – Changi Airport - China 28 locations

CASE STUDIES – BRIEFING

➢ Turn around time 3 – 4 days➢ Client neither Art Director were present

CASE STUDIES – FINAL PHOTOS NIVEA JAKARTA

CASE STUDIES – BRIEFING FWD INSURANCE

➢ Turn around time 3 – 4 days➢ Client neither Art Director were present

CASE STUDIES – BRIEFING Breguet

Product Activation

➢ Turn around time 3 – 4 days➢ Client neither Art Director were present

Asian Stock Photos

We specialize in Asian EthnicitiesRoyalty-free Worldwide

Over 10,000 photo/videographers across the region

Finding pictures

for local

campaigns in

Asia is a

nightmare

- L. Daoud, Marketing VP, Danone Asia

Lack of Asian Stock photos to localize marketing campaigns

The Client Experience

ART DIRECTORCEO• Over 15 years of marketing experience in 4

countries, e-commerce (CheapTickets.sg,GoBear.com, Skiddoo.com)

ISABEL GONZALEZ

SURIN

RONIDA

HAFIZ

CTO

JEAN CHARLES

Meet our Team – Singapore & JakartaOver 10 years experience working across leading brands such as CheapTickets.sg, GoBear.com, Publicis, GroupM, Vocanic, and more

PRODUCTION EXECUTIVE PHOTOGRAPHER

LAVINIA

SOCIAL MEDIA -JAKARTA

SIMRAN

DEVELOPER

Successful multi million Exit stories in Photo Stock Sector in 2015-2017

➢ Exit: Flashstock sold for U$65

million to Shutterstock after 3

years

➢ Meero, French On demand

Platform raised U$15 million in

2017 and $40million in France in

July 2018

➢ On Demand Platform SmartShoot

raised $13.1 million in the US

Strong early traction – margin 35%

$100,000$0

$1,000,000

$2,000,000

$3,000,000

$4,000,000

$5,000,000

$6,000,000

$7,000,000

April to Dec 2017 Jan to Dec 2018 2019 2020

Revenue

$350,000

$2,000,000

$5,000,000

Investment

US$700

Business AngelsInitial investmentConvertible note

U$18k -

US$22k

Raising now - SeedTo set up offices in Indonesia

& Malaysia

Sales agreement in place with 123rf investment (4th largest Stock website in the world).

U$500K

Burn rateCurrent burn rate

US$1.5

Million

Series A in 2019Expand to the rest of SEA

Investment for

1. Expansion into Indonesia, Thailand and Japan

2. Launch of self-service platform(monthly/annual subscriptionmodel)

3. Working on post-production editing with AI filters

4. Tech upgrade to improve backend fulfilment & focus on new sectors (food, real estate,

office, architecture)

Andre Hesselink. CEO, and Founder of Vayama & Go Bear.

Javier Curtichs. CEO and Founder of Tinkle

Blanca Menchaca, CEO & Founder of BeMyGuest,

Advisory Board

THANK YOU