are your social efforts seo inclined?
DESCRIPTION
Social media is a major player in SEO, and when optimized correctly, can provide exponential benefits of authority, trust and ROI. Watch to see how Muhammad Yasin (http://www.twitter.com/muhammadinc) at HCC Medical Insurance Services - http://www.hccmis.com - intertwines his social media plan and SEO campaign -- allowing his company to reap the benefits of a tandem campaign. Jesse Laffen, Director of SEO Performance, joins Muhammad as he shares his experience and expertise on social media in the search space.TRANSCRIPT
Are your social efforts SEO inclined? Leverage social media to gain higher rankings & maximize ROI.
#socialseo22 | @MuhammadINC | @HCCMIS | @jlaffen | @SlingshotSEO
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Multi-Channel Feed
Participate in Google+ Hangout:http://googleplus.slingshotseo.com
Participate in the conversation:#socialseo22
Follow along for additional content:@MuhammadINC @HCCMIS @jlaffen @SlingshotSEO
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Agenda
• Introductions• Is Social important to Search?• Creating Content• Leveraging Social Content• Analyzing Success• Q&A
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
ABOUT SLINGSHOT SEO
➩ Founded in 2006
➩ 100 active clients
➩ Largest SEO Company in USA
#58 - 2011
5@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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PEOPLE DON’T LIKE DOCTORS OR INSURANCE
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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BLOGS FACEBOOK TWITTER VIDEO OTHER
INCREASED WEBSITE VISITS/RANKINGS
$$$
Multi-Channel Ecosystem
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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Is Social Important to Search?
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
9@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
10@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
11@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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Create Content
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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WEBSITEKEYWORDS
ONLINETRENDSPERFECT
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
14@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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Create Synergy
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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Enrich On-Page Content
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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Leverage Distribution Network
AVERAGE FACEBOOK USER HAS
130FOLLOWERS
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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Engage Influencers
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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Monitor Success
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
20@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
21@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22
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Q&ASUBMIT YOUR QUESTIONS VIA:
#socialseo22
http://googleplus.slingshotseo.com
WebEx Chat
@jlaffen@SlingshotSEO
@MuhammadINC@HCCMIS #socialseo22