armon rostami graphic design folio

8/9/2019 Armon Rostami Graphic Design Folio

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CCoca-Cola Amatil.

BrAdvertise the Coca-Cola promotion within Nandos store

through posters, mobiles / cards & instant win scratchies.

BackgrudCoca-Cola in conjunction with Nandos created an instore

promotion in order to leverage on CCA sponsorship of the

Rugby League World Cup 08.

RsusNandos saw an increase in customers

purchasing meals (in order to obtain a

promotional scratch card) which

translated into a signicant

increase in sales for CCA.


3/31

(Mdum) Scratch card (3 versions)

(Spcs) Double sided 54 x 89mm,

200gsm, spot scratch ink

(Mdum) Promotional mobile / card (Spcs) Double sided 210 x 297mm, 250gsm semi-gloss, die cut

(Mdum) Promotional poster (Spcs) A2, 200gsm sermi-gloss


4/31

CCoca-Cola Amatil.

BrCreate a green presence for Coca-Cola at the 2008 Brisbane EkkA.

This included banners, buntings, posters, point of sale, entry forms& bin stickers encouraging recycling.

BackgrudThe EkkA is a 10 day event which draws

500,000 Queenslanders.

RsusEkkA-goers embraced their inner greenie

this year by recycling over 85 bins full of

recyclable waste, a record thus far.


5/31

(Prduc) Promotional banner (Spcs) 6m wide, vinyl with eyelets

(Mdum) Coca-Cola point of sale, with magic 8s

(Spcs) A3, 260gsm superwhite

(Mdum) Mount Franklin point of sale, with magic 8s


(Mdum) Goulburn Valley point of sale, with magic 8s


(Medium)Promotionalbunting

(Specs)Doublesided,

200gsmm

atte

(Medium)Entrypad

(Specs)Doublesided,

130gsmm

atte,

diecut

(Medium)Promotionalposter

(Specs)A2,

180gsmm

atte


6/31

CCoca-Cola Amatil.

BrArt direct & design the spreads for the CCA Refresher magazine.

BackgrudThe Refresher magazine is distributed to clients & staff of

Coca-Cola, with the aim being to inform individuals about

what the company has been doing & its future plans.

RsusA new layout was designed which allowed

for articles & images to be seamlessly

interwoven, also the magazine was

broken up into 5 main categories.


7/31

(Mdum) Internal magazine (Spcs) A3 spreads, cover 200gsm satin, inside 130gsm satin, min. 14 spreads

(Mdum) Internal magazine (Spcs) A3 spreads, cover 200gsm satin, inside 130gsm satin, min. 14 spreads


8/31

CCoca-Cola Amatil.

BrEncourage participants at Goldpin (bowling alley) & Suncorp Stadium

(52,000 capacity world-class stadium) to consume Coca-Cola viapromotions & messages.

BackgrudLCD displays at the bowling alley provide a platform

for promotional messages. During Rugby League

games all 25 food & beverage outlets, along with

the 34 bars acted as a venue to promote the

consumption of Coke.

RsusA strong presence, with a spike in

sales during the promotional period,

& the distribution of all 30,000

promotional products via sales.


9/31

(Mdum) Call to action

(Spcs) On screen display

(Mdum) Promotional poster (Spcs) A3, 260gsm superwhite

(Mdum) Call to action wobbler

(Spcs) 600mm x 325mm, plastic gloss, die cut

(Mdum) Promotional message

(Spcs) On screen display


10/31

CChandlers.

BrDesign promotional catalogues & in store point of sale for Chandlers.

BackgrudChandlers is a electrical / white goods store with a reputation

for low prices & quality products.

RsusEye catching covers were designed, creating a

hype about the products on the page.


11/31

(Mdum) Catalogue covers(Spcs) A3 spreads, 115gsm gloss,

min. 4 spreads

(Mdum) Promotional posters (Spcs) A1, 300gsm semi-gloss

(Mdum) Price points(Spcs) A4, A5 & A6, 100gsm bond


12/31

CSleepys.

BrDesign promotional catalogues, press ads & in store point of sale

for Sleepys.

BackgrudSleepys is regarded as Australias experts in mattresses

opening their rst store in early 2001, they have since

expanded with a total of 40 stores.

RsusThe use of clean & strong typography with a

trade mark red background allowed for Sleepys

adverts to be easily identied by the consumer.

This as a result created brand recognition,

which is essential as Sleepys is a

relatively young company.


13/31

(Mdum) Catalogue covers(Spcs) A3 spreads, 100gsm gloss,

2 spreads

(Medium)Pressads

(Specs)Varioussizes&papers

(Med

ium)Promotionalposter

(Spec

s)A1,

backlit


14/31

CBSR Group.

BrDesign corporate literature, & generic templates for

the BSR Group.

BackgrudThe BSR Group is a franchisor operating in the electrical

retail industry throughout Australia. The key focus of

the Group is providing general support to the

franchisees & informing them how to offer

more to customers.

RsusKeeping within the corporate colour

spectrum, clean designs were

created, expressing the theme

of progression.


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(Mdum) Corporate covers

(Spcs) A4, 300gsm gloss, spot UV varnsih


16/31

CMalouf Group Pharmacies.

BrDesign sale catalogues for the Group,

including in-store point of sale.

BackgrudMalouf Group Pharmacies was established in 1962

& have since provided the local community with

professional advice & service.

RsusDesigned to look busy & keep the

consumers eye on the page, thecatalogues minimize their use

of white space.


17/31

(Mdum) Sale catalogue

(Spcs) A3+, 100gsm gloss,

8 pages

(Mdum) Sale catalogue

(Spcs) A3 spreads, 130gsm gloss,

min. 2 spreads


18/31

CSultans Kitchen.

BrDesign a fresh & clean take away menu for

distribution during summer & winter.

BackgrudSultans Kitchen Indian restaurant opened its doors in

early May 1983, since then it has gained a reputation

for being Brisbanes most acclaimed & awarded

Indian restaurant group.

RsusThe new take away menu created asignicant increase in sales, with

the design reecting the fresh

tastes found in the restaurant.


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(Mdum) Take away menu

(Spcs) Double sided A4, 115gsm gloss, single off-center fold

(Mdum) Sit down menu

(Spcs) Double sided 290 x 290mm, 200gsm matte, laminate


20/31

Cimall.

BrDesign the brand identity, corporate literature,

packaging & press ads for imall.

Backgrudimall is an online content managment system

that allows retailers to put their store on

the web.

RsusA strong branded presence was created

with a family of software packages,along with teaser press ads

introducing imall to

potential clients.


21/31

(Mdum) Business card

(Spcs) 54 x 89mm, 220gsm silk,

spot UV varnish, die cut

(Mdum) Press ads

(Spcs) Various sizes

(Mdum) Letterhead

(Spcs) A4, 100gsm bond

(Mdum) Packaging

(Spcs) 230gsm art board


22/31

CMiss Maa.

BrRedesign the brand identity for Miss Maa &

introduce a personal touch with the use ofthe designers name.

BackgrudMiss Maa is a couture boutique label, with a

niche following. Known for its modern style

with a touch of femininity.

RsusThe Miss Maa brand took on a strongdominant look, balanced against the

softer use of typography for the

word Maa. It captured the

essence of the brand with

its feminine ourishes.


23/31

(Mdum) Point of sale

(Spcs) A3, 260gsm semi-gloss, backed onto cardboard stands

(Mdum) Swing tag

(Spcs) 300gsm matte, spot UV varnish


24/31

CAustralian Bah Publishing.

BrDesign an introductory booklet about

the Bah Faith, including invitesto similar events.

BackgrudThe Bah Faith is an independent world

religion, whose purpose is to unite all

of mankind in one universal Cause

& one common Faith.

RsusWith a light blue colour palette dominating

& the symbolic use of clouds, the peaceful

nature of the Bah Faith was conveyed.


25/31

(Mdum) Booklet (Spcs) 190 x 190mm, cover 250gsm gloss, inside 130gsm matte, 52 pages

(Mdum) Invitation (Spcs) Double sided DL, 260gsm semi-gloss, single fold

(Mdum) Informative cards

(Spcs) 54 x 89mm, 250gsm matte


26/31


BrBrand the annual event Sounds Of The World,

this included invites & promotional posters.

BackgrudSounds Of The World is an annual event which occurs

in Sydney, Wiloughby. Sponsored by the local city

council & the Bah community.

RsusThe dignity of the day, & quality of the

performances was portrayed throughan elegant design, with personal

invites being distributed to key

members of the public.


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(Mdum) Invitations(Spcs) DL, 220gsm gloss, single fold

(Mdum) Promotional poster

(Spcs) A3, 260gsm semi-gloss


28/31


BrBrand the Australian Bah Conference 2009,

this included lanyards, name tags, generalmerchandise & electronic signage.

BackgrudThe Australian Bah Conference was a unique

& historical event in the Bah community

with over 5,000 in attendance, it was the

largest conference of its kind in the

Southern Hemisphere.

RsusAn iconic brand identity was created,

which leveraged on the Sydney

Bah temple & conveyed the

zeal, energy & movement

behind the Australian

Bah community.


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(Mdum) Merchandise (Spcs) 2 colour silk screen (Mdum) Name tag & lanyard (Spcs) 140 x 100mm, 250gsm matte


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