AWS & Intel: A Partnership Dedicated to fueling your Innovations

Thomas Kellerer

BDM CSP, Intel Central Europe

The Digital Service Economy

Growth in connected devices…

… enables new business opportunities

* Other names and brands may be claimed as the property of others.

THE DATA CENTER CONNECTS

DEVICES AND DELIVERS EXPERIENCES

1 Sources: Cisco Internet Business Solutions Group, IDC: The Digital Universe

2 Intel Estimate

The Next Wave of Cloud: Enterprise Demand

85%Applications delivered

via cloud2 by 2020

Up to

Global Devices1

by 2020

~50B

Opportunity: Cloud Enables New Usages

Cloud 2015Digital Services Economy

By 2020, 65-85% of apps will be

delivered via cloud infrastructure2

1. Source: Intel analysis, 2015

2. Source: Intel analysis, 2015

66% of current cloud demand

comes from consumer services1

1

Cloud 2020IoT, Big Data, and Enterprise

Workload

Optimized

Silicon

Pervasive

Analytics &

Insights

Intelligent

Resource

Orchestration

Dynamic

Resource

Pooling

Driving the Digital Service Economy

How Intel and AWS Innovate To

Accelerate Cloud Adoption?

Workload Optimized Silicon

Augmented with storage, memory and network innovation

and specific workload accelerators

Processor Performance Gains Driven By:

Moore’s Law

Continued transistor

innovation; higher

density

Micro Architecture

New instructions, bigger cache, faster

IO, etc.

Integration

Cores, memory, graphics, PCI

Express®, Fabrics,

etc.

New Technologies

Intel® Hyperthreading,

Intel® Virtualization, Intel® Turbo Boost

Navigate Workloads Complexity

E- Commerce

Dedicated

Hosting

Enterprise

Applications

High

Performance

Computing

Big DataContent Delivery

and Gaming

Graphics

Rendering

I/O Intensive

CP

U &

Me

mo

ryIn

tensiv

e

Cold

Storage

Low End

Networking

Edge

Routing

Storage

De-dupe

Cloud RAN

Small

Cell

Higher latency, lower throughput Lower latency, higher throughput

EC2 Offerings Can Address All Of Them

E- Commerce

Dedicated

Hosting

Enterprise

Applications

High

Performance

Computing

Big DataContent Delivery

and Gaming

Graphics

Rendering

I/O Intensive

CP

U &

Me

mo

ryIn

tensiv

e

Cold

Storage

Low End

Networking

Edge

Routing

Storage

De-dupeCloud RAN

Small

Cell

Higher latency, lower throughput Lower latency, higher throughput

T2 Micro Instance

M3 Standard Instance

M4 Instances

E5-2670 v2

E5-2676v3

C4 Compute

Optimized

E5-2666 v3

R3 Memory Optimized

X1 2TB memory

I2 I/O intensive

E5-2670 v2

D2 Dense

Storage

G2 GPU Instance

E5-2670E5-2680 v2

Xeon Family

E5-2676 v3

E7 - v3

Intel in the AWS EC2

AWS utilizes Custom Intel® Xeon® processors providing customers with high performance and value available in EC2, using high core count high frequency processors

C4, D2, M4 Instance types are optimized for different use cases & come in multiple sizes,so users can optimally scale resources to workload requirements

– Better Performance with Intel® AVX for highly parallel HPC workloads (e.g life science engineering, data mining, financial analysis) AVX also enhances image, video and audio processing

– Enhance security with Intel® AES-NI these new encryption instructions that reduce the performance penalty associated with encrypting/decrypting data: free-up more cycles for your workloads!

– Get more computing power with Intel® Turbo Boost Technology when needed with performance that adapts to spikes in workload with Intel® Turbo Boost Technology 2.0

Intel® Xeon

E5-2666 v3

C4

Intel® Xeon

E5-2676 v3

D2

Intel® Xeon

E5-2676 v3

M4

Custom Intel® Xeon®

processors for new

AWS instances Amazon EC2

X1 instance Tons of Memory

X1 featuring up to 2TB of memory, 100 vCPU

Designed for demanding enterprise workloads,including productions installations of SAP HANA,Microsoft SQL Server, Apache Spark and Presto

Using Intel E7 v3 Haswell processors

Available during H1 2016 in EC2

Amazon EC2

Intel in AWS Solutions

• Scale out analytics manage and process massive amounts of data from any source. Amazon EMR runs on the Amazon EC2 service

• Scale out data warehouse Amazon Redshift provides a managed massively parallel petabyte scale data warehouse

• Scale up analytics leverage in memory computing for unfettered data access. SAP users can launch entire enterprise software stacks on the AWS platform and use multicore optimized instances in either single-node or scale-out configurations

• Analytics at the edge for the internet of things ingest and analyze data streams in real time using Intel intelligent gateways at the edge connected to Amazon services such as Kinesis and or AWS IoT

• Intel Security Management and protection technology available from the AWS Market Place to secure your cloud and physical infrastructure

Intel® IoT Gateways

Amazon EMR

Amazon Redshift

Amazon Kinesis

AWS IoT

Intel Security

Internet of Things as use case

The Intel IoT Gateway Advantage

Sensors Actuators

Meters

Legacy

Systems

Smart

Machines

Human/

Machine Interfaces

Communication

Infrastructure

Gateway

Gateways have been used in

business and industry for decades

to enable machine-to-machine

(M2M), Integrated Services Router

(ISR), and cellular connectivity.

IoT Gateways are used to connect edge

devices to the cloud and help filter data

in areas such as:

• Industrial

• Smart City

• Smart Building

• Retail

• Transportation

• Finance

• Healthcare

Intel® IoT Gateway-based solutions provide

standard features, plus:• Strengthen security through silicon-based security

capabilities

• Enable near-real-time edge analytics for actionable insight

at the edge

• Support micro services and vertical packages

• Enable deployment of new applications/services

• Are field-programmable

End to End innovation in iot : congestion charge solution

Management

Single pane of glass for

automated management

McAfee Public Cloud Server Security

2

2

Visibility

Immediate insights into

cloud-based and on-

premise servers

Comprehensive solution designed for public cloud security needs

Protection

Same world-class

technologies as physical

server solutions

Available on

Example with Security Incidents within ePO

Detailed

information for

unauthorised

application blocked

Detailed information

for unauthorised

change blocked

Visibility to security

violations and

incidents

Comprehensive Host-Based Security Controls

DevOps-friendly deployment

INTEGRITY MONITORING

ENCRYPTION MANAGEMENT

APPLICATION WHITELISTING

INTRUSION PREVENTION

HOST FIREWALL

ANTIVIRUS THREAT INTELLIGENCE

EXCHANGE*

For Windows and Linux

* Add-on

In Summary

Intel & AWS are collaborating jointly

• Providing You the best in class compute in EC2 to fit your workloads

• A seamlessly connected Cloud Infrastructure providing an

unmatched competitive advantage

• IoT innovation from the edge to the cloud

• Comprehensive security solution to protect your innovations