b2b social media examples
DESCRIPTION
How Dropbox, SalesForce, Evernote, Box, Zagg, Yammer and many, many other companies handle social using memes, gimmicks, crazy posts and giveaways ALL THE TIME. And it works!TRANSCRIPT
![Page 1: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/1.jpg)
B2B Social Media Examples
How Dropbox, SalesForce, Evernote, Box, Zagg, Yammer and many, many other companies handle
social using memes, gimmicks, crazy posts and giveaways ALL THE TIME.
And it works!
![Page 2: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/2.jpg)
Giveaways in the last 3 months:
SalesForce Giveaways
![Page 3: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/3.jpg)
SalesForce Memes
![Page 4: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/4.jpg)
And look! They have a HUGE team running social, too.
SalesForce
That’s because…
![Page 5: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/5.jpg)
Memes:
Zagg
![Page 6: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/6.jpg)
Giveaways:
Zagg
![Page 7: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/7.jpg)
Giveaways:
Evernote
![Page 8: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/8.jpg)
Likes us and other posts:
Evernote
![Page 9: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/9.jpg)
Created from fans on Memegenerator and posted to @Evernote Twitter:
Evernote Meme
![Page 10: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/10.jpg)
Lots of cupcake and cookie pics:
Yammer
![Page 11: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/11.jpg)
Happy 7-Eleven Day:
Yammer
They’re a social business tool…that posts food pics on Facebook.
They also hold ‘YamJam’ every year.
And Microsoft bought them.
![Page 12: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/12.jpg)
Giveaways:
Box
![Page 13: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/13.jpg)
How high can Aaron Levie jump? Find out in this Facebook pic:
Box
![Page 14: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/14.jpg)
Giveaway with a silly pic:
DropBox
![Page 15: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/15.jpg)
More product giveaways:
Dropbox
![Page 16: B2B social media examples](https://reader033.vdocuments.net/reader033/viewer/2022061220/54ba84494a7959f2518b459c/html5/thumbnails/16.jpg)
1. Advertise on social2. Word of mouth marketing (in other words
create viral content and referral programs so friends will tell their friends).
The MOST viral content are: giveaways, memes and attention-grabbing pics.
Two ways to use Social