BASIC PRINCIPLES OF CORPORATE WEBSITE WRITING

by Darya Loban

2005

2010

spring 2015

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Population ofthe Earth The number of

internet usersworldwide

6,474229144

1,029717906

6,866054281

2,034259368

7,253260112

3,104280000

billions

THE NUMBER OF INTERNET USERS

WEBSITE WRITING

Design Content Website writing

IS A WAY OF SHAPING AND PRESENTING WEB INFORMATION TO AUDIENCE

NOT EFFECTIVE WEBSITE WRITING

A LOT IS NOT ALWAYS GOOD

BASIC PRINCIPLES

Write for scanners

Simplicity and Clarity

Info hierarchy and Logic

Literate and Relevant language

BASIC PRINCIPLES

Visual impression

Use white space wisely

Make it easy to find your website

Visitors can arrive anywhere

BE CREATIVE

THANK YOU FOR ATTENTINTION

D.Y. Loban, 1st year student,

Business Administration

2015