Spring IssueMedia Kit

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Be More.Nashvilleee

Circulation Readership90,000 120,000

magazine is distributed free-of-charge to eachstudent and teacher in schools and district offices inDavidson County, Tennessee.

Do More

Student Demographics

*Expenditures per student provide a comparison amongschool systems of different sizes which illustrate schoolsystems’ annual financial reports, expenditures by the state onbehalf of school systems and the value of commoditiesprovided by the U.S. Department of Agriculture for schoolfood service programs. These numbers are based on AverageDaily Attendance (ADAs). Tennessee public schools receivefunding from three primary sources: local, state and federal.The BEP is the primary source of state funds for local schoolsystems. Local funds for education are raised from twoprimary sources: property taxes and the local option sales tax.All federal funds are earmarked for specific purposes, such asCareer-Technical Education, etc.

Expenditures Per ADA$10,000 Per Pupil*

State Funding28%

Female49%

Federal Funding11.9%

Student GenderDemographics

Male51%

24

2465

40

6540

Local Funding59.3%

Tennessee Department of Education – Report Card 2010

A publication of Alignment Nashvilleand MNPS to inform families ofintersession options in the Nashvillearea from which students can choosebased on their interests.

= Distribution Location(Over 140 distribution locations.)

African American 45.8%

Asian/pacific Islander 4.1%

Hispanic 16.6%

Native American/Alaskan .2%

White 33.3%

2-Page Spread Full-Page

Half-Page

(A) (B)

(C) (D) (E)

Prices Are Per Issue

Print Online BothVersion Version VersionsFeb. 11 Jan. 21

Back Cover $2500 $1250 $2925Inside Covers $1500 $750 $17552-Page Spread (A) $2000 $1000 $2340Full Page (B) $1100 $550 $1287Half Page (C) $750 $375 $875Quarter Page (D) $450 $225 $525Marketplace (E) $250 $125 $300

2-Page Spread (w/bleed) 17.25” X 11.25”2-Page Spread Trim Size 11” X 17”Full Page (w/bleed): 8.75” X 11.25”Full Page Trim Size: 8.5” X 11”Half Page 8” X 5.25”Quarter Page 3.875” X 4.875”Marketplace 4” X 2”

Advertisement Dimensions

Digital RequirementsThe preferred file type for advertisements is JPEG(.jpg) file with . Pleaseprovide files on either CD or through email.

All artwork must have a resolution of 300 dpi at100% size for print, and please save as CMYK. Lineart images should be at 1200 dpi (eg. illustrations inbitmap mode). Send all artwork to:

Michael Thompsonmichael@michaeldavidmedia.com

fonts and images embedded

CITY EDUCATORSP.O. Box 2513 | Brentwood, TN 37024615.832.5388 Tel | 615.832.1040 Fax

Top 10 Reasons to AdvertiseÜ

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We are the only magazinethat reaches both parentsand teachers.

Your magazine ad will beposted online also. Be Moreis distributed to the readers

.

Our readers will pick up BeMore to makeabout what to do at home

Advertising in Be More is amore methodof reaching this market thanany other method (i.e.,billboards, othermagazines).

Be More is a slick-glossylifestyle magazine, which ismore to parentsand students thannewspaper-typepublications.

More , credible,and informative than anyother medium.

Be More engages readersand buildswhich generate response.

Your ad lasts wellbeyond the 15, 30 or 60seconds that televisionoffers.

Magazine advertising.

free of charge

decisions

cost-effective

attractive

personal

relationships

exposure

affects sales

Page

ADQuarter

Marketplace

Closing Date

Materials Due Date

Online Version (Publish Date)

Distribution Date (Publish Date)

January 14, 2012

January 16, 2013

January 21, 2013

February 11, 2013

Topical Categories/DepartmentsDo College: College Experience

Do Arts: Liberal Arts Program

Do Service: Community Service Projects

Do Health: Health & Wellness

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Among thelistings of intersession resources in this category,there are articles about preparing your child forcollege and perhaps a heartfelt testimonial from afreshman’s college orientation experience.

Among thelisting of liberal arts program opportunities, thereis an article that helps guide parents and studentsin discovering/identifying true interests.

Tipsand ideas for finding the best community serviceprojects in the area and highlighting award-winning organizations will be among the listing ofCommunity Service Projects.

Discover whyNashville has healthcare as one of its 5 majorindustries. In this category, you’ll find severaloptions for doing more!

Deadlines

Be More. NashvillePartnership

Metro Nashville Public Schools

Metropolitan Nashville Public Schoolsserve nearly 79,000 students with the goalof being the first choice for families inNashville and Davidson County. Thegoverning body for MNPS is theMetropolitan Nashville and DavidsonCounty Board of Public Education, a nine-member group elected by residents ofMetropolitan Nashville. For moreinformation, please visit www.mnps.org.

The intersession model should be inclusivefor all MNPS students, and that qualityprogramming exists to make learningopportunities attractive and appealing toour students and community.

Intersession Goals:To provide services and support forstudents that would benefit from extendedlearning opportunities.

To extend learning opportunities andexperiences for students beyond thetraditional classroom.

To provide students with amenu of options thatmeets their civic,recreational, andcreative interest.

Alignment Nashville

Alignment Nashville (AN) is a unique andscalable framework for developingcommunity schools. The mission is to bringcommunity organizations and resourcesinto alignment so that their coordinatedsupport of Nashville’s youth has a positiveimpact on public school success, children’shealth, and the success of our communityas a whole.

Alignment Nashville also serves as theRegional hub for Ford Next GenerationLearning, the Nashville Davidson CountyP-16 Council, and the local convener forAmerica’s Promise Alliance. “AlignmentNashville is a vital and effective link in ourefforts to ensure success for all children inNashville. I fully support the work ofAlignment and appreciate the valuablecontribution the organization makes toimproving education and children’s healthin Nashville.“

The Honorable Karl F. Dean, Mayor,Metropolitan Nashville and Davidson

County.