because life is an event - media. · pdf file3 introduction sold out national event management...

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    Table of Contents


    WHAT WE DO 4






    SIGNAGE 11







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    Sold Out National Event Management (Sold Out) is an established total event delivery organisation, which

    has been specialising in concept proposal, event development, implementation, production and oversee of

    all components of corporate, charity, community, government, promotional and sporting events, both

    internationally and throughout Australia for 21 years!.

    Sold Out's expertise, creativity, national and international resources provide a comprehensive service for

    every client.

    Sold Out creates events for Australia's largest corporations and national sporting associations consisting of

    brands such as:

    Sold Out has coordinated aspects of the largest events experienced in Australia, such as the Sydney 2000

    Olympic Games, A1 Grand Prix and 2006 & 2012 World Surf Life Saving Championships, not to mention

    the Australian Olympic Team 'Welcome Home' Celebrations since the 1996 Atlanta Olympic Games. Sold

    Out was also instrumental in the realisation of the Sydney Christmas Parades.

    Internationally our knowledge base includes the look and feel of the 2004 Salt Lake Winter Olympic and

    Paralympic Games, the South Pacific Games in Fiji, Superyacht Management throughout Europe and the

    Caribbean and high profile VIP celebrations.

    Sold Out is an organised, experienced and efficient resource for every client with a hands on, turn-key

    approach to assisting and delivering various aspects of any event when and where required.

    The team at Sold Out welcome the opportunity to discuss your requirements and are ready to create an

    event that will provide a stand out marketing, fundraising, engaging and wide reaching advantage for your

    company or organisation.

    Left: Blackmores Sydney Running Festival 1999-2013 Centre: Floriade 2008-2014 Right: City of Sydney City Farm Launch 2012

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    What we do

    Sold Out is committed to ensuring the overall success of every event through proven Worlds Best Practise

    which consistently provide safe operational management plans and environments.

    Overview of services available from Sold Out include:

    Comprehensive event management and consultancy

    Conceptual development, strategic planning, operations, applications, permits and reporting

    Coordination of all on-site equipment, set up, engineering certificates

    Scheduling, bump in/out, event timings, runsheets and action lists

    Management Plans - Risk, WHS, Traffic, Crowd Control

    Site layout, look and way finding elements

    Workforce roster and deployment

    Volunteer Management

    Safety Audits and Inspections

    Signage solutions: design, production, installation, logistics, maintenance and storage

    Production of promotional materials and give aways

    Media, VIP, Competitor, Delegate management and liaison

    Stakeholder management

    Event logistics and freight management

    Bespoke luxury and personel management

    Sold Out's versatility and emphasis on understanding and facilitating our client's unique requirements is

    evident through client and stakeholder satisfaction, repeat business, referals and our 21 year-strong

    working relationships that continuing to evolve and expand.

    Sold Out are an exceptional, professional and enterprising team that never fail to impress!

    Gold Coast 2018 Commonwealth Games Games Launch Program and Emblem Unveil -Gold Coast 2013

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    Public Celebrations and Events

    Sold Out has been involved in developing the Look & Feel of the Games: design, production, installation,

    maintenance and removal of 'Look & Wayfinding' elements for Olympic and Commonwealth Games and

    International Sporting Bodies for world-class events. As such, Sold Out has a strong and proud relationship

    with the Australian Olympic movement, since 1996

    Working with clients, organising committees and venue management teams, Sold Out helped to create and

    maintain guidelines, controlling production schedules, deadlines and sponsorship leveraging, Sold Out is

    always within brand, commercial, venue and occupational health and safety guidelines.

    Our expertise of the Look & Feel includes:

    Recommending suitable signage elements for indoor & outdoor venues, including; design, size

    and cost effective solutions

    Artwork and manufacture of Sponsor and way-finding signage elements

    Installation, maintenance and removal of signage elements

    Supply and coordination of large, professional workforces

    Previous events include:

    1996-2012: Australian Olympic Team National Welcome Home Celebrations 2007: FINA World Swimming Championships in Melbourne Australia 2006 & 2012: World Life Saving Championships, Australia 2006 & 2007: A1 Grand Prix of Nations in Sydney Australia 2004: DHL Asia Pacific Lifesaving Challenge, Japan 2002: Winter Olympic & Paralympic Games in Salt Lake City USA 2002: Commonwealth Games, Manchester UK 2003: South Pacific Games in Suva Fiji 2000: Olympic & Paralympic Games in Sydney Australia

    Federation Square, Melbourne 2012 Welcome Home Celebration

    Sydney Town Hall, 2012 Australian Welcome Home Celebration

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    National & Annual Events

    Sold Out is behind major sporting events and unique experiences that require controlled schedules and

    arenas. Staging every event presents many challenges with exposure to external influences and

    expectations of integrated logistics, stakholders, contractors, sponsors, competitors and spectators.

    Our company humbly represents 21 successful years of troubleshooting through effective planning and

    seamless implemention of solutions for every event to thrive in the natural environment, ensuring athletes,

    VIPs, sponsors, media and spectators are all provided with a safe and accessible venue, showcasing

    worlds best practises.

    Sold Out's responsibilites include; total event management and delivery;liaising and leveraging with all

    venues and stakeholders; site preparations and management; collateral warehousing and logistics; supply

    of experienced event personnel both nationally and Internationally across multiple venues simultaneously.

    Some of our recent annual events include:

    1996-2014: Swimming Australia Events - Australian Swimming Championships, Age Championships, Short Course Championships and Open Water Championships 1998-2014: Australian Surf Life Saving Championships 2003-2014/15: Kellogg's Nutri-Grain IronMan Series 2003-2014: Christmas Party, Endeavour Energy: (Formerly Integral Energy) 2003-2014: Australia Day Events, Endeavour Energy: (Formerly Integral Energy) 2008-2014: Floriade, Events ACT 2009-2014: Variety Childrens Charity Santa Fun Run 2010-2014: Cooks River Fun Run, Strathfield Council 2011-2014: Australia Day Citizenship Ceremony, Strathfield Council 1999-2013: Blackmores Sydney Running Festival (Sydney Marathon) 2008-2014: Coolangatta Gold 2010-2014: Chinese New Year Celebrations, City of Sydney 2011-2014: Christmas Carols, Strathfield Council 2012-2014: Art & About, City of Sydney 2013 - 2014: Garage Sale Trail, City of Sydney 2009-2014: Annual General Meeting, Blackmores 2010-2012: Ride to Work Breakfast, City of Sydney 2011-2012: Deckchairs in the Squares, City of Sydney

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    Top: Australian Surf Lifesaving Championships Centre: Blackmores Sydney Running Festival Bottom: Variety Santa Fun Run

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    Street Parades

    Sold Out has been instrumental in planning and managing

    a large number of activities in the public domain over the

    past 20 years. Most notably were the 2007 and 2008

    Sydney Christmas Parades, the 1996 2012 (inclusive)

    respective Australian Olympic Team Welcome Home

    Celebrations, held in every Australian Capital City, over a

    ten day period, incorporating 24 events continuously.

    The logistical, operational and overall scheduling involved

    in managing, leveraging and coordinating numerous

    stakeholders and sponsors around Australia. An enormous

    task that Sold Out's expertise encompases, including:

    Liaison with organising committees and sponsors

    Liaison with the Government Departments in each

    State: Department of Premier & Cabinet, City

    Council, Lord Mayor's Office, City Special Events

    Teams, Public Transport Organisations, Police

    Department, Emergency Services, Television and

    Radio networks

    Design, coordination and management of parade

    format and entertainment

    Multi-Agency site inspections

    Venue bookings

    Compiling & implementing run sheets

    Public notification and invitations

    Coordination of volunteer staff

    Coordination of parade participants

    Liaison with contractors and security staff

    Coordination of MC's and protocol

    Design and supply of staff uniforms and tour


    Design and supply of event