best 4 statistics to launching a influencer marketing
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Digital Marketing Profs
Top 4 Influencer MarketingStatistics 2017
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1. MARKETERS RECEIVEAN AVERAGE OF $6.85 INEARNED MEDIA VALUEFOR EVERY $1 SPENT ONINFLUENCER MARKETING(ADWEEK)2.
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2. OVER 80% OF MARKETINGAND COMMUNICATIONPROFESSIONALS EXPECT TOBEGIN AN INFLUENCERMARKETING CAMPAIGNWITHIN THE YEAR.(EMARKETER).
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3. INFLUENCERCAMPAIGNS HAVEPROVEN EFFECTIVE FOROVER 80% OF MARKETERSWHO HAVE TRIED THEM(EMARKETER).
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CUSTOMERS ACQUIREDTHROUGH WORD-OF-MOUTH (SUCH ASINFLUENCER MARKETING)ARE RETAINED AT A 37%HIGHER RATE THAN THOSEACQUIRED THROUGH OTHERMEANS (DELOITTE).
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