Plant seeds, cultivate & grow

organically

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Five growing tips

✿ Reduce WEEDS & reduce READS ✿ Design GARDENS & design BRAND ✿ Allow GARDENS & BRAND to bloom organically ✿ Right PLANT, right PLACE & right POST, right TIME ✿ Create balance, ease & beauty in GARDENS & BRAND

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1. Reduce weeds & reduce reads

✿ Audience has 8 second attention span or less ✿ Readers want instant gratification ✿ Good graphics, not too wordy ✿ Newsfeeds are fast & furious ✿ Visual is key

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2. Design gardens & design brand

✿ Plan before implementing ✿ Carry brand over to social media campaign ✿ Social media platforms should mirror website ✿ Don’t recreate the wheel

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3. Allow gardens & brand to bloom organically

✿ Build brand to last ✿ Promote sustainable growth ✿ Focus on content, quality & variety ✿ Content is KING

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4. Right plant, right post & right post, right time ✿ Listen to audience ✿ Deliver on their needs – give them what they want ✿ If content is not relevant or of interest to readers• wont’ show up in newsfeed• readers will fail to engage

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5. Create balance, ease & beauty

✿ Balance = variety of content ✿ Ease = authenticity ✿ Beauty = visual

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Ask yourself

✿ Would you share it with friends or recommend to others? ✿ Would you call this a low or high quality post? ✿ Would you complain about seeing content in newsfeed?

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Final thoughts

✿ Numbers don’t lie ✿ Be social. Really. ✿ Your voice is your blog ✿ Quality not quantity ✿ Watermark photos – picmonkey.com ✿ Market brand – don’t sell

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May all your gardens grow!